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We improved our conversions with Insider’s gamified templates
What do you like best about the product?
Being able to deliver inspiring and engaging experiences to our users using Insider’s gamified templates. We used the wheel-of-fortune to promote engagement for the Chinese New Year.The ability to further personalize these templates in terms of color theme, language and images allowed us to create the exact experience that we had in mind.
What do you dislike about the product?
Nothing much to complain about. They have been very helpful.
What problems is the product solving and how is that benefiting you?
Our challenge was to increase our conversions during the Chinese New Year. With Insider’s gamification templates for web and mobile web, we saw the opportunity to engage creatively with our customers. We received more than 12,000 impressions with the help of this gamified campaign having a CTR of around 20%. This led to us reaching our peak performance ever in terms of number of conversions recorded in a single month, and 50% of it came from this campaign where our consumers used the coupon vouchers distributed here. We’re hoping to make more use of Insider’s interactive templates during strategic times of the year.
Powerful web marketing tool
What do you like best about the product?
The best thing we like about Insider is how easy it is to get started and the adequate support that we get from our account manager to help us understand how to use the platform.
What do you dislike about the product?
We would like to have an overall better usability of the panel, but understand from our Account Manager that this is in progress of improvement.
What problems is the product solving and how is that benefiting you?
Our most challenging issue was driving conversions and improving revenue. With Insider’s web suite, we were able to significantly improve engagement on our website with web push campaigns. We achieved an average 2X conversion rate improvement from web push automations after using Insider. We also noticed our opt-in rate improved to over 19% during the partnership.
Recommendations to others considering the product:
Insider’s web suite is a great tool for all your web marketing requirements. But we recommend a detailed talk with your account manager over going blindly with the tools. They can help you choose the right set of product features to tackle your problems. We really liked what we’ve seen so far.
Retaining users with relevant mobile app experiences
What do you like best about the product?
Our greatest benefit with the platform was that we were able to integrate and get started really fast. Mobile app marketing is a tricky spot to overcome. The window between opportunity and uninstall is very short and getting users to interact with the app is critical. But Insider’s In-App solutions were just what we needed. Our uninstalls reduced significantly.
What do you dislike about the product?
We don’t see an option to design a stand workflow for new user integration. It would be good to see the implementation of an automated work-flow which can be customized accordingly.
What problems is the product solving and how is that benefiting you?
We started using Insider to help us with re-engaging our app users and improving our conversions on the app. Insider’s mobile app push was a great tool to increase our conversion rate and engage with app users while In-App messaging helped us improve user sign-ups and provide personalized in-app feed. Overall, we have arrested uninstalls and improved engagement on our app.
Robust tool for improving engagement on proptech website
What do you like best about the product?
We were looking for a mobile and web suite that would help us improve our performance on our listing pages and app downloads, as it is vital that we retain customers through their journey of home-buying and engage them so that they complete an enquiry. Insider’s suite of tools, especially the smart banner product and A/B test options, allowed us to do just that.
What do you dislike about the product?
The current templates are pre-built with certain design options but do not allow for further customisation. We’ve sent our feedback to Insider and hope to see this implemented soon so that our design system can further integrate with Insider.
What problems is the product solving and how is that benefiting you?
We were trying to find ways to improve the engagement on our website search page and also improve our app downloads. Our biggest challenge was plugging user drop-offs on our search page which required us to provide more personalized engagement.
With Insider’s web suite, we were able to personalize our webpage based on user behavior using banner management, web push notifications and organic pushes to incentivise app downloads. Our CTRs increased by 8.7% from this strategy. Additionally, our app downloads have also improved, with a 30% uplift in app downloads MoM.
With Insider’s web suite, we were able to personalize our webpage based on user behavior using banner management, web push notifications and organic pushes to incentivise app downloads. Our CTRs increased by 8.7% from this strategy. Additionally, our app downloads have also improved, with a 30% uplift in app downloads MoM.
Recommendations to others considering the product:
It’s a great tool to improve your web and app metrics and the results are visible within a few weeks. It was great that we had a dedicated account manager to discuss and bounce ideas with before proceeding with choosing the right solution for the right problem,
Creating Meaningful Online Experiences for Users
What do you like best about the product?
The support we receive from the account management team at Insider is the highlight. We’ve been using a similar product before for our marketing needs, however, we had little to no definitive support on post-integration processes. With Insider we find our campaigns are more relevant because of the involvement and advice from their experts.
What do you dislike about the product?
The certain restrictions on design elements and customization options are a shortfall. We would love to see more autonomy in experimenting with design elements.
What problems is the product solving and how is that benefiting you?
Our goal was to improve customers’ experience on our website. Since Insider team has offered meaningful solutions which is inline to market needs and we have started to implement them to make our customer experiences better. We can also easily align with the team since market needs change super fast and Insider products offer 360 solutions with so many channels.
Great product!
What do you like best about the product?
The best thing about Insider is their Net Promoter Score (NPS) feature which has enabled us to understand the satisfaction level of our customers. We found that our retargeting strategies were not doing well mainly because we were not aware of how customers felt about using our product. With Insider's NPS we got vital feedback and were able to target customers based on their feedback and improve our retargeting metric.
What do you dislike about the product?
Not a lot of option to personalize the NPS to match with our brand's theme. Would love to see some more options.
