ZoomInfo Sales Basic

What do you like best about the product?

I like the contact data availability and accuracy, and the lead builder has been solid for me.

What do you dislike about the product?

Company data availability has been a weak spot for me, and I haven’t gotten much value out of data cleaning/enrichment or search. The intent and website-visitor signals only rarely produce useful opportunities, and overall the data has been mixed in terms of dependability.

What problems is the product solving and how is that benefiting you?

The workflows and AI have somewhat reduced manual work for me.

What do you like best about the product?

I like that GTM Workspace gives me a large database of company and contact information that’s helpful for prospecting and lead generation. Most records are accurate and up to date, and the search is strong for account identification and contact discovery. The intent data and website visitor signals sometimes help me identify companies that might be researching staffing solutions, which improves my prospect targeting. The workflows and AI features also cut down some of the time I spend on prospect research.

What do you dislike about the product?

The data is mixed at times, with occasional outdated contacts, job changes, or incorrect email addresses, so I still need to do additional verification before outreach. Not every intent or website-visitor signal turns into a truly qualified opportunity, so I still need extra research and outreach to confirm genuine buying intent. It also doesn’t automatically execute sales tasks or workflows without user involvement, and I still have to handle personalized outreach and relationship-building myself.

What problems is the product solving and how is that benefiting you?

It helped me cut down time spent on prospect research, account identification, and contact discovery, and it sometimes improved my prospect targeting by surfacing companies that might be researching staffing solutions.

What do you like best about the product?

I don’t have full-time access, but I’ve used the AI and found it easy to work with for my client data. It helped me think through what I needed to do more clearly. The AI also helps with my data-saving process and shows me what I can do.

What do you dislike about the product?

Sometimes I face issues with the AI because it can’t give a proper solution. When I ask my questions, it sometimes forgets my previous questions and activities.

What problems is the product solving and how is that benefiting you?

It helped me think through what I needed to do more clearly, and it reduced manual work a little by helping with my data-saving process.

What do you like best about the product?

It’s easy to use and easy to set up, and the CRM/marketing automation integration and real-time data are strong. The AI/workflows have been a big plus for me because my manual lead research is now done by AI.

What do you dislike about the product?

Company data availability is a pain point. When I have to search for the top Direct Pipeline companies, their data is scarce.

What problems is the product solving and how is that benefiting you?

It significantly reduced manual work for me since my manual lead research is now done by AI.

What do you like best about the product?

Simplicity of use
Something that I use on a daily basis
Like the addition of the Intents, as it helps me target accounts better

What do you dislike about the product?

Some of the info can be out of date, so I'm finding myself spending extra time verifying through LinkedIn or other sources

What problems is the product solving and how is that benefiting you?

It mines additional contacts for me that the company website may not have.
It allows me to export contacts that may not currently be enabled in our system.
It gives insights into potential buyer intent.

What do you like best about the product?

I like that the contact data availability and accuracy meet my needs, and overall the data has been mostly dependable. Industry research availability has also been solid.

What do you dislike about the product?

Technographic data availability has been a weak spot for me. I also haven’t gotten much value from lead builder and real-time data.

What problems is the product solving and how is that benefiting you?

The data has been mostly dependable, and the intent and website-visitor signals have sometimes produced useful opportunities. The workflows and AI have somewhat reduced manual work.

What do you like best about the product?

I really value the contact data availability and company data availability because they give me what I need to quickly identify the right people, understand their roles and organizations, and build an accurate, targeted prospect list. Having both in one place makes research easier, improves the quality of my outreach, and helps me make better-informed decisions about which accounts and contacts to prioritize. The company information was generally reliable, especially basics like industry and company size.

What do you dislike about the product?

It’s been frustrating dealing with technographic data availability and the reliability of some contact data. The technographic information isn’t always complete or up to date, and sometimes it’s missing or clearly outdated, which makes it hard to confidently understand what technologies a company is currently using. Contact data can also include incorrect, outdated, or incomplete details, so I have to double-check things like job titles, contact status, and older contact info before relying on it, which adds extra time and reduces my confidence.

What problems is the product solving and how is that benefiting you?

It helps me quickly identify the right people, understand their roles and organizations, and build a more accurate, targeted prospect list. Having company and contact info in one place makes my research easier, improves the quality of my outreach, and helps me prioritize accounts and contacts more effectively.

What do you like best about the product?

The only reason why we have the best contact data is because of ZoomInfo. The data has been very dependable, and the company and contact information is accurate.

What do you dislike about the product?

The startup or navigation of new systems.

What problems is the product solving and how is that benefiting you?

We have the best contact data because of ZoomInfo. Intent and website-visitor signals sometimes produce useful opportunities, and the workflows and AI somewhat reduce manual work.

What do you like best about the product?

As an Account Manager, I like having account intelligence, contact data and buying signals in one place. When I'm planning a cross-sell from a single module, like Events or Audits, to the full EHS platform, I can quickly see who else sits in a customer's Health & Safety, Operations and Facilities teams. Job change alerts and company news help me time my outreach, so conversations feel relevant rather than random.

What do you dislike about the product?

Data coverage can be patchy for UK-based contacts and mid-sized companies, especially direct dials and mobile numbers for site-level or operational roles, which are often the people I need for EHS conversations. Some contact details are outdated, so I still verify information before reaching out. The platform also has a learning curve, and it took time to set up useful filters, alerts and saved searches for our existing customer base.

What problems is the product solving and how is that benefiting you?

My main challenge is expanding within existing accounts, moving customers using one module towards the wider platform with Sites, Assets and Contacts. GTM Workspace helps me map the buying committee beyond my day-to-day contact, find new stakeholders and spot triggers like leadership changes, acquisitions or site expansions. This means I spend less time on manual research, go into renewal and expansion conversations better prepared, and build a stronger pipeline of upsell opportunities.

What do you like best about the product?

I liked having company and contact information available in one place rather than searching across multiple sources. The AI was a helpful starting point for prospect research because it quickly organized available information and highlighted useful details, which made the research process easier and saved me time. The intent and website visitor signals were also useful for narrowing down potential opportunities and giving a better starting point for outreach, especially when combined with additional research.

What do you dislike about the product?

A few records needed additional verification, and I still had to verify some of the information before relying on it. The intent and website visitor signals work best when combined with additional research rather than relying on them alone. Even with workflows and AI, some tasks still required manual review.

What problems is the product solving and how is that benefiting you?

It saved me time by reducing repetitive manual work, especially when researching companies and organizing prospect information. Overall it streamlined day-to-day work, made it more convenient and efficient, and helped narrow down a list of potential opportunities for outreach.