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Hootsuite Review from a Social Media Strategist
What do you like best about the product?
I like the Campaigns feature and being able to create different landing pages for each campaign. There are lots of types of campaigns for different needs.
What do you dislike about the product?
There are glitches in posting to Instagram that are very frustrating. I still get notifications for accounts from my previous job that I haven't been logged into in months.
What problems is the product solving and how is that benefiting you?
Scheduling and listening in one tool. Ability to create and monitor campaigns, as well as create reports for clients.
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Great for organization only
What do you like best about the product?
I would say it works best for multiple Facebook and Twitter accounts & posts. You are able to schedule them as far as you want in advance for multiple accounts.
What do you dislike about the product?
The Instagram scheduling needs some work. I have had posts scheduled many times that never actually post. I'm not sure if I was setting it up wrong, but it's not a clear task.
What problems is the product solving and how is that benefiting you?
I have been able to advance the company's social listening tools. It's allowed us to be more involved with our audience and be relevant in society - not just a brand trying to sell product.
Recommendations to others considering the product:
I would definitely watch the tutorial videos! Also, there are a ton of videos on YouTube of people walking you through the process. It was a life savor.
Great to Schedule Posts
What do you like best about the product?
Schedule posts to go out & forget about it! Easy to monitor hashtags and other accounts that I am interested in seeing what they are doing
What do you dislike about the product?
Notification to publish is often missed on my phone. Cannot schedule pins to go out. Cannot schedule auto post to instagram. Sometimes the feeds feel junky. Also easy to miss posts when a lot come in and doesnt always sync that I have already "liked" a post on a social network
What problems is the product solving and how is that benefiting you?
Lack of focus on social media and limited knowledge of when our brands were being promoted or talked about on social meida
Recommendations to others considering the product:
Definitely use it to help keep a constant eye on social media platforms. Should be checked at least once a day!
This is a great software that is easy to manage all social media outlets
What do you like best about the product?
I really enjoy the fact that the dashboard shows you all you need to know just by glancing at it. You can post to all your social media outlets at any given scheduled time and do it all in a few quick minutes. Once it is scheduled, you dont have to worry about a thing after. It also shows your ranking on each outlet as well as how many people have viewed that page and that specific post.
What do you dislike about the product?
I don't like so much that you can't use certain media outlets. It also was a bit confusing to use at first. The guide to how to use it was a bit difficult to understand at first. Now, it is simple to use and really easy to understand but it took a minute for me to figure it all out.
What problems is the product solving and how is that benefiting you?
I love that I don't have to dedicate more than a day to schedule all the posts. I can set aside an hour a week to make posts for each outlet and not have to worry again.
Recommendations to others considering the product:
Make sure to learn everything you can do with it
Simple but complicated if you are ever in need of customer support.
What do you like best about the product?
It makes it easy to manage multiple twitter accounts, it's a simple platform and it's free!
What do you dislike about the product?
The customer service is impossible to contact, they aren't willing to help you one-on-one, it isn't a personal response it's a robot like response.
What problems is the product solving and how is that benefiting you?
Saving time on using one interface to manage multiple accounts for the business.
Recommendations to others considering the product:
Compare it to other platforms first, once you get started with it it's hard to have to start all over even if you have issues.
Could be better
What do you like best about the product?
With this program, I like that I can access all of my social media platforms at once.
What do you dislike about the product?
I feel limited for my clients and their businesses how I can use the platform and what functions I can do.
What problems is the product solving and how is that benefiting you?
N/a
Recommendations to others considering the product:
give it a try! It might work for your purposes
Director of Marketing and Social Media
What do you like best about the product?
Hootsuite makes scheduling our social media posts and analyzing their performance so easy! The interface is robust and allows us to control multiple channels with ease.
What do you dislike about the product?
I would love if there was a better integration with Instagram, although with Instagram's API I know it's next to impossible for anything to work terribly well with it.
What problems is the product solving and how is that benefiting you?
Regarding our social media, we are working to refine our voice so we can continue to build our community in the digital realm. Having Hootsuite allows our interns to take the reigns with scheduling an analyzing our posts so that I can focus less on execution and more on strategy.
Recommendations to others considering the product:
Great tool to manage and maintain engagement across Facebook and Twitter. Integration with Instagram is available, but only to the extent with which Instagram allows itself to be integrated with any third party.
Excellent platform for managing multiple accounts
What do you like best about the product?
The usability of the site is great, the threads make it easy to organize your feed.
What do you dislike about the product?
I don't think there is anything I necessarily dislike.
What problems is the product solving and how is that benefiting you?
I love that Hootsuite allows me to schedule social media in advance. It allows me to stay active and relevant on social media without having to do it each and every day and this saves me a lot of time.
Easy and efficient to use.
What do you like best about the product?
HootSuite is easy to navigate and learn, when Iw as starting in the industry I was able to efficiently use HootSuite and get work done in a timely manner.
What do you dislike about the product?
Only dislike is the cost, and how certain features cost extra.
What problems is the product solving and how is that benefiting you?
HootSuite has helped update and manage multiple social media accounts with ease.
Using Hootsuite for Business
What do you like best about the product?
once you get the hang of it its not so bad user friendly wise
What do you dislike about the product?
I don't find it as easy to use as buffer- its not very self explanatory- I feel I would need someone to help me get started
What problems is the product solving and how is that benefiting you?
Trying to automate social media as easily as possible and getting analytics
Recommendations to others considering the product:
Buffer is much more user friendly
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