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Hootsuite

Hootsuite

Reviews from AWS customer

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6,486 reviews
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    Daniel H.

Time Management Made Easy with Hootsuite

  • October 02, 2024
  • Review provided by G2

What do you like best about the product?
I like the ability to juggle multiple clients with Hootsuite. It helps from a planning and time-saving perspective. I can sit down and go through clients that are similar in nature and plan out posts that are similar but slightly different for each. Additionally, the initial setup of Hootsuite was extremely easy. It's just a matter of connecting the account with my social media accounts, which is as simple as it could be.
What do you dislike about the product?
There are just a few minor glitches here and there with accessibility on the calendar.
What problems is the product solving and how is that benefiting you?
I use Hootsuite for time management in handling multiple social media platforms. It helps me from a planning and time-saving perspective, especially in managing multiple clients by allowing me to plan similar, yet distinct posts for each.


    Alisha L.

Intuitive design and even better platform

  • October 02, 2024
  • Review provided by G2

What do you like best about the product?
The ease with which you can connect muliple platforms and manage social media with ease.
What do you dislike about the product?
The hierarchy of approvals for larger organzations isn't as robust as other (albeit more expensive) software systems.
What problems is the product solving and how is that benefiting you?
We struggled to keep up with posting consistently within all of our brands. This is being solved by easily being able to select the channels for broadcast.


    Madeline W.

Seamlessly Share Instagram & Facebook Posts to Feed

  • October 02, 2024
  • Review provided by G2

What do you like best about the product?
Schedule posts in advance to go live on Instagram & Facebook. Fantastic you can now post reels directly from Hootsuite!
What do you dislike about the product?
It would be best if you could post automatically to Instagram stories and add a cover to a reel.
What problems is the product solving and how is that benefiting you?
Saving time by scheduling posts in advance and having a platform to teammates to review posts before they go live.


    Adewale O.

Hootsuite - A Resourceful Social Management Tool For Agency/Small Business... If You Can Afford It

  • October 02, 2024
  • Review provided by G2

What do you like best about the product?
Our agency has been using Hootsuite for the last three years and over that time, we've seen the platform improve with a variety of features to help make life easier for anyone managing multiple social media clients. From a visual standpoint, there's a lot to like: the interface is clean and layout is simple, yet effective. I personally use calendar section to schedule out client social posts and the way you can see what post goes on what platform on a grid is nice.

The ability to add copy to all platforms and then select the individual social channel to modify and add tags or other things is super helpful when your messaging is similar but needs to be specialized based on where its going.

The analytics tab is robust and allows you to make custom reports based on the metrics you need for your client and presents them in a variety of different visual styles to help drive home the results. Pretty straighforward asset to use.

There are also a few other features, like the ability to run ads directly from the platform, but that's not something our company has chosen to do, as we utilize a different process for running paid ads for any clients.
What do you dislike about the product?
Although I do have a lot of positives to say about Hootsuite, the one pretty negative downside is the pricing tiers for the service. It is pretty expensive and might be a barrier for any company who is looking to use a management tool over using the platform provided options. If I was working independently or for a small business, I would have to use a different platform or service simply because $400 a month for 3 users is a bit much in my eyes.
What problems is the product solving and how is that benefiting you?
We have a large amount of clients who require different social media management needs. This platform helps us achieve their goals while reducing headaches of trying to natively schedule and post content across the variety of social media platforms. Knowing you can come to one place and do basically everything you need to satisfy your customers is the biggest benefit of all.


    Marketing and Advertising

Social media tool for multi organisation and cross platform posting

  • October 02, 2024
  • Review provided by G2

What do you like best about the product?
The possibility to post acress different platforms and pages at the same moment. This makes social posting less time consuming.
What do you dislike about the product?
You can start from a concept publication to post across different platforms and pages. But when you need to edit the publication you need to edit each post separatly. This makes editing very time consuming.
What problems is the product solving and how is that benefiting you?
Hootsuite makes is possible to post across different platforms for different companies at the same time.


    Mechanical or Industrial Engineering

Brilliant scheduling and listening tool for small businesses

  • October 02, 2024
  • Review provided by G2

What do you like best about the product?
I like ability to write out a post and customise it per channel on the same page, it makes scheduling similar posts but tailoring them for each platforms algorithm easy. I also like the 'times to post' and AI tools that help increase visibility.

Customer support is always great, I've never had to wait long and they always solve my problem in a friendly way.

I use Hootsuite almost every day to check analytics and schedule posts. It was easy to implement into the business, although I have struggled setting up the Instagram Business page to gain insights.
What do you dislike about the product?
The only downside to using Hootsuite is that there are quite a few instances where I'll still have to post natively. For example sounds on Reels, and polls on LinkedIn. The Instagram preview also only allows for square posts so it would be nice to have the option to preview 1080x1350 posts without them being cut off.
What problems is the product solving and how is that benefiting you?
Hootsuite solves the problem of needing to post natively on to each platform. I schedule posts on to four channels so this saves me a lot of time. It also helps with post copy and visualising what my feed will look like.


    Tanille M.

good

  • October 02, 2024
  • Review provided by G2

What do you like best about the product?
easy app, good to do things on the go. Ability for team to access.
What do you dislike about the product?
can't link acoounts as they dont link by themselves
What problems is the product solving and how is that benefiting you?
making it easy to manage posts


    Marketing and Advertising

Good reliable service, but pricey

  • October 01, 2024
  • Review provided by G2

What do you like best about the product?
It's a great platform, but expensive. It would make sense for companies managing a lot of accounts.
What do you dislike about the product?
Not a fan of the price. It used to be more affordable, but now is more than double what it used to be.
What problems is the product solving and how is that benefiting you?
It's helpful in scheduling post all from one spot.


    Primary/Secondary Education

Solid product/Always working to Improve

  • October 01, 2024
  • Review provided by G2

What do you like best about the product?
Hootsuite is able to consolidate our social media publishing and tracking into one place, and this makes it easier to organize, optimze, and track—even on the go via the app.

Team members can share content and tasks can be assigned within Hootsuite itself, which is handy.

I have been able to use it to monitor our channels to stay ahead of any questions asked of our account, and it is a pretty user-friendly interface.

The integration is straightforward and simple. You will be able to set up quickly with your accounts.

We use it daily to publish content.
What do you dislike about the product?
The biggest drawback is the cost, which is on the higher end. Sometimes, I wish there was a tier of service that was above free, but was still "basic", as the bells and whistles that justify the fees are beyond what our nonprofit needs.

In the shifting landscape of social media there are sometimes glitches but Hootsuite keeps you well-informed and they are resolved in a resonable timeframe.

I wish that the interface with Instragram on the app dind't require a special step to add it and that it just came up automatically with our other platforms. It's probably not much of a bother to most people, though.
What problems is the product solving and how is that benefiting you?
Hootsuite helps us most by keeping everything social media in one place. This saves time!

The built-in tracking is a great at-a-glance to see what's going on or if there is anything to respond to.


    Consulting

One of the best tools

  • October 01, 2024
  • Review provided by G2

What do you like best about the product?
The content planner is the best
What do you dislike about the product?
Its price, compared to other tools on the market
What problems is the product solving and how is that benefiting you?
I have never had problems with Hootsuite.