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External reviews

4,180 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Staci Kool D.

I LOVE HOOTSUITE!

  • May 10, 2017
  • Review verified by G2

What do you like best about the product?
My favorite thing about Hootsuite is how easy it is to use. It saves me time by allowing me to customize the lists and organizations I want to follow. It's easy to schedule tweets and I have never had any issues. I LOVE it! I also like how easy it is to track analytics and followers. Great for measuring engagement!
What do you dislike about the product?
I really don't have many complaints about Hootsuite. I have not tried to access my Hootsuite account on mobile so I can't speak to that. I have had just a couple times (over the 2 years I've used it) where my tweet has just published without me hitting enter or publish. However this is rare!
What problems is the product solving and how is that benefiting you?
Hootsuite allows me to manage multiple organizational twitter accounts easily and in one place. It saves me time by allowing me to schedule tweets in advance. I love the features!


    Justin M.

Clunky

  • May 10, 2017
  • Review verified by G2

What do you like best about the product?
Multiple feeds were nice, but didn't allow for as many as I would've liked. The scheduling feature was easily the number one reason we began using Hootsuite. The "new followers" stream does come in handy when analyzing reach during specific times of year (for us as a college, it is application opening and new student move-in day).
What do you dislike about the product?
There weren't enough feeds possible, especially on the mobile platform. We have several keyword searches to monitor, and there simply wasn't enough space to have the number we needed. One key feature of twitter that we have begun using is the polling feature. Hootsuite does not include this capability, thus we are better served by using Twitter's own online platform. The algorithm it uses does not place priority on recent tweets within the streams either. The main reason to use a stream is to see the activity on the stream, preferably with most recent at the top. In addition, each time a hashtag is retweeted, it reappears in the stream. There should be a way to look for this and not include a single tweet multiple times.
What problems is the product solving and how is that benefiting you?
Managing multiple social media profiles was great and keeping track of a few keyword/hashtags was beneficial. That being said, the way of switching between them leaves something to be desired.
Recommendations to others considering the product:
Give Hootsuite a try for at least a few months to see if it meets your company's needs. We found that managing directly through Twitter's interface online and in their app were better for our usage.


    Religious Institutions

Hootsuite saves me time!

  • May 10, 2017
  • Review verified by G2

What do you like best about the product?
One thing I really like about Hootsuite is that I can manage both Facebook & Twitter, and multiple accounts in one location. It really allows me to see the full scope of a promotion once everything is inputed.
What do you dislike about the product?
A bulk upload and scheduler would be really helpful when doing large scale campaigns.
What problems is the product solving and how is that benefiting you?
Hours! Having one place to manage posts, feedback, and scheduling has really helped with the efficiency of managing social media.
Recommendations to others considering the product:
If you're looking to manage multiple platforms in one space Hootsuite is very helpful. Or if you have multiple accounts you're managing this software gives you a central location to use for posting and feedback.


    Music

Great social media tool

  • May 10, 2017
  • Review verified by G2

What do you like best about the product?
It's easy to schedule posts for multiple platforms at the same time.
What do you dislike about the product?
When adding a group of images for a Facebook page, they end up posting as individual posts so there will be a handful in a row with just a single image instead of all images in one post.
What problems is the product solving and how is that benefiting you?
Scheduling posts for my site's social media profiles is much easier and more efficient.
Recommendations to others considering the product:
If you are frequently tagging people or artists in your social media posts, this is a great way to go.


    Chelsea S.

Suits all of my social media needs

  • May 10, 2017
  • Review verified by G2

What do you like best about the product?
I've been using hootsuite since I was an intern in college. It's simple, user friendly, and suits all of my needs. I'm a one woman social media team for a small chocolate company and it's perfect.
What do you dislike about the product?
The analytics could be improved upon. We pay for a business account, but can't access all of the data because we aren't enterprise customers.
What problems is the product solving and how is that benefiting you?
Because I work alone, it helps me organize my posts, easily move them around, and have everything right in front of my eyes.
Recommendations to others considering the product:
It's perfect for small businesses. Try out a free account before paying for an account and you'll be hooked.


