Hootsuite
HootsuiteReviews from AWS customer
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Great product, excellent service
What do you like best about the product?
Multi-user collaboration, the ability to use one platform to manage accounts across our digital ecosystem
What do you dislike about the product?
Instagram stories functionality, lack of Glass Door integration
What problems is the product solving and how is that benefiting you?
Cross-organization collaboration between team members
The Premier Social Media Management Platform
What do you like best about the product?
Hootsuite is the premier platform in social media management. I work in marketing and have conducted extensive research on multiple platforms to weigh the pros and cons of each. By far, Hootsuite offers the most intuitive and robust option with a weath of tools you need to stay on top of the game. The customer support is also top tier.
What do you dislike about the product?
There are occasional bugs with things like certain social channels getting briefly disconnected, but it's usually never anything major and bugs are resolved in a timely fashion.
What problems is the product solving and how is that benefiting you?
Wide visibility over multiple fields with intuitive, easy to use dasboards. Social listening has helped us stay tuned to the online conversation and extensive metrics reporting helps us monitor our engagement and tailor our content.
G2 has been an overall fantastic experience with far more ups than downs.
What do you like best about the product?
Hootsuite assessability has been the best part. By that, I mean being able to juggle all of our platforms effectively in one spot. Also, the ease of validity of stats and being able to put those into a report to easily and quickly send to my bosses.
What do you dislike about the product?
The notfication push system i feel can be better. Especially with comments within drafts being avaliable now.
What problems is the product solving and how is that benefiting you?
Hootsuite really helps us solve all of the above problems with a concise location. They biggest struggle I had was being able to find everything I needed to see in one locaiton.
An insightful, intuative, and useful tool.
What do you like best about the product?
The presentation of data is easy to understand and useful.
What do you dislike about the product?
Some of the data points are temperamental and need to be verified.
What problems is the product solving and how is that benefiting you?
It makes it easy to see all our channel data in one place.
User-Friendly Platform
What do you like best about the product?
Couldn't ask for an easier user experience out of a social scheduling platform. Can easily segment posts by social platforms, campaigns, etc. The Analytics feature is seamless, and I love that I can quickly pull results in the "Post Performance" section for one-off metrics requests rather than creating a whole new report.
What do you dislike about the product?
I'm very interested in the Amplify employee advocacy tool, but I wish it were paid for as a lump sum fee, not by each connection. We have a large Sales organization, and it'd be great to have everyone on board, not just a select group of folks.
What problems is the product solving and how is that benefiting you?
Hootsuite makes social media management such an efficient experience. I'm able to schedule my social posts for the day in mere minutes, which leaves more time for me to strategize future content and review analytics.
Gets the job done
What do you like best about the product?
Hootsuite is so helpful with managing an enterprise level of social posts. Our company can have a LOT of social posts that different categories want to post at the same time, so having the bird's eye view with a calendar and being able to tag posts for reporting ultimately gives us "back up" with data when we need to move things around when it gets too crowded.
What do you dislike about the product?
Working with Hootsuite has been great! Not much to complain about.
What problems is the product solving and how is that benefiting you?
Making sure the calendar of posts does not get too busy and focuses on what's important with our business. Track and monitor types of posts that do well to report back to the company and help guide teams on what works/doesn't work on social.
Simple, but Powerful Tools
What do you like best about the product?
Using the interface makes it easy to make sense of scheduling content and making use of analytics & reporting. The average user can pick this up with limited formal instruction needed (although there is good learning content available on demand if needed).
What do you dislike about the product?
Some of the more advanced features you'd like to see in the platform (specific to social platform-specific engagement data, custom data mapping for consolidated reports, etc.) aren't currently there.
What problems is the product solving and how is that benefiting you?
Managing multiple social media platforms in a single, consolidated view & tool. Making sense of social media analytics in a consolidated way that isn't specific to single platforms.
Performant platform enabling efficient social media channels management
What do you like best about the product?
Planning and sharing content on an organic level to multiples social media platforms is quick and straightforward. The reply system to comments and chats from the different platforms is easy to use and thus can also be managed by other departments like Cusomter Care. Finally the ads creating system and reporting system are advanced and more than sufficient for our needs.
What do you dislike about the product?
Lead-generation ads for B2B channels is challenging.
What problems is the product solving and how is that benefiting you?
Efficiency! The time gained by managing all social media channels thru one platform is very valuable.
Reliability. Convenience. Attention to the client.
What do you like best about the product?
Constantly developing itself, HootSuite offers an excellent possibility for simplifying workflow and improving quality.
What do you dislike about the product?
Everything works perfectly. Nothing I dislike at all.
What problems is the product solving and how is that benefiting you?
There is no need to login in many applications and several accounts. In Hootsuite is all at one. Handy analytics tools, which are well customizable, visual and demonstrative, easy to master.
Easy to use employee advocacy platform
What do you like best about the product?
Easy to use features, shows a preview of what the posts will look like and option for colleagues to personalise the posts. It's a great tool to get employees to share our content on their own social media - we use it as a really effective distribution channel and it's great at getting more eyeballs on our content.
What do you dislike about the product?
The link preview function pulls through from Facebook so when an employee edits a post for another platform, the link preview can be lost
What problems is the product solving and how is that benefiting you?
Getting our colleagues to share more E.ON content on social media, in a way that's compliant with our brand
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