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8,356 reviews
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    Marketing and Advertising

ZoomInfo’s Easiest Workflow for Pulling Organized Contacts

  • January 21, 2026
  • Review provided by G2

What do you like best about the product?
The ease of pulling contacts in an organized manner - after using other similar platforms (ie: Apollo), ZoomInfo by far has the easiest workflow
What do you dislike about the product?
The ability to only bulk export 500 leads at a time sometimes causes roadblock.
What problems is the product solving and how is that benefiting you?
Our mass outbounding efforts have been made much easier with ZoomInfo. Specifically by being able to filter with "Likely to engage" and lead confidence scores.


    Sam S.

Perfect for Large-Scale Prospecting, Minor Limitations

  • January 21, 2026
  • Review provided by G2

What do you like best about the product?
I like that I can go by industry and marketplace with ZoomInfo Sales and how niche you can get with it. It allows me to prospect big lists, over 1,000, which is really helpful for my work. The initial setup was easy, which was a nice plus.
What do you dislike about the product?
I'm not super keen about limiting my excel files by only 1,000 credits
What problems is the product solving and how is that benefiting you?
ZoomInfo Sales allows me to prospect big lists, over 1,000 contacts, streamlining my outreach process.


    Marketing and Advertising

Intuitive UX and Unrivalled Data Depth

  • January 21, 2026
  • Review provided by G2

What do you like best about the product?
First the UX is great. Very intuitive and even when I'm unsure of certain fields, filters and outputs there is an information box that you can review to understand what and why the functionality does.
The depth and breadth of data in my opinion is unrivalled. Competitor solutions claim they have the data, but in reality they don't
Customer support through my CSM and Account manager is great. I've renewed my subscription for 5 years running now
What do you dislike about the product?
The lookalike company feature is a little black box. I've asked my account manager to explain how it works and even they are unable to tell me how. That said, it's not a game changer for me
What problems is the product solving and how is that benefiting you?
As an agency subscriber, the product helps my business solve our clients ubiquitous data and targeting challenges - from understanding the size of their market, the make up of that market, the data points associated with accounts and contacts - all designed to shape targeting and data sourcing/enrichment decisions that otherwise our clients wouldn't be able to make. As VP Data & Analytics, the product allows us to set the tone for what our work as an agency becomes. The data available to us helps informs our go to market positioning and activation for our clients.


    Hector Ysita S.

Intuitive and Efficient for Prospecting

  • January 20, 2026
  • Review provided by G2

What do you like best about the product?
I like that ZoomInfo Sales is very intuitive and has updated information. I also appreciate the insights section that alerts about trends on the homepage. Additionally, I find the filtering part very suitable, with good options that allow for more precise searches.
What do you dislike about the product?
Well, it seems to me that with the new developments in artificial intelligence, I haven't explored the functionalities, but maybe by knowing a little more, I could incorporate or use artificial intelligence within itself.
What problems is the product solving and how is that benefiting you?
I use ZoomInfo Sales to search for clients in specific geographic areas and reduce prospecting times, concentrating everything in a single tool.


    Philipp H.

Indispensable for B2B cold calling

  • January 19, 2026
  • Review provided by G2

What do you like best about the product?
I appreciate the simplicity and data quality of ZoomInfo Sales, which is much better than other competitors we have tested. The contact search with phone numbers is particularly valuable to me, as I need phone numbers for cold calling to establish new business contacts. The integration with HubSpot works great, and the initial setup was super easy. During a trial phase, we tested many other tools, and ZoomInfo Sales was the best.
What do you dislike about the product?
I like everything
What problems is the product solving and how is that benefiting you?
I use ZoomInfo Sales to find new contacts, phone numbers, and emails, which solves the problem of not reaching contacts and always having someone to call.


    Jesse P.

Efficient Prospecting with Intent Insights

  • January 19, 2026
  • Review provided by G2

What do you like best about the product?
I use ZoomInfo Sales to identify key players and their contact details while prospecting, which is crucial for my role as an inside sales rep. I like the intent feature because it shows me prospects in my market who have searched for services we offer. This makes ZoomInfo valuable as it helps me focus on contacting businesses that have shown interest in the services we provide, rather than just cold calling anyone.
What do you dislike about the product?
Sometimes the contacts that I get on ZoomInfo Sales are not for the company I am looking for but instead a similarly named company in a completely different market not associated with the one I'm hunting. Also, some point of contacts and numbers are not correct.
What problems is the product solving and how is that benefiting you?
I use ZoomInfo Sales to identify key players and their contact details, a big help since it solves the problem of reaching a point of contact by phone.


    Tyler C.

Easy LinkedIn Extension Integration Once Set Up

  • January 16, 2026
  • Review provided by G2

What do you like best about the product?
The ease of integration with LinkedIn as an extension. As well as the ease of import from ZI to SalesForce. There are loads of data, and the advanced search filters are what I'm actually looking for for my targets.
I also love the fact that the numbers are up to date, and there's accuracy with the "frequently used" symbol next to phone or email.
What do you dislike about the product?
It's not too intuitive with getting the extension/downloading through ZI, but once it's there' its great. Sometimes outdated data or wrong numbers, but seldom
What problems is the product solving and how is that benefiting you?
It's solving the lead generation issue. I used to have an issue of "who do I call" but not there is no excuse.


    stephen d.

Effortless Lead Generation, Some Data Gaps

  • January 16, 2026
  • Review provided by G2

What do you like best about the product?
I appreciate how we can download data in bulk for a specific industry that I choose. This feature is especially beneficial since we work primarily in the finance industry in Europe, making it easy to obtain leads and accounts quickly. It's straightforward to reach out to clients effectively. The initial setup is easy for me because the features are easily accessible.
What do you dislike about the product?
Some contact numbers we get are not assigned which makes it difficult for us to find the accurate contact.
What problems is the product solving and how is that benefiting you?
I use ZoomInfo Sales for lead generation in the finance industry, getting emails and numbers in bulk easily. It's particularly beneficial for accessing industry-specific data quickly.


    Manufacturing

Accurate Information You Can Trust

  • January 16, 2026
  • Review provided by G2

What do you like best about the product?
Accurate information, easy use, lots of features. I frequently use it daily, ease of implementation, ease of integration, and customer support
What do you dislike about the product?
Nothing, ZoomInfo is the best CRM tool I have ever used.
What problems is the product solving and how is that benefiting you?
The ease of prospecting new leads and managing a customer database.


    Abhishek R.

Intuitive and Seamless with Room for Data Updates

  • January 16, 2026
  • Review provided by G2

What do you like best about the product?
I like the ability to look at the org chart where I can see different departmental heads and the employees working under them. This feature allows me to categorize them into a particular org level headcount. This deep dive information is helpful for me with respect to running my deals. I think the initial setup was very intuitive and easy. I didn't require a lot of time, and it was just very seamless. Also, ZoomInfo Sales integrates with Salesforce and SalesLoft, allowing me to see my CRM accounts inside ZoomInfo and run my campaigns by just triggering them from ZoomInfo.
What do you dislike about the product?
Sometimes I feel the contact numbers are not updated. The contact numbers of the contacts need to be updated. And if that's there, it'd be great.
What problems is the product solving and how is that benefiting you?
I use ZoomInfo Sales to find relevant contact information and LinkedIn handles for outreach and email campaigns, integrated with SalesLoft, enhancing my ability to connect with stakeholders.