Hootsuite
HootsuiteReviews from AWS customer
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I've been using and enjoying Hootsuite for years in my years in marketing
What do you like best about the product?
Hootsuite is always seamless and fluid, which makes scheduling and reporting easy to use! I use the software monthly to schedule social media posts across all our organic channels, and I feel it easily integrates with Google Analytics and our reporting systems.
What do you dislike about the product?
I do find that sometimes, when uploading videos, the dimensions are correct, and the footage is rendered and exported correctly, but Hootsuite doesn't allow me to upload it to the necessary channels.
What problems is the product solving and how is that benefiting you?
Hootsuite is allows me to sschedule and report on social media content our brand puts out across several organic channels and do it seamlessly, this is something these channels don't feature directly so Hootsuite allows us to streamline this process and bulk schedule on a month-by-month basis.
Good Platform for Social Media Management
What do you like best about the product?
Ease of posting and recommended posting schedules.
What do you dislike about the product?
Can´t allow carousel format media to be posted on LinkedIn.
What problems is the product solving and how is that benefiting you?
social media scheduling
Best bang for your buck — as long as you only need one user
What do you like best about the product?
It's very easy to use and implement. I love that all of our DMs and comments are in one spot. It makes it easy to stay on top of engagement. The reports are helpful to get quick at a glance data. I also like that it can make social media ad buying easier. I compared 6 different scheduler apps and this had all the features we wanted and enough profile slots for our organization at a reasonable price.
What do you dislike about the product?
I like the optimal posting time feature, but I wish there was a setting that allowed you to say "post at the next optimal time" rather than having to schedule it to see optimal times.
Additionally, when researching schedulers, I was hoping that the "repurposing top-performing posts" feature would be a little more automated, like HS would tell me an article did well and ask if I want to reshare it with maybe a different tagline. That isn't the case.
The cost for more than one user is also pretty prohibitive for our small org, so we all share one profile, which makes the collaboration features moot.
Additionally, when researching schedulers, I was hoping that the "repurposing top-performing posts" feature would be a little more automated, like HS would tell me an article did well and ask if I want to reshare it with maybe a different tagline. That isn't the case.
The cost for more than one user is also pretty prohibitive for our small org, so we all share one profile, which makes the collaboration features moot.
What problems is the product solving and how is that benefiting you?
It has made posting on social media much faster and more efficient. I love that I only need to open one window to post to all the platforms. It saves us time and ultimately money.
Intuitive to Use
What do you like best about the product?
I like how easy it is to use the platform for a starter. The benefits you get in the basic plan are good to get your scheduling started and track basic reporting. It was easy to set up and link the accounts, and depending on your process you can schedule in advance or on a daily basis.
What do you dislike about the product?
The limitations with audience building and demographic set up on the basic plans. You have to go entrerprise.
What problems is the product solving and how is that benefiting you?
Scheduling the content calendar, and basic engagement reporting
Great Hub for Planning Your Social Media Posts
What do you like best about the product?
Before Hootsuite, I used several different applications to get all of my social media posts delivered, taking a lot of personal coordination, spreadsheets, and cross-checking, oftentimes missing my desired timelines. Now with Hootsuite, I save time (and money) planning all of my social media posts for optimal viewing including easily altering images so they look best for each platform. The ability to start with one key message and adjusting for each platform using Hootsuite's AI text generator has saved me so much time and brain energy.
What do you dislike about the product?
Most of my dislikes I assume are the social media applications restraints, such as not being able to tag accounts for Instagram. Scheduling stories would be most helpful, because now if I have a story for Facebook or Instagram, I have to use Meta Suite (boo).
What problems is the product solving and how is that benefiting you?
When the best time to post is for each platform. Having all my social media planning in one spot.
Makes things really easy for posting on multiple platforms and customizing each one.
What do you like best about the product?
Honestly, my favorite thing is the customization I can do for each individual platform post. What I want to say or tag on Instagram is different from Facebook and that has made things super simplistic for me.
What do you dislike about the product?
The only thing I haven't enjoyed is the lack of being able to post stories from Hootsuite. It's nothing super serious and it doesn't affect my use of the site, but it would make things easier for Meta applications like Instagram, Facebook and Threads.
What problems is the product solving and how is that benefiting you?
I have to post on several different platforms almost daily and using Hootsuite has been a huge help with planning ahead for postings on all of the necessary platforms my company uses.
Why I use Hootsuite
What do you like best about the product?
Hootsuite helps me be productive when scheduling content, the new AI is helpful in writing short Twitter posts, and having analtyics in one space is amazing.
What do you dislike about the product?
One of the biggest drawbacks to Hootsuite is the cost and the increasing cost which makes it difficult for small businesses to depend on.
What problems is the product solving and how is that benefiting you?
Posting to multiple platforms at one time.
Overall Satisified
What do you like best about the product?
I like being able to customize all of my channels in one space, and on the desktop version I like being able to toggle between the different platforms and individualize them. I like that it is pretty user-friendly to navigate and there are lots of easy-to-understand tutorial videos available.
What do you dislike about the product?
I do not like that I can't easily or quickly reach out to support for help and be able to screen-share while simultaneously talking on the phone to someone. I have only received email help in the past, and videos for assistance, and that is not always conducive to real-time situations and understanding. Also, I don't like how on the mobile app, you can't customize the idividual platform, within the same composed post. For example, I have to compose Twitter in a new post entirely.
What problems is the product solving and how is that benefiting you?
By showing which platforms garnish the most feedback and directing more efforts to those platforms.
Products Options and Pricing for Nonprofit
What do you like best about the product?
Ease of use and implementation, nonprofit pricing options, ability to manage multiple accounts, recommendations for posting schedule and type
What do you dislike about the product?
Limitations with tagging in X and IG (not "confirmed as with others), limitations on boosting posts with video or multiple images
What problems is the product solving and how is that benefiting you?
Easier to post to multiple platforms, make adjustments. New social media listening providing more insight
Hootsuite helps me be efficient in my role!
What do you like best about the product?
Hootsuite's helps me be more efficient in my role. The process of creating social media content to approvals to postin the content is all streamlines. The planner calendar view helps me see an overview of our posts and is also great for my leadership to be check in on the social media content schedule quickly and easily. Anytime I have had an issue the customer support has been amazing. I use Hootsuite multiple times a week and it has become part integral to our marketing success.
What do you dislike about the product?
The only downside of Hootsuite that I can think of is the difficulty of adding a Linkedin account. Other than that all the other features are very great.
What problems is the product solving and how is that benefiting you?
Hootsuite helps streamline our social media marketing process.
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