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Freepik

Freepik Company S.L

Reviews from AWS customer

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External reviews

159 reviews
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External reviews are not included in the AWS star rating for the product.


    Dnyaneshwar M.

Effortless Access to Quality Graphics and Impressive AI Features

  • December 19, 2025
  • Review provided by G2

What do you like best about the product?
I really like how easy it is to find good-quality graphics in one place. Whenever I’m short on time, Freepik helps me quickly get the visuals I need without much effort.
And lot's of ai features
What do you dislike about the product?
Everything time changing the UI
Otherwise everything is good
What problems is the product solving and how is that benefiting you?
Freepik saves me time by providing ready-made design assets, so I don’t have to create everything from scratch. It helps me work faster and focus more on the actual design work.


    Sarah K.

Great for Office Posters, But Extra Costs Add Up

  • December 18, 2025
  • Review provided by G2

What do you like best about the product?
Its great!! I use it for posters around the office and people love it
What do you dislike about the product?
Just wish I didn't have to pay extra for everything
What problems is the product solving and how is that benefiting you?
Its like Canva but better. I have wayyy more creative freedom.


    Muzammil G.

Essential Resource for Designers Needing Fast, High-Quality Assets

  • December 16, 2025
  • Review provided by G2

What do you like best about the product?
What I like best about Freepik is that it’s a very reliable platform for designers, especially when you need graphic assets urgently. It offers a wide range of high-quality elements like vectors, icons, backgrounds, and templates that help speed up the design process. Whenever I’m short on time, Freepik really helps me deliver professional work quickly without compromising on quality.
What do you dislike about the product?
What I find frustrating about Freepik is that in 2025, they changed their pricing plans, which made things less convenient. Previously, a Freepik subscription allowed you to download 30 to 40 images without much hassle, but now the system is credit-based, which restricts how you can use your downloads. I think it would be much better if Freepik let users use all their credits in a single day or distribute them throughout the month, instead of imposing such strict limitations.
What problems is the product solving and how is that benefiting you?
Freepik solves the problem of accessing high-quality design assets quickly and efficiently, especially for designers who need vectors, images, icons, or mockups for client projects. With its integration with AI tools and a subscription plan, it allows me to download multiple elements easily without worrying about separate billing for each item, unlike platforms like Shutterstock. This benefits me by saving time, making my workflow smoother, and helping me deliver professional designs faster. Freepik is one of the most useful platforms I’ve used it even offers many features for free, and the subscription only makes it even better with more downloads, credits, and resources.


    Aishee B.

Effortless High-Quality Visuals That Empower Designers

  • December 10, 2025
  • Review provided by G2

What do you like best about the product?
1. Best feature about freepik is, it can convert any given text to image very easily, which makes designers life so much easier.
2. Generates images which have consistent design language, which makes the bran-language too seem consistent.
3. Delivers high quality visuals which can be use for marketing collaterals, ads, website design and PDP images.
4. Helps a newer brands to generate images that can save so much money and time.
5. It is hard to bring the concepts in designers head to reality, but Freepik has bridged the gap.
What do you dislike about the product?
1. The subscription is expensive.
2. Limits gets run out very fast.
What problems is the product solving and how is that benefiting you?
1. It helps in bringing concepts in head to reality via text descriptions.
2. The image attach feature is very helpful, helps in generating closers results with the help of atatched images as reference.
3. Provides content/Imagery which are further editable in photoshop, illustrator, canva or indesign.
4. Provides trendy content which are updated on daily basis.


    Antonio Miguel R.

Innovative integration of AI in images and videos

  • November 25, 2025
  • Review provided by G2

What do you like best about the product?
I have always used Freepik as an image bank because it was very good and a Spanish company, but now they have also managed to integrate AI generation very well in both image and video, and I think that's fantastic.
What do you dislike about the product?
What I like the least is that in the free plan they don't let you do practically anything, not even to run a test and see if the tool you need is available or works well.
What problems is the product solving and how is that benefiting you?
For me, it is almost essential when it comes to finding or generating images and videos for my work as a web designer.


    Hrutalee S.

Essential Tool for Digital Marketers with Impressive AI Features

  • November 24, 2025
  • Review provided by G2

What do you like best about the product?
I am thoroughly impressed with Freepik as it provides invaluable support for my role as a digital marketer, especially by offering access to incredible facilities like the AI image generator and AI video generator. Being a premium member has been immensely beneficial for our organization, making Freepik our indispensable tool for daily use. The AI image generator, in particular, is outstanding for creating images that often exceed my imagination and simplify my workflow by producing the desired results with just the right prompts. Not only does Freepik offer a vast library of images that has never let me down at the last moment, but the ease of access to these resources is phenomenal. Additionally, the initial setup of Freepik is straightforward and hassle-free, enhancing its usability. This combination of effectiveness and efficiency is why I confidently rate Freepik at 10 out of 10 for recommendations to friends and colleagues.
What do you dislike about the product?
I would like Freepik to add more images related to technology, similar to what Shutterstock offers.
What problems is the product solving and how is that benefiting you?
I find Freepik invaluable for generating AI images, simplifying my workflow, and never disappointing with image availability, enhancing our social media marketing efficiency.


