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External reviews

4,043 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Adam A.

First Class software for ease of use!

  • April 03, 2017
  • Review provided by G2

What do you like best about the product?
This platform is very easy to use and navigate and can control all your social media channels in 1 place. It has a full screen mode to view all channels that will allow you to view what is going on right in front of you. I love the fact that Hootsuite is well priced in the marketplace and also you will like the layout especially. I also like the pricing structure that allows different size companies to upscale if needed. I also like the full screen mode showing all the channels in the 1 place so I can cast my eye over all streams. I used Social Pilot before but have found Hootsuite to be more user accessible and easier to navigate. So if you are choosing a best solution then after many months of research I would op for Hootsuite. Yo can also add as many channels or streams as you like that gives you a chance to cover all channels with your specific content. Look at the screenshot and you will see how easy it is to view all your channels.
What do you dislike about the product?
I have not found any problems with the software. After many months of research I have found this to be the most unique software to use.
What problems is the product solving and how is that benefiting you?
I run a marketing agency so it helps me communicate with all social channels for my clients.
Recommendations to others considering the product:
You will find this software much better and easier to use.


    Research

Easy to coordinate all our social media campaigns

  • April 02, 2017
  • Review verified by G2

What do you like best about the product?
I like that Hootsuite has powerful features for free. My team manages our social accounts (Facebook, Twitter, Instagram and LinkedIn) using one Hootsuite account, so we're all on the same page as to what messaging is being sent out on each channel, and when.
What do you dislike about the product?
I sometimes find it difficult to differentiate the feeds. As someone who doesn't use the program that often, when I login I have to figure out what's what. There's a lot going on on one screen.
What problems is the product solving and how is that benefiting you?
We're using Hootsuite to help bring awareness to our research. Hootsuite has allowed us to share our messaging with a larger audience, at scheduled intervals so we don't need to be exclusively "on" social media all day. This is certainly a time saver!
Recommendations to others considering the product:
This is a great platform for managing your social channels. Highly recommend it!


    Consumer Goods

Easy to use; Great for Delayed Posts

  • April 01, 2017
  • Review provided by G2

What do you like best about the product?
One of the features I loved was the ability to schedule posts. When using Facebook, twitter, Instagram, etc. each requires their own format, and with Hootsuite I was able to post to each while reducing the work involved.
What do you dislike about the product?
One area that it was not ideal was handling images. It seemed to have an issue with the same issue posted on different platforms. Once I figured this out, I was able to modify the images for each post.
What problems is the product solving and how is that benefiting you?
The most simplest business problem solved, and obviously a benefit is the efficiency one obtains when using a system to handle posting (and review) of multiple social media sites.
Recommendations to others considering the product:
Try the free version (allows up to three social media connections) to see if this will be right for you. It is definitely worth reviewing when trying to increase the efficiency of handling multiple sites.


    Eric L.

Used to be Top Dog

  • March 31, 2017
  • Review provided by G2

What do you like best about the product?
The ability to manage multiple accounts
What do you dislike about the product?
The way the product has become less user friendly
What problems is the product solving and how is that benefiting you?
We monitor clients social media and we can know share there post across multiple channels
Recommendations to others considering the product:
Try out the others... customer service is horrible


    Marketing and Advertising

Great for managing a moderate number of social media accounts

  • March 31, 2017
  • Review provided by G2

What do you like best about the product?
It's easy to organize by client and platform, and makes scheduling social media posts easy.
What do you dislike about the product?
I wish it had Pinterest functionality, and it's annoying that you can't post multiple pics in a Facebook post. Plus, you can only tag for one platform at a time, so if you're posting the same thing to say Facebook and Instagram you can't schedule to both at the same time, you need to make and schedule separate posts.
What problems is the product solving and how is that benefiting you?
I manage multiple clients' social media accounts, so social automation software was a necessity. Hootsuite has been a great time saver.
Recommendations to others considering the product:
Great for managing a few mid size clients, has good social listening features, has been implementing new features along the way and improving.


    Financial Services

Single platform

  • March 31, 2017
  • Review provided by G2

What do you like best about the product?
Single platform to manage all company's accounts
What do you dislike about the product?
Not so user friendly at times. If account is signed out it takes time again to sync up again. It would be nice to have more seamless integration
What problems is the product solving and how is that benefiting you?
Social media marketing. It saves time and effort.


    Niamh L.

Great tool for scheduling main social posts

  • March 31, 2017
  • Review provided by G2

What do you like best about the product?
I like that you can track your brand mentions easily. You can set up different feeds for different types of words or messaging.
What do you dislike about the product?
I dislike that not all social media platforms are accounted for e.g. Pinterest and Snapchat.
What problems is the product solving and how is that benefiting you?
I am a one person marketing team right now. This helps me schedule posts when I am on vacation or not in the office.
Recommendations to others considering the product:
If you are using the main social media platforms of Facebook, Twitter and LinkedIn then this is a great tool. If you need to use it for a younger audience base, then you need a different platform. Snapchat isn't on here, nor are other tools which a young audience tends to use.


    Marketing and Advertising

A basic experience

  • March 30, 2017
  • Review provided by G2

What do you like best about the product?
I like the concept of being able to have one software package that will post to multiple social media properties for multiple clients.
What do you dislike about the product?
I definitely did not like the user interface - it was not user friendly, especially for managing many accounts.
What problems is the product solving and how is that benefiting you?
Hootsuite was first used to help reduce the amount of time posting to social media for clients, and with the hopes of having good monitoring and analytics as well.
Recommendations to others considering the product:
Look into all available options.


    Debbie R.

Awesome software

  • March 30, 2017
  • Review provided by G2

What do you like best about the product?
I like the ease of the dashboard and the customer service has been awesome
What do you dislike about the product?
I don't like that I have to post on Twitter separately
What problems is the product solving and how is that benefiting you?
Solving the time issue!


    Caitlin M.

Hootsuite review

  • March 30, 2017
  • Review verified by G2

What do you like best about the product?
I like that it's relatively intuitive to use, that you can schedule out posts, and the apps.
What do you dislike about the product?
I dislike that the dashboard is slow when you set up multiple screens, and the product itself I found to be glitchy. Also, Instagram capability is limited.
What problems is the product solving and how is that benefiting you?
Publishing the same message across multiple social media outlets
Recommendations to others considering the product:
It's harder to use the more brands you maintain