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Hootsuite

Hootsuite

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    Performing Arts

If you have to post to social media, Hootsuite is fine

  • March 27, 2019
  • Review provided by G2

What do you like best about the product?
I don't enjoy posting to social media at all, but Hootsuite makes it barely tolerable. The feature I use primarily is the Scheduling feature. I like that has built in tagging for both Facebook and Twitter (although I do want for Instagram tagging – I know this is Instagram's fault, not Hootsuite's). I like the ability to bulk create posts for all three platforms – Facebook, Instagram, Twitter. I like the Monitoring feature, but I don't use it all that often.
What do you dislike about the product?
There is no way to edit posts to different platforms within the same screen. The program Later allows you to do this: add hashtags to the Instagram post, for example, from the same screen as you are editing your Facebook post to include a URL. You can edit individual posts are you've created them, but this seems like an unnecessary step with an obvious solution. URL parameters are also really ugly in Hootsuite: You either have to use Hootsuites proprietary URL shortener to hide your URL parameters, or display the full URL (including URL parameters) on your post. It's a Catch-22.
What problems is the product solving and how is that benefiting you?
We are solving the problem of needing to generate content for our social media pages without having a dedicated employee for this task. Hootsuite Scheduling makes it slightly more tolerable than it would be otherwise. We also use Monitoring, but I rarely react to the information that brings me with more than a "Like."
Recommendations to others considering the product:
Free Hootsuite is – in my opinion – the best free scheduling service that exists. I have not compared it to paid versions of anything or paid-only products. For no money, it does a fine job.


    Retail

It's improved with the times!

  • March 27, 2019
  • Review provided by G2

What do you like best about the product?
I like how well hootsuite has adapted to social media's many updates and changes.
What do you dislike about the product?
Instagram scheduling is still a bit glitchy.
What problems is the product solving and how is that benefiting you?
It's most helpful for managing twitter.
Recommendations to others considering the product:
It's extremely affordable and easy to use!


    Doralice A.

My photographic work on social networks is recognized thanks to Hootsuite

  • March 27, 2019
  • Review provided by G2

What do you like best about the product?
The most reliable platform I have used to expose my photographic work on social networks is Hootsuite. The benefits this software brings to my career as a photographer are amazing. Thanks to Hootsuite I can use several of my social network accounts in a single central panel, a feature that allows me to permanently evaluate how the public interacts with my post I make about my photographic work. I can keep track of how many likes and comments my publications receive, having a fairly fluid communication with my audience and clients. Hootsuite offers me options to increase user traffic through my social networks as I can program content to be uploaded to my social networks according to the hours where there are more users on social networks, I can keep my accounts on social networks active permanently and have daily content with my photographic work. One of the options that I take most advantage of Hootsuite is that it has an option that allows you to make usage statistics, being able to observe how many users visit your social networks daily, how many likes and opinions of users you have and thus take new business opportunities based on the exposure of my photographic work.
What do you dislike about the product?
Before using this software I used my social networks separately, and exposing my photographic work and tracking it was quite difficult, at such a level, that sometimes I didn't answer in time to my clients and lost business opportunities. But since I use Hootsuite all this has changed, now I can effectively track my social networks thanks to the features offered by this software, which are very complete and have not caused me problems. Hootsuite is a very complete software and with options that will allow you to manage your social networks in the best way.
What problems is the product solving and how is that benefiting you?
Hootsuite has been a very effective solution to manage my social networks and this I can confirm in the use of my social accounts simultaneously, an option that only Hootsuite offers me, now I have a better relationship with my clients in social networks and I get better business for my photo editing work. Hootsuite has made my work have a better exposure and many more people know it.
Recommendations to others considering the product:
Hootsuite is a software that has no competition, as it allows you to manage all your social network accounts taking elements as important as the presentation of content, ideal times to publish your content, a central panel that allows you to manage several social network accounts at the same time, and a fairly easy way to use. I recommend this software.


    Music

Great “All-In-One” Solution

  • March 27, 2019
  • Review provided by G2

What do you like best about the product?
We really enjoy the management and scheduling features of HootSuite as it brings every social media site together into one easy to use GUI. The ability to monitor social engagement is so important and hootSuite makes it easy and fun.
What do you dislike about the product?
The pricing is a tad bit high, as we aren’t huge power users yet. A lower-prices tier would be helpful.
What problems is the product solving and how is that benefiting you?
Integrating all of our social platforms into one solution.


    Online Media

Great with Limitations

  • March 26, 2019
  • Review provided by G2

What do you like best about the product?
Makes it easy to schedule posts for business or personal use. The interface is incredibly user-friendly.
What do you dislike about the product?
There's limited ability to do certain things for each platform. For example, you can't publish an Instagram post that contains more than one photo, you can only post one photo at a time.
What problems is the product solving and how is that benefiting you?
Hootsuite allows us to plan our content well in advance, eliminating the worry of live publishing at certain times. We have a greater ability to put out more content with the ability to schedule ahead of time.


    Daniel P.

