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External reviews

462 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Prashant S.

MoEngage - Complete CRM Solution

  • April 08, 2020
  • Review verified by G2

What do you like best about the product?
Simple UI with multiple templates and a huge offerings of Push Notification ( General/In App/Smart Triggered etc). They provide a detailed and in depth analysis of the user engagement.
A/B Testing, Segmented Users, Tracked Attributes, are the offerings which this tool offers.
Geo Fencing - Location based push notification is again a huge value addition to Travel & Food Industry.
Analytics section gives a complete overview of the journey and engagement and can provide major insights to take a call on campaign curation/audience to reach and what to offer.
Smooth API Integration
Simply a complete CRM package and a must have if you wish to excel in retention marketing.
What do you dislike about the product?
Limited options in Fonts/AI Based approach is missing. Few templates and linguistic/regional based implementation of Push Campaign will be a value addition.
What problems is the product solving and how is that benefiting you?
User Segmentation
User Behavior Analysis
Time Slots depending Campaign performance.
A/B based decision on Content/Creative
Conversion Goals
Recommendations to others considering the product:
AI Based Approaches and Tools to customize campaign will be a value addition


    Furniture

Good tool for App marketing

  • March 05, 2020
  • Review verified by G2

What do you like best about the product?
The ease of creating multiple campaigns. One can implement any marketing strategy once Moe is set for the business
What do you dislike about the product?
Analytics is just starting out. Data integration needs to be perfect otherwise one can lose out on campaign creation and implementation
What problems is the product solving and how is that benefiting you?
Creating drips for each vertical, Pushing customer across web, mobile sites and app and driving ROI
Recommendations to others considering the product:
Implementing this will help your business grow once you have the right marketing strategy at place


    Febriyana .

With Moengage, I can treat my users personally and solve their problem ASAP when using Treya apps

  • March 05, 2020
  • Review verified by G2

What do you like best about the product?
Love how easy Moengage do targeting and personalize our costumer. The dashboard also quite help marketers doing marketing automation seamlessly. We also can understand user journey better when we using Moengage.

Another features that will be a good help for us digital marketers are variations of marketing automation campaign that we can create easily without involving tech team. There are several campaign I used regularly such as smart trigger push notification and email marketing.
What do you dislike about the product?
Overall we haven't found any feature in Moengage that we dislike yet, only several feature like custom dashboard need a little improvement and they already working on the improvement earnestly.
What problems is the product solving and how is that benefiting you?
With Segmentation feature, I can understand better what users want when they using our apps by seeing their detailed journey inside Treya app.

With campaign feature, I can target specific users with several type of campaign and create multiple content. I also can do A/B test easily when creating marketing automation campaign such as push notification, email marketing, and in-app native without budging out tech guy.

With flow campaign feature, I can a seamless combined campaign between push notification and email marketing to match our costumer's journey. This kind of campaign really help my team learning about the behavior of each users
Recommendations to others considering the product:
If you are a growth officer that want to understand deeply your user's behavior better than anyone, this tools is the right one to used. Its worth the cost!


    Financial Services

Multi-Channel Marketing Platform

  • March 05, 2020
  • Review verified by G2

What do you like best about the product?
The all-in one solution allowing customers to use emails, push, in-app and web services from one tool
What do you dislike about the product?
Can't edit in-app messages,confusing structure in uploading segments
What problems is the product solving and how is that benefiting you?
Basic marketing abilities


    Cosmetics

Great new channel to reach out to our customers

  • March 03, 2020
  • Review provided by G2

What do you like best about the product?
Easy to understand & use the platform...
What do you dislike about the product?
Sometimes the data might be inaccurate..
What problems is the product solving and how is that benefiting you?
Reaching out to our clients immediately has shown how impactful it might be.


    Su D.

