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Hootsuite

Hootsuite

Reviews from AWS customer

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6,486 reviews
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    Matt C.

Social media management all in one place with ease.

  • October 10, 2024
  • Review provided by G2

What do you like best about the product?
Having access to our social accounts, with a single dashboard and calendar, all while showing stats and inclusion of AI. The customer support has been spot on and always available.
What do you dislike about the product?
For someone that's neurodivergent, the site can be overwhelming with information and limited color variations to distinguish this information.
What problems is the product solving and how is that benefiting you?
Being able to manage and access all social media accounts, statistics, and information under one umbrella.


    Michael H.

Gets the Job Done

  • October 10, 2024
  • Review provided by G2

What do you like best about the product?
Hootsuite has all the basic tools you need to manage most social media accounts. Scheduling with recommended times based on your followers' likely engagement is arguably the most useful feature.
What do you dislike about the product?
While basic tools are all there for most platforms, you cannot create and publish all content types from Hootsuite, such as stories and Reels for Instagram. The mobile app is also substantially more limited than the desktop version, meaning that if you're on the go, you're stuck with what the app offers. (The website version on a mobile browser is useless.)
What problems is the product solving and how is that benefiting you?
The main problem Hootsuite solves for me is efficiency of posting across multiple platforms and automated scheduling. The ability to customize one post across each platform is very helpful.


    Sheri R.

Hootsuite makes it simple quick, intuitive and practical to prep and schedule posts. Great platform!

  • October 10, 2024
  • Review provided by G2

What do you like best about the product?
Love the customer servive, support nudges and simplicity!
What do you dislike about the product?
Sometimes the platorms disconnect. Issues with scheduling stories.
What problems is the product solving and how is that benefiting you?
One stop prep, scheduling and tag input.


    Sloan L.

Hootsuite Changed The Game!

  • October 10, 2024
  • Review provided by G2

What do you like best about the product?
I love how easy it is to move things around for my team. There are only three employees where I work but we are all in Hootsuite scheduling different things and often end up needing to shuffle things based on priority. It's easy for us to move each others work or set it as a draft to be rescheduled if needed!
What do you dislike about the product?
I think the only downside is when disconnections or posts don't go up because of some error but I don't even think this issue is on Hootsuite. The connections can only happen for so long and I think the downtime is usually also on the social media sites side
What problems is the product solving and how is that benefiting you?
Hootsuite makes it clear what's going up when and where there's room in the schedule. It also makes it easy to keep track of when the right time to post is so we can prioritize bigger posts for peak hours


    Evelyn L.

Great for collaborating

  • October 10, 2024
  • Review provided by G2

What do you like best about the product?
It's easy to have multiple people working on the same accounts without overlapping because you can see everything in one place. I also like that there are recommended times for better engagement, the option to use AI (good for idea generation), track all incoming messages or comments, and of course, being able to schedule posts rather than doing it live on each platform. The listening tool has also come a long way – cool to see impression share and what's trending.
What do you dislike about the product?
The reporting can use some work – finding that a lot of data sources are missing or isn't very useful.
What problems is the product solving and how is that benefiting you?
Set it and forget it for prepared posts, being able to track all comments/messages coming in through one place versus logging into each platform.


    Construction

Helps with regular posting across platforms, but lacks tools for Reels

  • October 10, 2024
  • Review provided by G2

What do you like best about the product?
I love the simplicity of posting across multiple platforms.
What do you dislike about the product?
I can't create Reels with music. We get the most traffic on Reels. It would be amazing if there was a way to incorporate an integrated Reel feature.
What problems is the product solving and how is that benefiting you?
Saves time by allowing easy cross platform posting.


    marcus A.

The industry standard

  • October 10, 2024
  • Review provided by G2

What do you like best about the product?
It's the product that all of the competitors in this market benchmark against. Ease of use, good range of analytics reports, allows you to post in advance on a good wide range of platforms, including Threads which we find very useful. It probably saves us around 30 minutes a day.
What do you dislike about the product?
There are no analytics for Threads yet. It's quite pricey and the recent price increases have been quite steep compared to competitor products, but the introduction of the new social listening as standard has made it a lot more competitive. The analytic reports need a clean-up, as some of the metrics in the templated reports are no longer supported by the platforms. Product features are skewed to agencies and brands who are selling products.
What problems is the product solving and how is that benefiting you?
We post out news items from our website across a range of social media three or four times a day. Hootsuite enables us to make posts across all of the sites with just a few clicks and lets us see all of the results of the social media posts in one place. We don't have to search across all of the platforms to see how we're doing. There's a single interface for uploading that doesn't change, whereas the platforms are constantly moving things around. We can also schedule social posts ahead of time and the new social listening feature allows us to see what our competitors are up to and track any new trends. By using Hootsuite we're probably saving around 30 minutes a day.


    Information Technology and Services

Fairly reliable, but outages and assistance during such times are not great.

  • October 10, 2024
  • Review provided by G2

What do you like best about the product?
Ease of use. Scheduling is reliable and easy to plan.
What do you dislike about the product?
More responsive service during outages. Also, the webinars would be more helpful if B2B was included. Most webinars seem geared towards B2C and are more about TikTok and any many businesses avoid such platforms. It seems out of touch for more professional B2B marketing.
What problems is the product solving and how is that benefiting you?
n/a


    Nina D.

User Friendly Social Media Content Management Tool

  • October 10, 2024
  • Review provided by G2

What do you like best about the product?
Their content planner is very user friendly, esepcially when sharing the same content across multiple platforms because it easily let's you assign content to multiple platforms within the same post or duplicate the post. And they now have integrated all platforms, such as TikTik and Threads and work to keep their tool current and up to date. Their Insights feature is also a cool benefit of using Hootsuite because you can track your growth across platforms all in one place.
What do you dislike about the product?
I've had issues reconnecting our business Instagram account multiple times and their customer service is very hard to get a hold of until you escalate things. Issues that I knew were simple to fix if I could just get on a quick call with someone or be able to chat with someone in real time instead of waiting a business day inbetween email replies would have significantly sped things up and eliminated some of the issues my team has experienced using Hootsuite. Their customer service department could be improved upon.
What problems is the product solving and how is that benefiting you?
Hootsuite has helped our business save tons of time by allowing us to schedule the same content to multiple platforms all withone one post. Also, it has helped us to improve how we reach our audiece by suggesting the best times of day to schedule our posts. And also, it has helped streamline our weekly reporting of scorecard numbers by allowing us to pull all of our social growth numbers for all platforms in one location quickly.


    Michael E.

HootSuite is great for teams

  • October 10, 2024
  • Review provided by G2

What do you like best about the product?
HootSuite has been excellent for me to manage our social presence. We have two businesses, and I can run them both via one single view, which is great. Also, the team aspect that HootSuite supports is great. All of us can work in unison to prep posts, then approve them, and then post them. It's a great tool that saves us a ton of time.
What do you dislike about the product?
Nothing really, it's been great. I have had no issues.
What problems is the product solving and how is that benefiting you?
It mainly solves the problem of organizing and posting social media content to multiple brands.