Recommendations to others considering the product
Insider's NPS tool is one of the best in the market. So if you're looking for ways to understand what customers are thinking about your brand, then go with Insider. Hands down.
Recommendations to others considering the product
Insider's NPS tool is one of the best in the market. So if you're looking for ways to understand what customers are thinking about your brand, then go with Insider. Hands down.
What problems is the product solving and how is that benefiting you?
We've been trying to understand customers' opinion about our products. Having this information was vital as it would help us target our customer better. While evaluating different solutions that showed potential we found NPS by Insider. This was great and worked perfectly for our need. After using NPS we started seeing immediate results, we were able to target customers more effectively with personalized messaging. We also saw an improvement in repeat purchases as a result of this. Definitely great for getting customer feedback.
Amazing partner to work with
What do you like best about the product?
- The Team behind the tool: there is always someone there to help you out if you have a technical question, need a second opinion on a test or if you need support. The communication is always uncomplicated and the team always give there best. They also ask a lot a question to make sure that they understand the customers needs, the market and all the products.
- The Tool is easy to use, but gives you a big variety of templates, designs etc. which you can use from the start. Also it is really easy to get an good overview of the results. The implementation was quick and smooth.
- The Tool is easy to use, but gives you a big variety of templates, designs etc. which you can use from the start. Also it is really easy to get an good overview of the results. The implementation was quick and smooth.
What do you dislike about the product?
- The UI of the tool could be a bit better, sometimes it is difficult to find the right Suite and tool in it
-Statistics could show some more insights
-Statistics could show some more insights
What problems is the product solving and how is that benefiting you?
We wanted a tool which helps us to active and get in touch with customers, which we didn't have before, another big topic is to improve the customer experience and to show the customers which services we can offer. Also we use Insider a lot to support & analyze our Marketing Campaigns.
Recommendations to others considering the product:
Consider Insider when the tool you're looking for should
- include a huge variety of different tools to use
- include a lot of different templates
- be easy to implement
- be easy to use and without any programming skills
If you're looking for a great tool and an amazing team behind it- try Insider
- include a huge variety of different tools to use
- include a lot of different templates
- be easy to implement
- be easy to use and without any programming skills
If you're looking for a great tool and an amazing team behind it- try Insider
We've been working with Insider for over a year. This is very fruitful cooperation.
What do you like best about the product?
The integration and cooperation was fast
and easy. The service has been prompt and the platform has been insightful. Insider has been transparent and open to help on any topics we ask and want to learn.
We are happy and satisfied to partner
with Insider.
and easy. The service has been prompt and the platform has been insightful. Insider has been transparent and open to help on any topics we ask and want to learn.
We are happy and satisfied to partner
with Insider.
What do you dislike about the product?
Sometimes we had problems with analyzing data from Insider.
What problems is the product solving and how is that benefiting you?
With the smart recommender we were able
to increase our engagement, click through rate and conversion rate, significantly.
Using this feature we are able to
showcase our best sellers, trending items, seasonal products and last minute deals on our mobile
websites.
to increase our engagement, click through rate and conversion rate, significantly.
Using this feature we are able to
showcase our best sellers, trending items, seasonal products and last minute deals on our mobile
websites.
If you are considering an automation solution for commerce web and app, the most reasonable and high-performance solution
What do you like best about the product?
If you are using a site with GTM, applying scripts to the web part is really easy, and once you install the script or app SDK, it helps marketers execute and verify various scenarios on their own without much help from internal developers. Also, for the web, being able to check GA data in the Insider solution is a good point. If you use GA on the web, Insider is also helpful in terms of viewing the result data. In the case of other companies, the development backup from the solution side is often slow or difficult to respond to, but Insider proceeds with development backup quickly, which greatly helps in terms of work efficiency. In terms of cost, it is cheaper compared to competitors despite having the same functionality.
What do you dislike about the product?
Originally, communication was supposed to be between the marketer, internal development, and insider, but by using a script, the marketer and insider communicated directly to execute the campaign, which sometimes caused site errors. However, we shared the details with the internal development team and quickly resolved the issues.
What problems is the product solving and how is that benefiting you?
I had many concerns about implementing a web/app push solution, but after implementation, the automatic segment function works well, and it supports all the necessary features such as push functionality, control group settings, data tracking, use of emojis in push notifications, and user-friendliness, which has significantly reduced my workload. In particular, the app push performance is remarkably good, so I think it was a great decision to implement it.
Insider helped us optimize our Advertising costs
What do you like best about the product?
The product we are using is Predict Ad Audience which helped us optimize our returns from advertising spend. It’s helps marketers by predicting customers likely to churn, customers with a high likelihood to purchase, conversion range, lifecycle stage and all that. We were told that PAA will help us improve our Returns on Ad Spend by targeting only those users who are most likely to convert, but we believed it when the numbers came through.
What do you dislike about the product?
We don’t fully understand how this works from a layman’s perspective, but it’s AI so it’s not as simple as it sounds. Overall, we are highly satisfied with this product, so not much to dislike.
What problems is the product solving and how is that benefiting you?
This particular product helped us segment our target audience more accurately by targeting only those with the highest possibility to convert. So, instead of blindly throwing money at the problem, we were able to focus our ad budgets for Facebook and Google more effectively. By targeting users who are more likely to make a purchase, we significantly improved our returns from ads.
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