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External reviews

4,043 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Insurance

Free Social Media Management Tool

  • January 17, 2017
  • Review verified by G2

What do you like best about the product?
Free social media management platform.
Easy to use and figure out
Compatible with all the necessary business social media sites
What do you dislike about the product?
To get a better view into metrics, you're going to have to pay up.
What problems is the product solving and how is that benefiting you?
I used it to manage the Facebook, Twitter and LinkedIn pages for a small company.
Recommendations to others considering the product:
Explore the options and use G2 to find the best one to fit your needs.


    Higher Education

Does what we need it to

  • January 17, 2017
  • Review verified by G2

What do you like best about the product?
It's easy to organize your social media posts, even waaaaay out in advance.
What do you dislike about the product?
I have trouble getting it to auto-size to the number of columns I want it to show it my browser. It seems like it has trouble sometimes auto-formatting in Safari.
What problems is the product solving and how is that benefiting you?
I used Hootsuite to set up the majority of the social media we sent out on my recent maternity leave. It allowed my coworkers to only have to do a minimum amount of maintenance, which is significant in a small organization like ours.
Recommendations to others considering the product:
Hootsuite is an essential for a small organization with minimum manpower to run social media. It makes it easy to plan out tweets and posts in a relatively short period of time and the ability to plan ahead means you can always have some content ready to go up in case you get backed up elsewhere.


    Government Administration

Helpful for Managing Multiple Channels

  • January 17, 2017
  • Review provided by G2

What do you like best about the product?
I like the multi-channel options for managing social media and the ability to schedule posts on some of the platforms. Very helpful for teams that have multiple people managing social media channels.
What do you dislike about the product?
Not all of the features create a seamless experience. Some of the social media platforms you can use in Hootsuite loos some functionality,. based on limits of Hootsuite.
What problems is the product solving and how is that benefiting you?
Good for scheduling, time management, content creation and team collaboration. Helps us be more productive and cohesive on messaging.
Recommendations to others considering the product:
This is a great tool for multiple social media admins managing the same social media channels. The scheduling features are nice and you're able to post content in a way that is very similar to if not exactly like the posts in the native social media platform environment.


    Media Production

Good but did not keep me using for a long time

  • January 17, 2017
  • Review provided by G2

What do you like best about the product?
Good central interface. Easy tools and navigation.
What do you dislike about the product?
I did not feel like it helped me plan posts in such a way that it greatly improved my social media process.
What problems is the product solving and how is that benefiting you?
Small business social media - getting attention from people who usually follow much larger companies.


    Broadcast Media

Hootsuite makes life at work much easier

  • January 17, 2017
  • Review verified by G2

What do you like best about the product?
Using Hootsuite to manage the numerous social media accounts at work makes my life so much easier. Being able to schedule posts to go out throughout the day helps me to free up time to work on other projects. I highly recommend Hootsuite.
What do you dislike about the product?
Sometimes the scheduler can be finicky and won't load properly. However, they have a great support team on Twitter that makes it easy to communicate when there are issues.
What problems is the product solving and how is that benefiting you?
Hootsuite saves a lot of time so I can move on to other important tasks.


    Marketing and Advertising

A great social media management tool

  • January 16, 2017
  • Review verified by G2

What do you like best about the product?
I like the ability to divide different social media functions into streams best. Hootsuite allows you to divide and track all types of social media functions with their streams. It's a great way to get organized. I also like how easy Hootsuite makes it to schedule social media posts.
What do you dislike about the product?
I really don't like how outdated the interface of Hootsuite looks. It's really not aesthetically pleasing.
What problems is the product solving and how is that benefiting you?
I am able to organize my social media posts and track specific social media functions.
Recommendations to others considering the product:
It's a great social media tool. Use it!


    Environmental Services

Social Media Management with Hootsuite

  • January 16, 2017
  • Review provided by G2

What do you like best about the product?
Hootsuite has proven itself to be an excellent, user-friendly platform for posting content to multiple social media networks.
What do you dislike about the product?
Hootsuite is a bit difficult to schedule timing of posts.
What problems is the product solving and how is that benefiting you?
I am able to multi-task and decrease work hours spent on social media posting.
Recommendations to others considering the product:
A must have software for social media management!


    Rachel D.

One-Stop Shop for Social Media Management

  • January 16, 2017
  • Review verified by G2

What do you like best about the product?
Hootsuite is so simple and straight forward to use. Every option and feature is clearly labeled and easy to understand right off the bat. It's easily accessible for any somewhat tech-savvy user.
What do you dislike about the product?
I find the analytics feature a little difficult to understand. I wish there was a more simplified version for users that aren't as familiar with analytics.
What problems is the product solving and how is that benefiting you?
Our busienss revolves around promoting local events, many of which happen on weekends when the office is closed. It gives me the freedom to schedule posts ahead of time for when I'm out of the office to keep our social media presence constant throughout the week.


    Mark S.

Great Product for Social Posting/ Management

  • January 15, 2017
  • Review verified by G2

What do you like best about the product?
Scheduling content is a breeze. Everything is very organized, and teamwork is streamlined.
What do you dislike about the product?
Their reporting is not my favorite. Also, it is hard to edit scheduled posts from the mobile app.
What problems is the product solving and how is that benefiting you?
Having one location to post social content to multiple networks is extremely efficient and saves us a lot of time.
Recommendations to others considering the product:
We use this product strictly to streamline content posting. I do not prefer HootSuite for Analytics.


    Tonya R.

Good for scheduling Twitter but not Facebook

  • January 14, 2017
  • Review provided by G2

What do you like best about the product?
The service is one of the better low-cost options and has a very clean interface.
What do you dislike about the product?
At this point you can get better analytics offerings through the platforms themselves making the tool kind of a one-trick pony. The analytics report only seems to track owl.ly links which ignores anything off platform. Furthermore, to an unexperienced user it might not be clear that Facebook punishes outside scheduling (and it has it's own scheduling system that works better).
What problems is the product solving and how is that benefiting you?
Given Twitter is less important than Facebook it can be easy to slack on posting to it. By using Hootsuite we can reduce the process to once a day.
Recommendations to others considering the product:
Don't use the product for Facebook -- you can get better analytics and scheduling services from Facebook. Furthermore, Facebook punishes outside scheduling. While Hootsuite offers a good product in terms of streamlining services, it shouldn't replace actual social media analysis and consulting.