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    Information Technology and Services

A mature product for Digital Asset Management

  • May 15, 2020
  • Review provided by G2

What do you like best about the product?
Organization using taxonomies, user groups, mass uploading, SSO and much more.
What do you dislike about the product?
Personalization should be improved, as well as responsive design.
What problems is the product solving and how is that benefiting you?
Content distribution and collaboration with other departments.
Recommendations to others considering the product:
Good planning is fundamental.


    Jonas D.

The tool we were missing

  • May 14, 2020
  • Review provided by G2

What do you like best about the product?
As a Content Marketer, I feel that Bynder's core functionality - the Digital Asset Management tool - is exactly what we were missing in our company. Being able to apply multiple filters at once and guiding the users (mainly our Sales Team) towards that document that serves their particular need really makes the difference. It was quite intuitive to set Bynder up and I think our users are really noticing the difference with the previous spreadsheet.

I also like the way you can create your own home page, to highlight certain campaigns or content pieces.
What do you dislike about the product?
One functionality that I feel could be improved is the capability to upload blog posts or anything else as online documents. Bynder is fantastic to store pdfs or imagery, but our Marketing Content database consists of a lot of online content that does not have an offline pdf equivalent. We solved this issue, but it could be done better.
What problems is the product solving and how is that benefiting you?
With Bynder Digital Asset Management, both our Marketing & our Sales Department can find all the documents they need in a few seconds. Before Bynder, I think our Sales Department used to benefit from only 10 % of the documents that our Content Marketing Team produced. Now, there are no excuses anymore. Everyone knows where the documents are and by applying relevant filters like "industry / persona / etc." they can find the document that supports their story quite easily.
Recommendations to others considering the product:
If your team is struggling to find the right Marketing Content, either because all files are scattered between different places of storage, or because you're working with folders & sub-folders or a spreadsheet, just go for Bynder Digital Asset Management.


    SONIA S.

Contents far more productive as well as to up to mark

  • May 12, 2020
  • Review provided by G2

What do you like best about the product?
This is a platform to produce top quality articles, through which you make your content material, so you may possibly publish it on various websites. It allows you to unquestionably organize, strategy and prepare everything you would really like to pay a visit to overview soon after which publish it, it's great and experienced resources that make all of it less complicated, the procedure is additionally automated, its templates are extremely customizable.
What do you dislike about the product?
overall the application is good for content creation, but a little bit high for a newbie
What problems is the product solving and how is that benefiting you?
I am impressed by each and every single day from the chance to operate the knowledge platform. We have been inside a place to organize the material you ought to publish all around the different pages and even the knowledge you would like to send to customers. It's straightforward to follow-up all around the tasks that are recommended, observe for his or her evaluation and verification so they lastly reach the interested get together.
Recommendations to others considering the product:
It is a good application to create content, start with the free trial of 30 day.


    Celina T.

Good tool for our DAM needs (that looks good, too!).

  • May 06, 2020
  • Review provided by G2

What do you like best about the product?
Bynder is an attractive option that is highly personalizable. The configurations for metadata, access, and sharing are widely applicable and useful. The onboarding experience was also very in-depth and allows us to best learn about and prepare the platform for our team.
What do you dislike about the product?
While the various options for customization are great, sometimes the interface (particularly for admins) seems too complicated or diverged. Settings are in a few different places, and certain features (like the home page widgets) aren't very easy. Nothing that impacts the overall use of Bynder, though.
What problems is the product solving and how is that benefiting you?
We are taking a process/system that leveraged complicated folders and bringing our assets to life in a searchable way. We can now easily search across campaigns and asset types; things that were impossible with our previous system.


    Security and Investigations

They made the setup process so easy!

