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Target your users more effectively and efficiently
What do you like best about the product?
Product recommendation based on predictive analysis is our favorite feature. When you already know what your users are looking for and when they are most likely to purchase, it makes so much more sense to give them accurate recommendations for the same.
What do you dislike about the product?
I don’t dislike anything in particular, but additional targeting options would potentially improve this product.
What problems is the product solving and how is that benefiting you?
Insider is helping us target our users more effectively and efficiently. With product recommendations, we are encouraging our customers for additional purchases. We have this to be working very well for us and our sales figure is increasing.
Recommendations to others considering the product:
Insider is a great app growth platform, we’ve seen so many aspects of this product improve our marketing strategy and more importantly our business margins in such a short space of time!
Quality experience
What do you like best about the product?
Its comprehensive functionality throughout the conversion funnel makes it a unique platform. Right from the acquisition to the revenue stage, this is the only platform we need.
What do you dislike about the product?
As this platform has a lot of feathers on its hat, it requires a fair bit of basic tech knowledge to get started.
What problems is the product solving and how is that benefiting you?
It’s probably the best mobile growth platform we have come across. It’s helping us communicate with our user more efficiently and provide an enhanced user experience.
As a result, we can see our session duration and the conversion shooting up. A lot of the features actively help retain customers and encourage those who may be indecisive about their purchases.
As a result, we can see our session duration and the conversion shooting up. A lot of the features actively help retain customers and encourage those who may be indecisive about their purchases.
Insider has helped us convert more mobile web traffic into customers
What do you like best about the product?
Our mobile web received a lot of engagement, yet many of our users failed to follow through on form completion. Insider’s growth platform has certainly turned things around for us by simplifying our users’ path to convert. The feature I like the best is mobile web exit intent as we were not able to act on exit intent on mobile channels before using Insider.
What do you dislike about the product?
The real-time reporting is a great feature but the product could benefit from more reports being generated on different types of data.
What problems is the product solving and how is that benefiting you?
We have converted many of our browsers to buyers, our customers are quicker with their decision making and the overall path to purchase has been improved. As a result of this, we have benefited from higher form completion rates.
Recommendations to others considering the product:
The product functions extremely well and is a must-have if you aim to increase form completion rates made via your mobile website. Our customers seem to be making decisions quicker and many follow through to completing a form during their first visit. This is all thanks to the technology Insider uses to sustain user engagement and activity.
Best Mobile Marketing platform I’ve used so far
What do you like best about the product?
One feature I particularly like is the ability to push predictive segments into ad channels like Adwords and Facebook. This has totally changed the way we target ad audiences and helped us better manage our advertising budgets.
What do you dislike about the product?
More detail could be implemented into reports, it would be great to fully comprehend why a campaign was not as successful.
What problems is the product solving and how is that benefiting you?
We are able to target the right audiences in our ad channels which helps us manage customer acquisitions costs much better. Besides this, we are able to deliver more meaningful experiences to our app users.
Recommendations to others considering the product:
Insider implements a wide variety of features into your mobile channels which results in improved marketing strategy and better mobile experiences. Definitely, recommend this product as it’s simple to use and results have been great so far.
Has tackled the areas of our app marketing that were suffering the most
What do you like best about the product?
Insider is a great mobile marketing platform, increasing our ancillary revenue which was something our business was really struggling to tackle previously. We can deliver relevant offers to each customer based on their preferences, historical behaviour and predicted attributes based on their future behaviour. Improving app experiences helps us tap into our our mobile conversion potential.
What do you dislike about the product?
The predictive dashboard and reporting could be improved for different types of algorithms as this is what makes the Insider tool stand out amongst competitors.
What problems is the product solving and how is that benefiting you?
Prompting our customers to buy add-ons has been improved. Our ancillary revenue improved significantly, which was something that we really struggled to tackle previously. Since incorporating this product into our mobile website and app we have been able to deliver smoother and more engaging mobile based experiences which increased conversions and booking revenue.
Recommendations to others considering the product:
If you want to encourage your customers into additional purchases, Insider works excellently and functions in a number of intelligent ways to increase ancillary revenue. Using real-time recommendations, mobile web exit intent overlays, category optimizer, wheel of fortune and more, you can design highly converting experiences.
Best Partner to Work With
What do you like best about the product?
