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Social media management made easy
What do you like best about the product?
Ability to schedule multiple tweets and updates
What do you dislike about the product?
Limited number of accounts on free version
What problems is the product solving and how is that benefiting you?
Managing social media updates for a number of staff members
Recommendations to others considering the product:
Simple to manage multiple accounts
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The best price-quality solution to manage your social media
What do you like best about the product?
First the ease of use: you can publish on different social media from the same dashboard in minutes, and the final result is perfect. Then the tabs with the different columns help monitor your social media, and I like the possibility to monitor keywords on Twitter to find all the mentions and articles to share. The statistics section used to be a little poor, but now they are working on it and it's improving. Love also the wide availability of integrations with other tools and the chrome add-on.
What do you dislike about the product?
I hate that when a link article is shared, the article picture is not automatically loaded but it's necessary to download the picture and then upload it as an attachment; Buffer does it automatically, so should Hootsuite! Then There is no smart algorithm to detect the best time to post, but you should indicate some best hours in the settings. The interface is a bit messy, it takes some time to use it comfortably, and it's not always clear which Twitter account you are answering from when retweeting or liking a post. Is still not possible to fully manage Instagram, since for this social network there is just a monitoring feature.
What problems is the product solving and how is that benefiting you?
I waste less time for publishing on multiple social media and for keeping track of brand mentions.
Recommendations to others considering the product:
Be sure to understand very well how the publishing area works through some tests, to avoid awkward errors.
It's hard to give a hoot about Hootsuite
What do you like best about the product?
I like how I can see all of my feeds on one dashboard, but this view is shared by anyone on my team with access to the account. I do appreciate that I can post to multiple outlets in one window and collapse URLs at the same time.
What do you dislike about the product?
As great as it is to publish to multiple channels at once, it's not best practice, so I'm still posting to each channel independently. It's difficult to add and subtract channels, and they are only identified by a a small window where a representative icon and name appear. If you lead with your company's name, all of the channels start to look the same and can be confusing. The interface also gives you access to post to Instagram, but this function doesn't work. It doesn't tell you it doesn't work. Instead, you find out when your post never shows up and you review their FAQ section. I understand it's a limitation imposed by Instagram, but it would be great if this were more apparent and Hootsuite offered a kind of Latergram and regram functionality to compensate. Analytics are incredibly weak. I would like to see transparent analytics with information on how things are calculated and why recommendations are being made (for best posting time and day, etc.
What problems is the product solving and how is that benefiting you?
My team uses Hootsuite for account management, analytics, and monitoring. We often find that the benefits are negligible and end up posting directly to our channels for ease of use.
Recommendations to others considering the product:
Compare with other products like Sprout Social. If social media is an important part of your brand, don't skimp on monitoring. I'd feel different if this were a completely free service.
Social Media Automation at it's finest
What do you like best about the product?
Hootsuite gives me the ability to schedule out posts on Twitter, Facebook (personal and company), LinkedIn (personal, company and to groups), Google+ and Instagram (also to YouTube which is a new feature I haven't tried out yet). I have dashboards set within Hootsuite so I can see all my feeds in one place and they provide analytics for your posts.
What do you dislike about the product?
To enable a 'team' and have other folks in my organization posting drafts for me to approve and publish, I have to move up to the enterprise version, which is thousands compared to the pro package I currently use.
What problems is the product solving and how is that benefiting you?
I'm saving time by scheduling out social media posts. It is beneficial to have one website I can log into to see all my social media feeds.
Great way to control all your socials
What do you like best about the product?
The calendar feature to organize all of your outgoing posts
What do you dislike about the product?
The fact that you can't replicate posts and copy them onto other dates
What problems is the product solving and how is that benefiting you?
Social postings can take up a lot of time so automating them is really helpful.
Recommendations to others considering the product:
I would highly recommend checking out the media streams
Simple & Effective
What do you like best about the product?
The ease of use using Hootsuite as a social media management tool is undeniable. The access to multiple social media portals and ease of scheduling makes mapping out a social editorial calendar a breeze.
What do you dislike about the product?
There is a learning curve to the more in depth components of Hootsuite that can be confusing to first-time users. I'm talking about analytics, assignment,s app directory, etc. If you have the time, definitely take some to learn about these features to make a robust social media program.
What problems is the product solving and how is that benefiting you?
Saving time with social media management was a problem that was noticed and solved with Hootsuite.
Recommendations to others considering the product:
Adding more resources for new users to get acclimated to the software could be a great help with people struggling to grasp some of your components.
Social Scheduling Must-Have
What do you like best about the product?
Preparing, organizing, and scheduling social media
What do you dislike about the product?
Sometimes clunky, or not as smooth of a layout
What problems is the product solving and how is that benefiting you?
Scheduling social media has been huge for having a consistent voice and presence online
Recommendations to others considering the product:
Great for managing social media outlets, it's a great tool to have
Easily Manage Your Social Networks
What do you like best about the product?
Hootesuite makes it easy to manage multiple Social Networks on one page. I use this product daily, and it is one of the easiest pieces of software to set-up and get going on!
What do you dislike about the product?
I really wish you could have up to 4 Social Networks managed for free. Other than that, the product is great, and I enjoy using it!
What problems is the product solving and how is that benefiting you?
We had an issue before of an employee trying to post on each social network one-by-one, this has given us the ability to work faster and more efficiently when it comes to our social media
Recommendations to others considering the product:
Product is so easy to use and set-up, so really no recommendations on it.
One stop shop social media manager
What do you like best about the product?
I like the simple and clean look. It is very simple to use
What do you dislike about the product?
That I can not have it post to instagram for me but that's not hootsuites fault.
What problems is the product solving and how is that benefiting you?
This is allowing for us to have a social media tracking and scheduler that sends out post for our kidz social media accounts. This automated tool has made social media easy and simple.
Fantastic Ability to Manage Several Campaigns
What do you like best about the product?
I appreciate the ease of being able to manage several different social media efforts.
What do you dislike about the product?
The interface is a bit clunky, and it really could use an update (namely to include active visualization within posts and to update the way Twitter handles character counts with links and images).
What problems is the product solving and how is that benefiting you?
We're solving the age-old frustration of having multiple stories and media to push out across many different time-frames. Hootsuite gives us a chance to work ahead without driving ourselves mad and getting mentally disorganized.
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