Hootsuite is One of the Best Social Media Schedulers

  • March 26, 2019
  • Review provided by G2

What do you like best about the product?
The best features of Hootsuite are the fact that you can schedule all of your posts from one place. That alone is a huge plus. Not to mention that it makes it easy to tailor your posts for whatever specific social media platform you are posting to. It is great for businesses who have a budget to invest in planning a social media calendar and scheduling a month or more of posts at a time. And it works great for individuals or even small businesses who use the free plan to post to up to 3 social media platforms at a time as well.
What do you dislike about the product?
One of the main drawbacks is that for some channels it cannot do quite as much as the social media platform itself. For example, in my experience with the free version, it has not allowed me to add multiple images to a post on Instagram. It usually just uses the first photo that I added to the post and does not include the rest. Also, for Facebook, if I've added more than one image to the post it has posted multiple posts with the same copy for each image I added. Not huge drawbacks, but just be aware that on occasions where you want to make a more "complex" post the native platforms may work better for you. Also, some of the different social media platforms have had to prevent certain streams from being allowed on the Hootsuite platform due to privacy issues, so I hope Hootsuite can find a way to work with them to get those streams back.
What problems is the product solving and how is that benefiting you?
Hootsuite has saved me TONS of time by allowing me to schedule multiple posts ahead of time for a number of different social media platforms all in one place. It is very user friendly and has a decent user interface. Also, there are easy step by step tutorials and a great learning center if you have any questions about how to do something. Overall, I personally have not used a platform that has allowed me to do so much in one place, which is why I love using Hootsuite.
Recommendations to others considering the product:
Sign up and try out the free version! Even if that is all you use the time that it saves you and the ease of having everything in one place are definitely worth it!


    Amanda S.

Great for monitoring social listening

  • March 26, 2019
  • Review provided by G2

What do you like best about the product?
I love that Hootsuite makes it easy to follow not just who is talking to you on social media -- but also to "listen" to various hashtags and accounts so that you can deepen whatever conversation you're having on social media.
What do you dislike about the product?
There is a bit of a learning curve to really get the streams going, and to use it beyond scheduling posts. I have found the people at Hootsuite helpful when I have questions.
What problems is the product solving and how is that benefiting you?
Being able to understand what topics are being talked about in my industry, plus, ease of joining that conversation. This helps to position my brand as a leader / colleague in my field.


    Ann Marie H.

Hootsuite is the ish

  • March 26, 2019
  • Review provided by G2

What do you like best about the product?
The scheduling feature is perfect. It allows our team to plan ahead and keep things flowing
What do you dislike about the product?
I feel like the scheduling calendar should be more easily accessible.
What problems is the product solving and how is that benefiting you?
Allowing flow with our social media
Recommendations to others considering the product:
Needs better analytics


    Non-Profit Organization Management

Functional and Cheap but not the best

  • March 26, 2019
  • Review provided by G2

What do you like best about the product?
For the price, it's one of the cheapest social scheduling services out there. You can post across multiple accounts (Hootsuite offers the most accounts for the lowest pay tier).
What do you dislike about the product?
They don't automatically reformat/resize your videos for you. Such as instagram, to schedule a video, the bitrate speed has to be under 5, and even when I have it at 4.99, I still get the error message. It seems pretty picky and can get frustrating. You also can't upload a video and select it to post across platforms. You can for images, but for video, you have to create separate posts for each platform.
What problems is the product solving and how is that benefiting you?
The main benefit is not having to remind myself to post things and can schedules posts hours, days, weeks, etc. in advance. Keeps me from working from home or tied to my computer at certain times.
Recommendations to others considering the product:
I would look across other platforms that are doing the same things. Hootsuite just needs to catch up with their users. They haven't really made big changes or updates in a long time.


    Pol Juvé R.

Hootsuite is quite customizable. That is good

  • March 25, 2019
  • Review provided by G2

What do you like best about the product?
We like hootsuite because it allows us to focus on target groups of clients. Your keyword filtering seems excellent, very easy to optimize, and also allows you to manage multiple social network accounts without the need to log out of an account before accessing another. We like very much how simple it is to carry out supervisions of social networks, and that it allows to keep track of the performance of each publication.
What do you dislike about the product?
As social Selling software it is wrong that hootsuite does not offer any tool to perform content discovery. It does not allow handling documents of any kind, limiting the edition directly to the web platform. It does not offer any possibility of engagement tracking, nor of tracking influencers. Your analytics campaign system is quite slow.
What problems is the product solving and how is that benefiting you?
Hootsuite has benefited us a lot with the speed of management of our social networks. A lot of time was spent going in and out of each account, mainly because these sometimes required identification by telephone. Hootsuite has also made it much easier to track the trends in the networks, allowing us to be quite up to date with what the public is liking.
Recommendations to others considering the product:
We highly recommend hootsuite. Its ease of use when publishing on social networks has made it worthy of our praise. It is also highly recommended to encourage collaboration between co-workers, since you can follow up the automated publications of each of them.