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Adverity

Adverity

Reviews from AWS customer

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    Peter L.

Excellent API vendor with easy to use interface, great customer support and a large amount of APIs

  • June 25, 2021
  • Review provided by G2

What do you like best about the product?
Adverity has a very easy-to-use interface that helps keep track of the data being fetched, where it's going, and how it's being processed. There are almost never any technical issues, and it's quite easy to build custom reports regardless of the platform the data is being fetched from. In my experience, the Adverity APIs support virtually all possible combinations of data that the APIs of the platform in itself support, which several of their competitors do not (they might have templates only or limited dimensional splits).

The scheduling settings and transformational settings are also really useful for very specific data that is not necessarily aggregatable such as reach.
What do you dislike about the product?
Parts of the configuration of a data stream are not templatable. For example, I could create a custom Google Analytics datastream and save it as a template, but the template will not remember the view ID's it initially covered. It's a minor issue, but if you're working with hundreds of view IDs in a single report, it could be a timesaver.
What problems is the product solving and how is that benefiting you?
We've used Adverity to automate our reporting by funneling data across multiple digital media platforms into our data warehouse. With other vendors, we've had to make concessions in regards to which metrics and dimensions we could add and even which systems we could automatically fetch data from, but this has virtually never been the case with Adverity.


    Michael P.

Adverity is an ETL tool we haven't regret choosing once

  • June 23, 2021
  • Review provided by G2

What do you like best about the product?
I like the support, they think about custom solutions for every client. Furthermore, they provide extra services such as buillding new API connections which is a big plus.
What do you dislike about the product?
We are an agency so we have a lot of data streams per client (+100 in total). This makes it harder to work in Adverity with multiple people at the same time.
What problems is the product solving and how is that benefiting you?
As a performance marketing agency data is key. Adverity helps us getting that data from whatever source (google sheets, ftp, advertising channels,...) to whatever destination. This helps us getting the data in a central data warehouse (google big query in our case).


    Higher Education

Flexible data preparation tool accompanied by excellent support

  • June 22, 2021
  • Review provided by G2

What do you like best about the product?
Their onboarding and never ending support efforts in fullfilling our needs, ignoring our (probably) limited technical knowledge.
What do you dislike about the product?
Structure and user experience need some attention, together with making it more accessible for Excel minded people.
What problems is the product solving and how is that benefiting you?
We are stitching together data coming from many sources (Google, CRM data, website data, internal target data), in order to push it towards various dashboarding tools as a prepared table.


    Online Media

Easy to use for the most part

  • June 22, 2021
  • Review provided by G2

What do you like best about the product?
Auto-mapping saves a lot of time. I like having the ability to create rules for the data using the transformations.
What do you dislike about the product?
I dislike that the auto-mapping doeant always match up across data sources such as video view metrics.
What problems is the product solving and how is that benefiting you?
I can now do cross channel analysis without manually matching up the data.


    Marketing and Advertising

Great onboarding, intuitive workflow

  • June 21, 2021
  • Review provided by G2

What do you like best about the product?
Adverity helps harmonising data across different platforms in an intuitive UI, they have broad connector support and a great onboarding program tailored to whatever use case you'd like to work on when employing their platform.
What do you dislike about the product?
Navigating the UI sometimes takes more clicks then necessary, but improvements are being made
What problems is the product solving and how is that benefiting you?
With the help of Adverity we're able to automate pretty much all of our reporting needs


    Paula F.

Great resource for data visualization

  • June 17, 2021
  • Review provided by G2

What do you like best about the product?
Support, Innovation and Creativity and Features for data Visualization.

The Adverity team is great. The onboarding process was the best and also the tickets follow-up.
They are always open to hear new ideas and bring all of those to life.
What do you dislike about the product?
The dashboarding menu on the present tab could improve by allowing folders use.
What problems is the product solving and how is that benefiting you?
Data gathering from different sources has a vast offer of connectors which is great for marketers who want to have a more comprehensive vision of their strategy.
Adverity taught me; there is nothing impossible on data visualizations.
Recommendations to others considering the product:
If you are looking for a powerful tool for data gathering and visualization. Adverity is a great partner.


    Sporting Goods

Great EndtoEnd solution for ETL

  • June 16, 2021
  • Review provided by G2

What do you like best about the product?
Intuitive Menu SetUp and great onboarding service.
What do you dislike about the product?
Some modules need to be purchased extra for relatively high prices.
What problems is the product solving and how is that benefiting you?
We use it for the Integration and pre-processing of a variety of data sources (mainly Marketing) before processing it in our DWH.


    Beatriz M.

Useful ETL Tool

  • June 16, 2021
  • Review provided by G2

What do you like best about the product?
The simplicity of the platform regarding the datastreams creation. We really like the structure of the platform, how easy is to create the individual datastreams, scheduling and destinations. Also the configuration mapping is useful for someone that is not very tech so that everyone can understand it from different departments. The destination with Google Big Query and Amazon S3 is very recommendable, as it is a faster way of connecting all the data, instead of using a passive destination.
What do you dislike about the product?
The complexity of the platform regarding the rules that you can add and the technical part. When you need to create a Bundle in order to have several datastreams connected. We would recommed to integrate a way without the Bundle so that you can avoid issues. Also the passive destination with Google Data Studio is not helping to show the data easily. Our feeling was back and force within the platform, while we just wanted to have all costs from different platforms in one place.
What problems is the product solving and how is that benefiting you?
The problems were mainly related to the scripts and Bundle issues. Also, with the passive destination of Google Data Studio, we weren't able to see at the beginning a few data streams, for instance, the conversions from Google Adwords, and we needed to implement a bunch of rules. After they've been resolved it has added value to our business model. Now is a useful tool that we have to pull the different costs across Power BI, for instance, to see all our data across different panels.
Recommendations to others considering the product:
Useful ETL Tool for basic purpusses integrating all platform costs. I recommend it.


    Apparel & Fashion

Great Team & support from adverity!

  • June 15, 2021
  • Review provided by G2

What do you like best about the product?
The Support & Team of adverity are just great. Big Thanks to Kirsten for the support!
What do you dislike about the product?
I think the maintenance of the data is quite laborious and you need great support to get into the tool
What problems is the product solving and how is that benefiting you?
Campaign comprehensives
Overview of all our brands' performance in ecom


    Nadine M.

Data integration as expected, extremely good onboarding

  • June 14, 2021
  • Review provided by G2

What do you like best about the product?
- Very good onboarding - helpful tips, fast response times, working solutions
- Offer tailored to our needs
- Data pipelines work well
- Data transformations useful
What do you dislike about the product?
- Proof of concept was difficult as many functions did not work as expected.
What problems is the product solving and how is that benefiting you?
Integrating generic data sources such as Google, Facebook or Zendesk. Business Analysts can set up the data pipelines themselves, and don't have to rely on/wait for data engineers to do the work. Benefits are savings in time and cost.