Hootsuite
HootsuiteReviews from AWS customer
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Using Hootsuite for Market insights
What do you like best about the product?
Has a social component for understanding buzz around products, keywords and industries
What do you dislike about the product?
Other existing similar tools in market for market insights.
What problems is the product solving and how is that benefiting you?
Understanding social buzz around services which is useful for marketing team to position our services around.
Also making use of those terms makes us come up in searches and also position ourself as category leader.
Also making use of those terms makes us come up in searches and also position ourself as category leader.
Clear Presentation, Easy to Understand
What do you like best about the product?
Super easy to generate the report from connected social media channels, clear presentation, and is easy to understand for strategy planning as well.
What do you dislike about the product?
The price is slightly on the high side which may not be suitable for all businesses
What problems is the product solving and how is that benefiting you?
Easy for social media managers to understand page analytics and report comparison with the previous period is great for us to understand the growth rate too
Insights-backed Social Services
What do you like best about the product?
When planning content in Hootsuite, having the option to view audience insights and social listening tools makes it straightforward to make informed social decisions for clients. Information is also easy to digest and share with clients to provide a full-view of the analytics.
What do you dislike about the product?
Compared to other social content planning platforms, I find others to be more comprehensive, however this is well balanced by social listening, competitor analysis, and brand sentiment features that are otherwise not included in many social posting platforms.
What problems is the product solving and how is that benefiting you?
Hootsuite Insights helps in identifying key aspects of the competitor landscape, allowing us to identify industry-wide trends and benchmarks, as well as making recommendations based on strategies informed by the larger consumer landscape.
Easy-to-use, affordable social media scheduling and analytics tool
What do you like best about the product?
Hootsuite is one of the easiest to use social media scheduling tools out there. It's one of my top choices for small to medium size businesses that are looking for an efficient, afforable tool. There are a variety of features to allow users the best social media scheduling options.
What do you dislike about the product?
There is a slight learning curve, like any tool. If you aren't social media savvy, you may want some extra training before jumping into this tool.
What problems is the product solving and how is that benefiting you?
With myself being the one person that handles our social media companywide, Hootsuite allows me to most efficiently use my time and gather all of the data I need to make the best social media marketing decisions for our B2B company.
Decent platform for managing
What do you like best about the product?
Hootsuite made it easy for me to manage social platforms. It was relatively easy to set up and teach myself how to use
What do you dislike about the product?
Not the best user support, but was able to figure most things out. It took some adjusting to but ultimately did what it was supposed to
What problems is the product solving and how is that benefiting you?
Allowed me to compare content against competitors
Hootsuite is a helpfull platform
What do you like best about the product?
We used hootsuite for several years and it made it easy to post across multiple sites easily
What do you dislike about the product?
Hootsuite became problematic when we wanted to add additional users and the cost wasnt as beneficial anymrore.
What problems is the product solving and how is that benefiting you?
made it wasy to post across severalplatforms at once instead of having to login to them each
Great Functionality, but One of the More Expensive Options
What do you like best about the product?
I love that Hootsuite easily connects all of the social accounts for one client
What do you dislike about the product?
Not as easy to separate clients into groups; the cost; too many distractions on the screen making it feel more complicated than it needs to be
What problems is the product solving and how is that benefiting you?
This is my one stop shop for all social media posts for one client. I think it does a great job for them, but I would hesitate to add multiple accounts to my dashboard- it would be too crowded and not as easy to separate clients as I've seen in other platforms.
Social Media Management for Small Businesses
What do you like best about the product?
Hootsuite allows you to easily post content across multiple social media platforms. You can draft and schedule posts in advance -- Great for small businesses with an affortable pricing model.
What do you dislike about the product?
A couple technical issues could use improvements -- when tagging accounts, they sometimes don't appear as "tagged" when posted and instead are plain text. The platform also does not allow retweets or reshares.
What problems is the product solving and how is that benefiting you?
Hootsuite allows you to manage all your major social media platforms in a single place -- it's efficent and allows for cross posting, planning, and scheduling of posts in one simple platform.
easy platform to use, especially if you have multiple platforms
What do you like best about the product?
i oversee 20+ companies with 3+ social media platforms, so this makes it easy to post
What do you dislike about the product?
i wish it were easier to edit posts that have been posted in hootsuite, versus going to the native site
What problems is the product solving and how is that benefiting you?
being able to post with ease on one platform, versus logging into various platform to post - keeps it organized
Affordable but you get what you pay for
What do you like best about the product?
Pricing is very affordable and the program itself is easy to navigate for the non-marketer.
What do you dislike about the product?
Deliverability issues make scheduling and publishing questionable. Additionally, analytics are not always accurate.
What problems is the product solving and how is that benefiting you?
Social media management and analytics
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