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Upfluence

Upfluence | 1

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External reviews

129 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Insurance

Growing our brand with the Upfluence's platform

  • June 05, 2023
  • Review verified by G2

What do you like best about the product?
As growth is a focus for us, I have found the perfect solution for our influencer marketing and affiliate management needs. This software has completely transformed our business, surpassing our expectations at every turn. We were able to collaborate seamlessly with influencers, track their performance, and measure campaign success, all from one convenient tool. The efficiency this software brings to our marketing operations is simply remarkable.
What do you dislike about the product?
There's a slight learning curve to fully grasp all the features. However, the customer support team is readily available, ensuring a smooth transition.
What problems is the product solving and how is that benefiting you?
The standout feature is the powerful influencer search and discovery capabilities. With access to a vast network of influencers, we easily found ideal brand ambassadors. Detailed analytics and insights allowed us to make informed decisions, maximizing our campaign ROI. Data-driven decision-making has revolutionized our marketing strategy.


    Retail

Revolutionizing product promotion and customer acquisition

  • June 02, 2023
  • Review verified by G2

What do you like best about the product?
This influencer marketing and affiliate software has transformed the way we promote and sell our products. It has become an invaluable tool for our product marketing team, enabling us to reach our target audience effectively and drive customer acquisition. The platform's advanced influencer discovery and collaboration features have made it seamless for us to identify and partner with influencers who align with our product values.
The software's comprehensive affiliate management capabilities have allowed us to tap into a vast network of affiliates, expanding our product's reach and sales across various online media. The tracking and attribution features provide us with accurate insights into each affiliate's contribution to our revenue, enabling us to optimize our commission structure and incentivize top performers.
What do you dislike about the product?
So far not much. The initial onboarding and integration process could be more seamless, particularly for product managers who are new to influencer marketing and affiliate management. Additional resources and training materials tailored for product managers would be beneficial.
What problems is the product solving and how is that benefiting you?
Our focus is on promoting sales and driving the adoption of our products. This software has played a vital role in achieving our product marketing objectives. By leveraging influencer marketing and affiliate partnerships, we have been able to generate buzz around our products and drive targeted traffic to our website and generate more sales. The platform's robust campaign management tools have allowed us to efficiently collaborate with influencers and track campaign performance. The comprehensive analytics and reporting features have provided us with valuable insights into the effectiveness of our promotional efforts. Ultimately, this software has empowered us to enhance our product visibility, acquire new customers, and drive product adoption.


    Val B.

Boosting brand awareness and driving sales with this tool

  • June 01, 2023
  • Review provided by G2

What do you like best about the product?
"This influencer marketing and affiliate software has been a game-changer for our brand. It has allowed us to amplify our reach and engage with our target audience on a whole new level. The platform's seamless integration with various social media channels and affiliate networks has made it effortless for us to identify and collaborate with the right influencers and affiliates.

The software's robust campaign management tools have streamlined our workflows and improved our overall efficiency. From content creation to performance tracking, everything is centralized in one user-friendly interface. The comprehensive analytics and reporting features provide valuable insights into campaign performance, influencer ROI, and revenue generated through affiliate partnerships.
"
What do you dislike about the product?
Nothing much. Some bugs sometimes with posts not showing up, but usually an easy fix.
What problems is the product solving and how is that benefiting you?
Our primary goal is to increase brand awareness and drive sales. This software has been instrumental in achieving these objectives. By leveraging influencer marketing and affiliate partnerships, we have been able to reach a wider audience and build trust with potential customers. The platform's robust campaign management tools have streamlined our processes, allowing us to execute and monitor multiple campaigns simultaneously. The comprehensive analytics and reporting features provide actionable insights, enabling us to optimize our strategies and allocate resources effectively. Overall, this software has empowered us to elevate our brand's presence and generate tangible business results.


    Constance R.

Game-changing platform

  • June 01, 2023
  • Review verified by G2

What do you like best about the product?
"The software's campaign management tools are top-notch. From identifying suitable influencers to creating engaging content briefs, the platform streamlines the entire process. I particularly appreciate the collaboration features, which allow seamless communication and feedback exchange between our team and influencers. This level of transparency has fostered stronger relationships and resulted in more authentic and impactful campaigns.

