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Great tool to improve retention
What do you like best about the product?
Ability to send push notifications in real-time and re-engage dormant app users. The granular insights and A/B testing helps a lot to improve conversion rates.
What do you dislike about the product?
More templates provided would be nice to have
What problems is the product solving and how is that benefiting you?
User segmentation and personalizing our campaigns helped us in engaging customers who were drifting away.
Recommendations to others considering the product:
Give more time to the product to see complete and valuable results.
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Very intuitive
What do you like best about the product?
I was amazed with how simple and fluidic the user experience is. The UI just talks to you, and you need not be a data scientist or a marketing pro to understand the whats and the hows.
What do you dislike about the product?
Nothing, being extremely honest. Genuinely loved it
What problems is the product solving and how is that benefiting you?
We are trying to re-engage with our customers using means of push and emails.
Effective real-time engagement platform
What do you like best about the product?
The fact that you can view user analytics and engage users in real-time from one single tool. Reduced the hassle of managing multiple tools.
What do you dislike about the product?
Nothing that I can pinpoint. All questions/concerns are addressed quickly.
What problems is the product solving and how is that benefiting you?
Reduced drop-offs and uninstalls.
Recommendations to others considering the product:
Define the events you want to track from the start for smooth onboarding.
Best platform to send campaign to customers
What do you like best about the product?
The best part of this platform is the campaign, you can set it as per your necessity and forget everything, it will work on schedule also.
This helps a lot in user engagement, and we can send push notifications according to different events
This helps a lot in user engagement, and we can send push notifications according to different events
What do you dislike about the product?
Nothing as of now, but I could suggest please create a walkthrough video which can help users and a PHP package
What problems is the product solving and how is that benefiting you?
Uninstall and If user visit some page and comes back without buying, we can send push to customers
Omnichannel Marketing Software
What do you like best about the product?
Helps us to launch omnichannel campaigns and build complex marketing touch points.
What do you dislike about the product?
Some of their features are not useful such as Clever Campaigns.
What problems is the product solving and how is that benefiting you?
We got a tool that could engage our users across web and mobile. With building retargeting audiences we could also lower our acquisition costs.
Recommendations to others considering the product:
Highly recommended if you want to engage your users and do complex analysis. You can create highly granular events to track which helps you map your customer journey
Loved the Pre-Built Segmentations of CleverTap
What do you like best about the product?
I love using CleverTap, I use it to send notifications to our app users on a weekly basis. Using CleverTap, I could segment basis on recency and frequency (their best feature - it’s prebuilt)
What do you dislike about the product?
One thing where I think CleverTap can do better is for Ui/UX. Apart from this I think CleverTap has the features sorted.
What problems is the product solving and how is that benefiting you?
Increasing our signups and maintaining our DAU/MAU has been the core problem we have solved with CleverTap
this is one review
this is one review
Recommendations to others considering the product:
Use the customer success team to get setup for success. You do not need to worry about scale, the platform will scale according to your size.
Intent Based Segmentation by CleverTap is a must use
What do you like best about the product?
CleverTap’s intent based segments lets you set goals to your campaigns to ensure that your marketing activity is data backed. Once you set your goals, it predicts the likelihood of achieving the goal by segmenting users based on past behaviors. We’ve used goals extensively for our app.
What do you dislike about the product?
Their customer success team is super accessible and any feedback, suggestions, improvements that we pass are taken care of. So there is hardly anything that I can think of.
What problems is the product solving and how is that benefiting you?
Our cost of retention has dropped and CTRs on push notifications have improved as our segmentation techniques are much more targeted.
Intuitive, Feature rich and Accurate - Must have for teams of all sizes
What do you like best about the product?
The toolkit enables powerful marketing automations out of the box. If not for CT, our team would need to spend several days and weeks building the same set of automations. Further, the analytics capabilities are at par with most tools out there and sufficient for most day to day use cases for product and growth teams.
What do you dislike about the product?
Some of the queries especially around Funnels and Flows can be slow, especially when using a large dataset. Further, user flow analysis, as of now, has limited capabilities.
What problems is the product solving and how is that benefiting you?
1. Measure acquisition activities: Drill down into the performance of each of our acquisition activities, ensuring they drive meaningful results
2. Run re-engagement campaigns: Utilize user segmentation to run targeted re-engagement activities to drive overall business metrics
3. Monitor product metrics daily: Create dashboards providing 360 degree view of the business as well as views for respective functions
4. Customer communication: Multi-channel communication facilitating both mass and segmented campaigns
2. Run re-engagement campaigns: Utilize user segmentation to run targeted re-engagement activities to drive overall business metrics
3. Monitor product metrics daily: Create dashboards providing 360 degree view of the business as well as views for respective functions
4. Customer communication: Multi-channel communication facilitating both mass and segmented campaigns
Simple and most Effective Platform to drive App Engagement
What do you like best about the product?
Ability to automate push notifications and in-app messages. As well as, analytics to measure effectiveness of a campaign within the CleverTap dashboard: custom dashboard, campaign reporting as well as default dashboards like today, mobile app, uninstall and revenue make looking at data much easier.
What do you dislike about the product?
Some changes to UI/UX will help us a lot. Not able to edit the ‘WHO’ part of campaign that is running is quite a challenge.
What problems is the product solving and how is that benefiting you?
With CleverTap, we’re able to set up targeted push notifications which has helped us improve CTRs and drastically drop app uninstalls.
Must use tool for marketer
What do you like best about the product?
The dashboard is very user friendly, and so are the insights, very helpful. Even the support team is very helpful.
What do you dislike about the product?
Nothing, IT is very user friendly, but at times we get stuck with certain Understanding, so if a user manual made available would be very helpful
What problems is the product solving and how is that benefiting you?
Integrated Marketing Solution problem is solved by using this tool
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