    Entertainment

Il miglior manager per social network

  • May 10, 2017
  • Review verified by G2

What do you like best about the product?
Possibilità di sincronizzare i principali servizi social e programmare i post
What do you dislike about the product?
interfaccia browser non sempre intuitiva
What problems is the product solving and how is that benefiting you?
Permette di lavorare su diversi servizi allo stesso tempo


    Higher Education

Hootsuite is great for managing social media presence

  • May 10, 2017
  • Review provided by G2

What do you like best about the product?
Ease and convenience of being able to schedule and forget it.
What do you dislike about the product?
It's not the prettiest interface to use.
What problems is the product solving and how is that benefiting you?
We don't have a dedicated social media specialist, so this helps to manage.


    Gabriella L.

Hootsuite for Social Media

  • May 09, 2017
  • Review verified by G2

What do you like best about the product?
I personally like that HootSuite is a one stop and shop tool. You can connect all your social media sites on it and watch the data come rolling in. I like that it aggregates all our social media platforms data and trends in one spot. It makes it easy to look at, easy to communicate to other team members, and easy to delegate social media tasks.
What do you dislike about the product?
I don't like that LinkedIn has to be reconnected every now and then and that so many of the analytics are additional charges. Sometimes we have planned content to push to LinkedIn but because of the way it is set up, we will miss our push due to a need for reconnection. This can be extremely frustrating as we may miss a deadline. I also don't like the UX of the scheduling, it is not as streamlined or easy to use.
What problems is the product solving and how is that benefiting you?
We solved the problem of spotting industry trends, where as before we were just guessing and skimming hashtags. The benefits we have come to realize include knowing our audience better and understanding what they are talking about. We can put certain hashtags in that we use and see whose also using it but more importantly, who the conversation starters are, who the influencers are, and what they are talking about. From this we can create better content that serves these influencers and our audience based on their own conversations.
Recommendations to others considering the product:
If you don't need this tool for Instagram and LinkedIn, or if you have a large budget and analytical data from social platforms is valuable to you, this is the correct platform to use. Other platforms may offer services for Instagram (Hootsuite does not) and/or LinkedIn in a streamlined way, however when it comes to working with social media platforms


    Chandler C.

Hootsuite is helpful for all social media marketing aspects

  • May 09, 2017
  • Review provided by G2

What do you like best about the product?
I liked the format and layout of the program. After using multiple services, I enjoyed how easy hootsuite was for all ages.
What do you dislike about the product?
I did not like that some of its features were limited. I found that at times, it was not easy to calculate data.
What problems is the product solving and how is that benefiting you?
We were utilizing hootsuite for artist social media campaigns. We realized that hootsuite was able to help us focus on data we were not able to attain from basic softwares in the past.
Recommendations to others considering the product:
I think focus on spending time understanding the software before analyzing the data.


    Marketing and Advertising

Review of Hootsuite

  • May 09, 2017
  • Review provided by G2

What do you like best about the product?
It's very intuitive and allows you manage your company's social media in one place which saves so much time and allows you to put more of that time into your posts. It also connects to more social media platforms than any other social media management tool/program that I've used.
What do you dislike about the product?
Hootsuite Analytics is a bit more challenging to understand, it has a longer learning curve. It can also be a bit pricier when you add more team members.
What problems is the product solving and how is that benefiting you?
We're solving the problem of social media engagement. Hootsuite allowed us to grow our following and get our name out there. Not only that, but having all of our platforms on one interface allows us to focus more on brand exposure and monitor our feeds.
Recommendations to others considering the product:
Take the time to really learn all that Hootsuite is capable of. You should also really go through the interface as well as the analytics to have a better understanding of how it all works, which will only allow you to better your social media management in the long run.