Hygraph
HygraphReviews from AWS customer
                            
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Experience using Hygraph for Localization
What do you like best about the product?
Hygraph is easily manipulable and being such a big name, it offers many plug-ins, features, and integrations.
What do you dislike about the product?
I haven't been thrilled will the customer support or the poor Smartling-Hygraph integration that has many bugs and isn't a complete option.
What problems is the product solving and how is that benefiting you?
It is a great place to store content, build more, and provide localizations for said content.
                        
                            Powerful and Easy to Use Headless CMS
What do you like best about the product?
As a front-end developer, I really like how easy it is to set up Hygraph. The schema setup is quick and straightforward, and I was able to start adding content almost immediately. The UI is clean and doesn’t get in the way, which I appreciate. The free plan is also surprisingly generous so it's great for hobby projects or small sites where I just want to get something live without overthinking the backend.
What do you dislike about the product?
It took me a little while to fully understand how assets work in Hygraph and how they’re managed separately from entries. The flow isn’t super obvious at first.
What problems is the product solving and how is that benefiting you?
As someone focused on front-end development, Hygraph takes away the worry of having to create some kind of backend for my content management. I don't have to set up a database, build an API, or maintain any infrastructure. The GraphQL API is especially helpful because it lets me query exactly the data I need in a clean and predictable way.
                        
                            Highly recommended website software
What do you like best about the product?
Hygraph is very user-friendly. I have no web design knowledge or background, yet I manage and update our site easily without any issues. It has all of the features that we require, and it's easy to navigate. 
It's great for a small business like us to keep ontop of how our own site looks and performs, and to keep the key information up to date for the end user.
It's great for a small business like us to keep ontop of how our own site looks and performs, and to keep the key information up to date for the end user.
What do you dislike about the product?
Occasionally, the "save and publish" function can be a bit glitchy and it takes a few attempts to save/update. Apart from that, it's a very well-functioning system.
What problems is the product solving and how is that benefiting you?
It's helping us to reach customers outside of our local comminuty. It's also driving them to our bookings system which is integrated into the website. As a small business (bar), it's paramount that we have a steady flow of customers who are able to plan and book a visit to us, aswell as a steady flow of spontaneous walk-ins. That balance is important to our business operations. Having a clear, up to date, well-functioning website does that job for us.
                        
                            Hygraph is an excellent tool for modelling and maintaining content from multiple sources.
What do you like best about the product?
The Schema builder is vey intuitive and allows content to be modelled to a  precise level of detail for a variety of content types and formats.  Modular components and and one-many references are especially useful.
The GraphQL-playground is really handy to setup queries and mutations.
The GraphQL-playground is really handy to setup queries and mutations.
What do you dislike about the product?
Content editing may require a bit of a learning curve for non-technical users.
What problems is the product solving and how is that benefiting you?
API Onboarding
Developer Portal
                        
                            Developer Portal
Team Lead at a Fast-Growing Startup
What do you like best about the product?
The absolute best thing is the content modeling interface. As a non-developer, I can visually design the structure of our content—like a "Blog Post" has a title, author, hero image, and a set of modular blocks. It’s like building with LEGO. I don’t have to constantly bug our devs to add a new field for a "Call to Action" button; I can just do it myself in minutes. The real-time collaboration is a lifesaver. My writers and editors can be drafting and reviewing posts simultaneously without fear of overwriting each other's work. It just makes the whole content workflow smooth and predictable.
What do you dislike about the product?
The learning curve for the powerful features can be a bit steep. Things like "Union Types" and "Components" are incredibly powerful but explaining them to a new marketing hire who's used to a simple WordPress box to type in takes some time. Also, while the free tier is generous, the jump to the first paid plan felt significant for our bootstrapped budget. We had to be sure we were all-in before making that commitment.
What problems is the product solving and how is that benefiting you?
We're a small team that needs to punch above our weight. Hygraph lets us be incredibly agile. USe case : Launching a new marketing campaign:  We built a content model for "Campaigns" that includes landing page copy, ad variants, and social media blurbs. Now, we can launch a fully integrated campaign from a single Hygraph entry, ensuring brand consistency everywhere.
                        
                            Simple and Streamlined
What do you like best about the product?
In the content section, I can easily see a list of all published page types, and the API playground is just as straightforward as it looks.
What do you dislike about the product?
Hygraph doesn’t offer a straightforward way to import data via Excel or CSV, and the filtering system feels off. Filters shouldn’t be the same for every property and its values.
What problems is the product solving and how is that benefiting you?
Since we publish a lot of blogs weekly, and our goals don’t align with other tools, Hygraph makes it simple for us to create blogs and manage their modules in an easy, streamlined way.
                        
                            Transition to headless for CMS and beyond
What do you like best about the product?
I am an independent contractor supporting a marketing team at Accuride International. We picked up Hygraph a few years ago as part of an effort to decouple what had become an overly complex tech stack. GraphQL and Hygraph have been critical components in creating a seamless integration of their blog and ecommerce applications within the context of marketing sites and content. Ease of use is excellent from a developer standpoint, and it solved a lot of issues I was experiencing in working with content managers to enforce best practices and a consistent workflow. They were blogging in WordPress before.
What do you dislike about the product?
Not much to say here. Documentation is good, customer support adequate.
What problems is the product solving and how is that benefiting you?
It gives content managers what they need and frees me up from holding their hands and policing them as a dev.
                        
                            The interface is clean, easy to navigate, and allows me to manage content.
What do you like best about the product?
I really like how intuitive and flexible Hygraph is as a headless CMS. The interface is clean, easy to navigate, and allows me to manage content in multiple languages and formats without hassle. It integrates smoothly with other tools, which saves a lot of time, and the schema builder gives me full control over structuring data exactly how I need it.
What do you dislike about the product?
The learning curve can be a little steep at the beginning, especially for users new to headless CMS platforms. Some advanced features require more documentation or hands-on testing before they feel natural.
What problems is the product solving and how is that benefiting you?
Hygraph helps me centralize and manage content across different projects, languages, and platforms without needing to duplicate work. Instead of maintaining separate systems for websites, apps, and digital campaigns, I can structure and deliver everything from one place. This reduces errors, speeds up publishing, and makes collaboration between designers, developers, and translators much easier. The flexibility of the headless approach also means I can scale projects quickly and adapt to new client needs without rebuilding workflows.
                        
                            Good tool
What do you like best about the product?
It is quite intuitive and powerful in its usage, in particular in the data structuring, query language and data management
What do you dislike about the product?
There are some limitations in terms of UI
What problems is the product solving and how is that benefiting you?
Data management of our real estate agents and agencies (registry data and assets), covered location but even articles and guides
                        
                            Several limitations for content creation
What do you like best about the product?
Things were easy to understand and it was easy to do the basics.
What do you dislike about the product?
I was using a lot the blog post features, and there were several limitations regarding types of titles, bolds, and in general,l how to make things like I wanted to.
What problems is the product solving and how is that benefiting you?
Organize info for updating venues information without needed a developer, and uploading blog posts. Updating some simple things from teh website. However, I think curretnly you find solutions that allow to do it with even less complexity and more flexibility.
                        
                            
                    
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