  • April 27, 2020
  • Review provided by G2

What do you like best about the product?
We had weekly calls to systematically talk through each step that was required for setting up the DAM system. The team was flexible in that they gave us suggestions but worked with us to create a solution that fit our needs. They learned our lingo. Each part of the process was easy to understand. The sales process was easy and straightforward. I didn't get any pushiness and they understood the buy-in process takes time. They followed up regularly and were willing to provide all necessary information to get our leaders to buy iin.
What do you dislike about the product?
I expected them to do more of the actually uploading of our assets, but that was probably a misunderstanding on my part and had nothing to do with what the onboarding team did or didn't do.
What problems is the product solving and how is that benefiting you?
Sharing assets through the DAM has been a tremendous time saver. People can go find the assets themselves. We can share things quickly. We are all using the same/right assets from the beginning.
Recommendations to others considering the product:
It does take time to setup and onboard. Set time aside for your weekly homework. It took us 2 months or so to set up but I believe it can be done faster.


    Bebet C.

Easy To Learn. Easy to Use.

  • April 16, 2020
  • Review provided by G2

What do you like best about the product?
The Bynder team knows how to explain things in a way that all users can understand. From the least technically savvy to someone who has never used a DAM tool. Our team is excited to have our assets intuitively organized based on a taxonomy structure guided by Bynder. What seemed to be overwhelming in the beginning dimished quickly due to the superb training.
What do you dislike about the product?
The most challenging part of our onboarding was getting our internal team's schedules aligned for training sessions. This had nothing to do with Bynder's accountability. My recommendation for organizations to complete the onboarding process successfully is your team should be ready to commit to going through all the steps to learn best practices.
What problems is the product solving and how is that benefiting you?
Our organization needed a way to successfully manage assets across three brands as well as problem solve how we share assets with internal and external partners. We see Bynder as an essential part of our continued growth.


    Marketing and Advertising

Great Usability

  • April 15, 2020
  • Review provided by G2

What do you like best about the product?
Search, both free-text and using metaproperties is super fast and delivers good results. Handling of large files is still smooth.
What do you dislike about the product?
Notifications are not sent as you'd expect from a state of the art system, both in terms of when and to whom as well as content (Link to review uploaded assets).
What problems is the product solving and how is that benefiting you?
Central asset bank, accessible to large parts of the company. We increase efficiency in processes and strengthen our brand via accessibility of approved content.
Recommendations to others considering the product:
If you can keep your processes relatively simple Bynder is easy to set up, get going and see results quickly.


    Tacie H.

Friendly, Helpful and Positive experience

  • April 15, 2020
  • Review provided by G2

What do you like best about the product?
The organization of our files - easy to find and easy to update/keep organized. Also love that people can upload without being logged in. It's very efficient at quickly locating our files and ensuring that nothing is missed.
What do you dislike about the product?
That I can't drag files onto binder to upload them. I wish there were a drop section when I'm uploading, but I may have missed that.
What problems is the product solving and how is that benefiting you?
Having one location for other departments to locate/use our files. It helps us keep only the most updated version on hand and ensure that we don't have 5 versions of the same file. We've been able to start implementing with other teams so that they can search on their own, without needing our help.
Recommendations to others considering the product:
Takes a little bit of implementation and work getting started, but a very valuable asset. Worth getting it set up very well in the beginning.


    Computer Software

great tool, implementation team is very responsive but development is still something to improve

  • April 09, 2020
  • Review provided by G2

What do you like best about the product?
Easy set up and deployment. We did everything in less then 6 weeks
What do you dislike about the product?
The profiles are not very easy to set up and the permissions it self its not so self explanatory.
What problems is the product solving and how is that benefiting you?
We had assets all over different folders in Google Drive and Slack, which is not very simple to look for when you need a particular information. The Bynder DAM not only solves that, but its changing our company culture towards documenting our experiences.


    Sara R.

Fun, informational, organizational wonderment.

  • April 02, 2020
  • Review provided by G2

What do you like best about the product?
It takes a little bit to understand, because the aspects / benefits of it are so vast, but once you do it's really wonderful and puts your mind at ease!
What do you dislike about the product?
Really just the timing unfortunately, I did not except to end up setting Bynder up during a virus crisis.
What problems is the product solving and how is that benefiting you?
Organization, keeping our team less frustrated, efficiency!
Recommendations to others considering the product:
Be ready for it – it takes some concentration, but its worth it.