Best analytics tools for product growth

  • February 26, 2020
  • Review provided by G2

What do you like best about the product?
I love the dashboard, it's really helpful and contain so many on point information. The UX also good, I have no difficulty while use it.
What i really love more is their fast response support. I'm a tech guy, so I have one or two questions and not very good implementation when using MoEngage, but they really helpful, a very fast response support and it makes me comfortable to have collaboration with MoEngage.
What do you dislike about the product?
I might not like the documentation on how to implement the SDK. I'm using hybrid, and the documentation is not really helpful. But lately they working more on the documentation, so it's pretty clear now. I respect their effort on making engineer comfortable when implement MoEngage.
What problems is the product solving and how is that benefiting you?
MoEngage help me to have a really easy access to do push notification, analytics, user acquisition in only one place. It's really good tools to communicate our product to the user. Now, targeting audience and creating strategy for growth team is easier than ever before.
Recommendations to others considering the product:
There are many things you can do with MoEngage. I really love how they handle push notification, it's easy to use and the analytics view is just perfect. I really recommend you to use this if you have a target to grow your product. The dashboard is really easy to use, and there is a team to assist you, and they're really reliable. I'm a very happy customer, they really doing good in assisting, technical, advices, and strategic.


    Financial Services

Not bad, but could be better

  • February 26, 2020
  • Review provided by G2

What do you like best about the product?
Smart triggers are easy to use, and helpful
What do you dislike about the product?
Some features are confusing, and there are many bugs such as released campaigns not having the correct conditions entered originally
What problems is the product solving and how is that benefiting you?
targeted campaigns, according to user characteristics. I can also send push notifications and emails according to time elapsed. Benefits include that we can track the progress of a certain campaign and see if the campaign worked according to our hypotheses. We also use the A/B testing feature, and Sherpa feature to see which types of copy work best for our target users.
Recommendations to others considering the product:
MoEngage has a lot of interesting features but you will need to spend some time playing with it and exploring it to truly get the benefits of it.


    Arnold D.

How MoEngage helps Sociolla to reach SOCO app users

  • February 26, 2020
  • Review verified by G2

What do you like best about the product?
Great tech, engineer support team + customer service representatives. A powerful dashboard that gives us options to play around especially with push notifications for different platforms - Web, Android, and iOS. Useful features - for example: Key metrics configuration, segmentation, campaign groupings, analytics, events logging, integration validation, easy role/permission settings.
What do you dislike about the product?
Delay in recognizing or profiling users (sometimes logged-in users is detected as guest) - although this seems quite inevitable at most cases, limitation to export details of each push notification campaign, specific features that sometimes are not flexible enough with exact business requirements.
What problems is the product solving and how is that benefiting you?
Enabling Push Notifications for app users (Android + iOS). More tractions and activations. A lot of indirect benefits that are driven by engaging our app users which we never able to do before we integrated MoEngage with both our Android + iOS apps. By sending different push notification we learn new things every day.
Recommendations to others considering the product:
use all campaign features and consult carefully with your CSR representatives, invite and involve tech team since day 1 as much as possible to get directly into the problem and how the team can solve it in the fastest way.


    Food & Beverages

Easy to understand the tool

  • February 21, 2020
  • Review provided by G2

What do you like best about the product?
The tool is very user friendly and the data is so crisp. In a single place we can understand multiple metrics.

The tool is very easy to understand.
What do you dislike about the product?
Need more features like how we can use different colors ad bold fonts in the communication
What problems is the product solving and how is that benefiting you?
Push amplifications


    AKASH D.

My experiences with MoEngage

  • February 19, 2020
  • Review verified by G2

What do you like best about the product?
The customization available and control over the minute details which is usually templated. The level of custom use-cases we are able to achieve using this tool is vast and at the same time very useful in making the communications very contextual and personalized.
The Customer Success team is very active in making sure we achieve our use-case. They will help you along the way in making sure that we are on the right path. At the same time, the quarterly reviews with them give an idea and help you understand what works and what does not.
What do you dislike about the product?
The campaign setup is a bit lengthier. It takes quite some time to set it up. Another thing is that features are not universal. For example, Sherpa is not available across all channels. This causes issues while setting up similar campaigns across all channels.
What problems is the product solving and how is that benefiting you?
We are currently trying to create the Re-Marketing funnel optimization using the automations by making sure all the channels are inter-linked. This has helped in optimizing costs across channels for our re-marketing costs but at the same time, we have been able to make sure a user is not bombarded with Ads or communications which helps in making sure the user journey is very seamless.
Recommendations to others considering the product:
Amazing support team. Tools are always evolving and the best part with MoEngage is that they are continuously in touch with you to make sure that they build whatever is required.