ZoomInfo Sales Basic

What do you like best about the product?

I haven't really used it very much, perhaps the ICP features

What do you dislike about the product?

It's not clear to me what it's supposed to do

What problems is the product solving and how is that benefiting you?

Not sure

What do you like best about the product?

I like being able to use large language models like ChatGPT with GTM Workspace - Powered by ZoomInfo to speed things up. I can do mass market research and build ideal customer profiles quickly without having to rely on my own knowledge, and I can work on multiple tasks at the same time. It’s a time saver. Setup was really easy and straightforward, with not much to do, and the onboarding specialist was really helpful.

What do you dislike about the product?

I find the 500-item limit on a list slightly prohibitive, though I may be using it for the wrong reasons.

What problems is the product solving and how is that benefiting you?

I can create a well-thought-out long-term strategy instead of looking at leads in isolation, so I can plan and execute.

What do you like best about the product?

Useful, recommended workflows, and the ability to set them up without needing to know too much about branching logic, etc.

What do you dislike about the product?

It doesn't seem to do that much more than the Sales/Marketing areas, just tied up in an easier-to-use package. No one from ZoomInfo has offered help or suggestions to the contrary either. AI credits seem to get used up very quickly as well, so pricing seems needs refining if it's to be useful at scale.

What problems is the product solving and how is that benefiting you?

None at the moment.

What do you like best about the product?

I use GTM Workspace - Powered by ZoomInfo to find contact details for people I want to reach out to. I like the quick overview of contact details and updates, along with the lists, filters, analytics, and ability to enhance details from other sources—especially filling in missing email addresses and phone numbers and grouping contacts into persona lists for later outreach. I also find the best-practice tips from other organizations and the scoring useful. The Salesforce and LinkedIn integrations work pretty well and quickly, and the Salesforce connection updates records overnight. Setup was pretty easy, almost plug and play, and the integrations were very easy to do. I like that consolidating tools makes it easier to streamline how we work, saved a little money, and gave us a few more features. GTM Workspace - Powered by ZoomInfo seems like a stable partner and has an easy user interface.

What do you dislike about the product?

I think the integration with our Clary tool could be better. I’d also like more of an AI element, so I can highlight what I’m looking for more easily and get suggestions based on people we’ve reached out to in the past.

What problems is the product solving and how is that benefiting you?

I use GTM Workspace - Powered by ZoomInfo to quickly find and update contact details, including missing phone numbers and emails from other sources, and organize contacts into persona lists for later outreach. I also get an overview of updates and tips and best practices from other organizations.

What do you like best about the product?

I use ZoomInfo to look up companies and prospects and find the right people to contact. I like that I can go into an account and find details like employee size, locations, the org chart, personas, decision-makers, and influencers all in one place, and that it connects with Salesforce. The Salesforce intelligence tab helps me see who’s who in an account, what has already happened, and basic website activity like visits and collateral views. I also like the Signals tab for account intent, website activity, form completions, trackers, events, audience trends, and topics of interest. It’s easy to add information to Salesforce, create exclusion lists, and set up my own workflows, apps, and scheduled emails for intent- and site-visit-based targeting. Those are more meaningful approaches than cold outreach without context. I find ZoomInfo’s data, AI-powered insights, and intent features unique compared with Lusha. Setup was seamless: I connected my inbox and Salesforce accounts, and everything was there.

What do you dislike about the product?

I find the Chrome extension buggy when I open certain things, save, or reach out. I’d also like better bidirectional sync between ZoomInfo and Salesforce so I can work with named account lists from either system and spend less time creating, updating, and uploading lists. It would make it easier to exclude existing customers and open opportunities when I’m targeting net-new business.

What problems is the product solving and how is that benefiting you?

I use ZoomInfo to uncover more intel on existing accounts, including employee size, locations and offices, org charts, and available personas. It helps me identify decision-makers and influencers and figure out whom to reach out to in each organization.

What do you like best about the product?

I like having company and contact data in one place, which makes it easier to identify the right decision-makers, build targeted prospect lists, and prioritise outreach. It streamlines my prospecting workflow and helps make my go-to-market efforts more efficient overall.

What do you dislike about the product?

Sometimes some info is missing or the shortcut fails

What problems is the product solving and how is that benefiting you?

Missing contact names and emails and numbers, this finds it for us!

What do you like best about the product?

Clean easy to use UI that easily integrates into our CRM and my web browser which enables quick and easy usage. The contact finder tool is brilliant to help me identify key hiring contacts a hiring business'.

What do you dislike about the product?

Tough to say that there is anything that I dislike about the tool as new features are continually being added

What problems is the product solving and how is that benefiting you?

Helping me connect with key hiring figures

What do you like best about the product?

What I find most helpful about GTM Workspace is that it brings all the tools and data I need for go-to-market activities into one place. That makes it much easier to identify target accounts, find the right contacts, prioritize prospects, and streamline both sales and marketing outreach.

What do you dislike about the product?

The least helpful aspect of GTM Workspace is that the platform can feel complex to navigate. On top of that, there are occasional data inaccuracies or outdated contact information, which makes it harder to quickly find the most relevant insights and work efficiently.

What problems is the product solving and how is that benefiting you?

GTM Workspace streamlines my prospecting by giving me centralized access to account insights, accurate contact data, and tools to identify and prioritize potential customers. It cuts down the time I spend on manual research, improves my targeting, and supports more efficient, data-driven outreach. Overall, it helps me stay focused on the prospects most likely to convert.

What do you like best about the product?

For me the best part is that it links market intelligence directly to sales execution. It has verified account data and intent signals in one place that makes targeting so much easier.

What do you dislike about the product?

The credit limit gets restrictive when you are trying to pull larger data sets.

What problems is the product solving and how is that benefiting you?

It cuts down the gap between market research and execution. Instead of sitting in static reports, we use the real time intent signals and clean data to spot active accounts to speed up audience targeting which saves us hours of manual list building

What do you like best about the product?

I like that it helps me move from finding a potential lead to understanding the company and reaching the right person. I can identify relevant companies, find contacts like founders or decision-makers, and build a more targeted prospect list instead of searching manually across multiple platforms. The AI also helped me identify relevant prospects and prioritize accounts based on available company and contact data, which made prospect research more efficient.

What do you dislike about the product?

Contact and company data can sometimes be outdated, incomplete, or inconsistent, so I can’t rely on it without double-checking. Prospects may have changed jobs, company details may no longer be current, and duplicate records can show up. Data cleaning and enrichment can take extra effort when information needs to be verified or standardized before outreach, which slows down prospecting and makes it harder to maintain a reliable database.

What problems is the product solving and how is that benefiting you?

It saves me research time, reduces the chances of reaching out to irrelevant contacts, and helps make outreach more focused and effective. The AI made prospect research more efficient, even though I still needed to verify some details manually before reaching out.