A reliable and effective platform which offers a number of useful marketing tools. It’s helped me think and act from my customer’s perspective to ensure I can step up to their travel demands and needs. Using Insider we can deliver experiences that take customers on a meaningful journey through personalized experiences. We’ve seen significant improvements in our ancillary sales revenue over the past year.
What do you dislike about the product?
Reports could be more detailed in terms of segmentation with more customer metrics that are tracked.
Recommendations to others considering buying the product
Probably the best mobile growth platform out there. I am able to communicate meaningful messages with my customers and offer a wide range of travel solutions to meet their individual needs. I am able to clearly see which areas of our marketing strategy need to be improved and act upon this. A lot of the features actively help retain customers and encourage those who may be indecisive about their purchases.
Recommendations to others considering buying the product
Probably the best mobile growth platform out there. I am able to communicate meaningful messages with my customers and offer a wide range of travel solutions to meet their individual needs. I am able to clearly see which areas of our marketing strategy need to be improved and act upon this. A lot of the features actively help retain customers and encourage those who may be indecisive about their purchases.
What problems is the product solving and how is that benefiting you?
Insider’s platform allows me to recognise which scenarios work best for different segments and helps me observe how they perform in real-time. I can rely on data to make quick decisions with the customer genuinely in mind. Our mobile site have quite literally been transformed, from simple and not very engaging, to a site which indicates we care about our customers. I’ve noticed higher retention, more engagement and an overall steady flow of customers which will hopefully increase our margins in the long term.
Recommendations to others considering the product:
I believe that Insider is one of the most affective partners that a digital markete could use. In addition to the quality of their product, they have a great support service. I have been working with Insider since the first day of my career and i am really glad for that.
Great Feature: in-time
What do you like best about the product?
Our app has improved greatly thanks to Insider. I like the in-time feature as it allows us to engage app users when they are most engaged with our app for higher impact.
What do you dislike about the product?
I’d appreciate being able to access raw data, rather than the data provided through Insider’s dashboard.
What problems is the product solving and how is that benefiting you?
Our previous app notifications were dull and didn’t achieve the results we wanted. Insider consistently keeps our customers interested in our products and helps us drive engagement with our app. We have also been able to deliver multiple products in the same notification which has led to improved AOV.
Very good!
What do you like best about the product?
The ability to predict customer lifecycle stage and discount affinity have been incredibly insightful and helped us improve our marketing strategy. We are better able to prevent churn, retain our customers and improve our AOV.
What do you dislike about the product?
A demo mode could be provided to potential buyers to test the product first.
What problems is the product solving and how is that benefiting you?
We are able to make high-power marketing decisions based our campaigns are performing without depending on data scientists or our IT team. The ability to predict our customer’s behaviour has benefited our business greatly as we are able to deliver personalised strategies at a new level.
Thank you, Insider!
What do you like best about the product?
Insider has many channel to communicate with our users. They also can reach our user who lost from funnel so we can improve conversion rate.
What do you dislike about the product?
No body is perfect. From my point of view Insider should have exact calculation in estimation users who will receive the communication.
But if you have another input, you can just tell them. They'll try find the way to makes them better.
But if you have another input, you can just tell them. They'll try find the way to makes them better.
What problems is the product solving and how is that benefiting you?
Like what I said before, Insider can reach out our user who lost from funnel with many form of communication like inApp, push notification. If you need more than just basic inApp, they also have leads generation inApp, so you can ask your user to submit their input.
Recommendations to others considering the product:
Insider has co-operative IT and management team.
Humanized connection with our customers through data insights
What do you like best about the product?
The level of personalization we are able to achieve with Insider is quite amazing. We are able to deliver hyper-personalized experiences to micro segments of app users based on their historical and behavioural data in real time. We are able to engage and delight our customers through 1:1 messages, product recommendations and gamified promotions that are truly tailored for them. We feel like we know our customers better.
What do you dislike about the product?
I don’t have anything negative to say about the product, perhaps the reports could be more detailed.
What problems is the product solving and how is that benefiting you?
We are able to personalise our communication to make our customers feel more valued and build a relationship that didn’t exist previously which has led to improved customer activity and repeat transactions through our mobile channels.
Recommendations to others considering the product:
Insider has a robust technology and smart algorithms behind all its features which makes their segmentation powerful. I believe this is the real differentiator compared to the other personalization tools I’ve used before. If you want to personalise your marketing strategy to build a connection with customers, this product delivers brilliantly. Definitely would recommend Insider as we’ve seen huge improvements in all of our important metrics including push open rates, retention, conversions and AOV.
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