The affiliate management capabilities of this software are equally impressive. The platform provides robust tracking and attribution features, enabling us to accurately measure the contribution of each affiliate to our revenue. The seamless integration with popular affiliate networks has made it effortless to onboard and manage affiliates, further expanding our reach and boosting sales."
What do you dislike about the product?
While the software offers a wide range of features, some advanced customization options are still in the works. More flexibility in tailoring the platform to our specific needs would be advantageous.
What problems is the product solving and how is that benefiting you?
My role is to strategize and oversee our brand's marketing initiatives. This software has been instrumental in achieving our marketing objectives on multiple fronts. Firstly, it has allowed us to leverage the power of influencer marketing effectively. By identifying and collaborating with relevant influencers, we have been able to reach our target audience organically, resulting in increased brand visibility and customer engagement. Furthermore, the software's robust affiliate management capabilities have opened up new revenue streams for our business.


    Erica W.

I love it!! Best influencers finding tool

  • May 31, 2023
  • Review verified by G2

What do you like best about the product?
it makes it so easy to find influencers with the prerequisites set by my clients, I love the keyword search feature
What do you dislike about the product?
it's hard to find other platforms besides Instagram and youtube.
What problems is the product solving and how is that benefiting you?
finding influencer contact information


    Market Research

Horrible - Limited Capabilities + Not Worth the $

  • April 06, 2023
  • Review provided by G2

What do you like best about the product?
The platform houses some decent information, but it does not compare to other competitor platforms that offer more advanced capabilities.
What do you dislike about the product?
Customer Service was sparse, and the renewal process was very sneaky.
What problems is the product solving and how is that benefiting you?
We used the platform as a research tool.


    Vincent D.

Excellent software for managing collaborations

  • March 30, 2023
  • Review provided by G2

What do you like best about the product?
It is very user-friendly, and it has helped us streamline our inventory management process. The customer service has also been providing great training and useful tips.
What do you dislike about the product?
Nothing very negative to say about the software. It is only in English but it's the case of all Saas I'm using.
What problems is the product solving and how is that benefiting you?
Need to centralize and manage collaborations in one tool between different teams.


    Marie L.

Excellent software for project management

  • March 30, 2023
  • Review verified by G2

What do you like best about the product?
Our team has been using this software for several months now and it has been an excellent tool for managing our projects. The software is easy to use and has all the features we need to keep our projects on track. The customer support team has been very helpful whenever we've had questions or issues (shoutout to Paolo and his teammates I had on the chat).
What do you dislike about the product?
None - We are very happy to be using this software - especially compared to the other ones we tried. It really works well for us.
What problems is the product solving and how is that benefiting you?
We need to scale our outreach and monitor collaborations with all our affiliaites.


    Quentin V.

Really impressed !

  • March 17, 2023
  • Review verified by G2

What do you like best about the product?
The software is easy to use, has a lot of features, and is very customizable. The customer support is also excellent, and the team is always available to help us whenever we need it.
What do you dislike about the product?
There are no significant downsides to this software.
What problems is the product solving and how is that benefiting you?
Upfluence helped us to target the right influencers for our key audience (smb)


    Maripaz F.

Great and easy to use software to manager influencers and affiliate marketing

  • March 06, 2023
  • Review verified by G2

What do you like best about the product?
As an experienced marketer in influencer marketing, I know it can be tedious and time consuming to manager influencer campaigns. With Upfluence, I can streamline my campaign, payments, affiliate links and so much more. It allows me to integrate easily with all my other tools and provides analytics and tracking so I can have clear results. They also on-boarded me into the tool and helped us run our first campaign. I definitely recommend - it is a game-changing tool.
What do you dislike about the product?
Wheb you first start, there are a lot of features and plug ins which can be overwhelming. Fortunately, the team on-boarded us which made it easier to manage and understand.
What problems is the product solving and how is that benefiting you?
Showing a clear ROI when working with influencers is difficult. With Upfluence’s analytics and the ability to do affiliate campaigns, the ROI is easy to track and link to sales, which is crucial for us.