    VIVEK P.

Great Image Resource with Versatile Options

  • November 10, 2025
  • Review provided by G2

What do you like best about the product?
I am using freepik since 2019, and i used Free and Paid both versions of the Freepik.
Its a good software for the images.
What do you dislike about the product?
The price of the plan is too high, as there are many alternative options i.e. pngtree, google. etc.
What problems is the product solving and how is that benefiting you?
If you are not able to find the relevant image or element for you creative or banners, freepik is one of the best option to get the right element for the creatives and banners.


    Ayushi P.

Versatile and User-Friendly with Room for AI Video Improvement

  • October 27, 2025
  • Review provided by G2

What do you like best about the product?
I appreciate Freepik for its wide variety of high-quality images that are perfectly tailored to my social media needs, ensuring that I don't have to struggle with watermarks like before. The website's smooth and intuitive interface made the setup process effortless, enhancing my overall user experience. I find the AI features particularly beneficial for generating images, significantly improving my workflow efficiency, even though I'm aware that improvements in AI video generation would be welcome. The ease with which Freepik supports my creation of social media posts is a standout, as it has become an essential tool in my daily work routine. It's these invaluable features, combined with an effective and user-friendly experience, that make me consider Freepik a great resource. The fact that I am willing to recommend it to others with a rating of 9/10 speaks volumes about its role in refining my professional endeavors.
What do you dislike about the product?
I find the AI video generation feature lacking in quality compared to its image generation capabilities.
What problems is the product solving and how is that benefiting you?
I use Freepik for social media, it provides variety and watermark-free images, improving post creation. Its ease of use and AI feature enhances image generation, though video needs improvement.


    K SRICHARAN B.

One stop destination for images, icons & vectors

  • October 09, 2025
  • Review provided by G2

What do you like best about the product?
Freepik has a great repository of images, ppt templates, vectors & icons
What do you dislike about the product?
Nothing specific to dislike about Freepik
What problems is the product solving and how is that benefiting you?
It is helping get the right images for the concepts we present. Great for designing, we use Freepik for vectors & icons.


    Bairon P.

AI-Enhanced Asset Powerhouse That Accelerates Creative Output

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
Freepik Pro provides me with access to an extensive and varied library of high-quality assets, including vectors, photos, icons, PSDs, mockups, and more, all covered by a commercial license. Since I’m already subscribed to the Pro plan, I don’t have to worry about attribution, which is essential when working on client projects.

What truly distinguishes Freepik for me now is its integrated AI suite. The platform’s text-to-image and video generation tools, along with features like upscaling, background removal, and retouching, are all available within the same interface. This allows me to quickly prototype visuals or create concept assets without needing to switch between different stock sites, mockup tools, or editing software, saving me valuable time.

The user interface is intuitive and well-organized, and the search function is effective, offering filters for style, file type, orientation, color, and more. For ongoing campaigns, I rely on collections and favorites to streamline asset reuse. Overall, the Pro plan gives me peace of mind regarding legal usage for all my client work.
What do you dislike about the product?
While the AI tools are undeniably powerful, the results can sometimes appear a bit uncanny or less than perfect, particularly when it comes to intricate details, facial features, or complex textures. I often find that tweaking prompts is necessary, which can interrupt the seamless 'instant vision to image' experience. The search algorithm performs well overall, but in very specific cases, I still encounter repetitive or visually similar results, prompting me to scroll further or refine my prompts. Additionally, the AI tools sometimes experience lag or throttling during peak times, especially when generating videos or high-resolution outputs. Lastly, although the Pro version includes many benefits, I would appreciate more transparent usage metrics—such as a clear breakdown of credits used per tool—and more advanced predictive AI editing features, like 'smart suggestions' for compositions.
What problems is the product solving and how is that benefiting you?
As a creative lead managing motion, design, and editorial projects, I’m constantly engaged in prototyping, visualizing, iterating, and delivering. Freepik Pro addresses several key challenges for me. First, asset sourcing is much smoother—rather than searching multiple stock sites, I can find vectors, images, icons, mockups, and even AI-generated visuals all in one place. This centralization saves significant time and effort.

When it comes to ideation, the ability to quickly generate rough visuals or moodboard assets with AI is invaluable, especially during pitches or internal reviews. It speeds up the concepting process and helps communicate ideas more effectively.

Maintaining consistency and reusability is also easier. I can organize brand kits, collections, and reusable assets, which allows me to keep campaigns cohesive without having to rebuild materials from scratch.

Legal clarity is another major benefit. The Pro license gives me confidence to use assets commercially and in client deliverables, without concerns about attribution or licensing complications.

Finally, Freepik reduces the need to switch between tools. I can perform edits like upscaling or background removal directly within the platform, which helps me maintain momentum.

Altogether, these features lead to faster project delivery, fewer bottlenecks, and greater creative capacity across my work.