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Reviews from AWS customer

4 AWS reviews

External reviews

790 reviews
from and

External reviews are not included in the AWS star rating for the product.


4-star reviews ( Show all reviews )

    Computer Software

Solid Reverse ETL, Usage-based Pricing is Limiting

  • April 06, 2023
  • Review provided by G2

What do you like best about the product?
It just works. We use Census to sync data from our warehouse into marketing, sales, and customer success tools. Whenever we need to add a new field to those tools, Census is our go-to. It's simple, straightforward, and just works as expected.
What do you dislike about the product?
The pricing is a little limiting. We're paying for the number of destination fields so while it's easy to add new fields to Census to sync elsewhere, it's also easy to hit the cap. We find ourselves having to clean out and remove fields on a regular basis that we would otherwise keep syncing. Obviously, we could increase our plan limit to avoid this, but it's easy for costs to scale quickly once you're in the tool.
What problems is the product solving and how is that benefiting you?
We use Census to sync fields between tools and from our data warehouse (fivetran/redshift) to tools like Salesforce, Hubspot, Vitally, etc.


    Computer Software

Useful hub for all data pipeline with statuses.

  • April 06, 2023
  • Review provided by G2

What do you like best about the product?
Clean interface, real-time data, single source of truth
What do you dislike about the product?
I would like an easier ability to drill into the code bases of what queries are powering the ETL jobs.
What problems is the product solving and how is that benefiting you?
It is aggregating all data pipeline in one place.


    Information Technology and Services

Great tool for Salesforce

  • April 06, 2023
  • Review provided by G2

What do you like best about the product?
Our company uses census to streamline our salesforce/database sync process. This makes the sync between these 2 sources much easier and allows for the flexibility we need in a ETL tool.
What do you dislike about the product?
Not much! The tool does everything we need for this solution.
What problems is the product solving and how is that benefiting you?
We have some complex calculations that we perform in a system outside of salesforce. This allows us to selectively sync data back and forth between the data warehouse and SFDC.


    Computer Software

Great way to sync data from your warehouse to specific tools

  • April 06, 2023
  • Review provided by G2

What do you like best about the product?
Census is easy to configure (with a little SQL) and does exactly what it says as a reverse ELT. Once you've set it up, it consistently runs in the background - you can set it and forget it.
What do you dislike about the product?
There's a bit of a learning curve to set up your first connections, but once you get past that there's not much to dislike.
What problems is the product solving and how is that benefiting you?
Census sends data from our data warehouse to a handful of specific tools. It feeds into our analytics tool and enriches Salesforce profiles, among other things.


    Computer Software

Census enables better data accuracy

  • April 06, 2023
  • Review provided by G2

What do you like best about the product?
- Able to adjust the query/logic as needed
- Can be able to track model refreshes and schedule
What do you dislike about the product?
- Hard to get details when refresh failed - is there a way to see which records did not get processed? Was hard to diagnose/troubleshoot when this happens
What problems is the product solving and how is that benefiting you?
Helping to automate data population in a scalable way to our CRM platform and provide more accurate reporting


    Bikram (Vickie) A.

Transform Your Data Integration Process with Census Reverse ETL Platform

  • March 29, 2023
  • Review provided by G2

What do you like best about the product?
Census has a user-friendly interface that allows me to easily create and manage data syncs between our data warehouse and other applications and has helped me save time and effort by reducing the need for manual data entry and processing. Another helpful feature of Census is its automation capabilities. It automates data syncs, which has helped us reduce errors and ensure that our data is always up-to-date; particularly helpful for our sales and marketing teams, who rely on accurate and timely data to make informed decisions.
What do you dislike about the product?
While the cost of the Census platform may be a potential downside, it's essential to consider its numerous benefits. Depending on the size and complexity of an organization's data integration needs, the benefits of Census may outweigh the costs and significantly improve business outcomes.
What problems is the product solving and how is that benefiting you?
Census has been a lifesaver for us when it comes to integrating our data from different systems. We were struggling to keep our data warehouse in sync with other applications like CRM, marketing automation tools, and analytics platforms, but now with Census, it's become a breeze. We can easily connect and synchronize data across our various systems, which has given us a more unified and comprehensive view of our data, improved our decision-making, and helped us identify new growth opportunities. With Census automating the data syncs, we can now keep our data up-to-date and accurate without the need for manual data entry or the risk of errors. I highly recommend Census to anyone looking to simplify their reverse ETL process and unlock the full potential of their data.


    Haji R.

Solid ELT solution, meets our data Integration needs.

  • March 19, 2023
  • Review provided by G2

What do you like best about the product?
The ability to transform data within the platform without requiring external tools or scripts. Fivetran has a large number of pre-built connectors, they cover a wide range of data sources, making it easy to integrate with different systems. Regardless of where our data is coming from, Fivetran has made the extraction process seamless and reliable, providing us with clean and structured data that we can use for our analytics needs.
What do you dislike about the product?
We've had scenarios when the sync process failed to complete successfully, causing some delays in our data pipeline. The process of troubleshooting the sync errors can be time-consuming and requires technical expertise, which could be a challenge for some organizations without dedicated data engineering resources.
What problems is the product solving and how is that benefiting you?
Fivetran streamlines the way we access and use data by providing a reliable ELT solution that reduces the need for manual intervention. Helps us focus on analyzing data and drawing insights that drive business decisions rather than spending time on manual data integration processes.


    Smit T.

Amazing integrations

  • March 09, 2023
  • Review provided by G2

What do you like best about the product?
Ease of connector use and variety of connector ecosystem. A lot of their connectors have really good schema which naturally fits the use case. Also whenever in doubt the documentation is very good, I refer to it
What do you dislike about the product?
The pricing is pretty confusing and its a bummer that their logging feature is only available in a paid plan. They should really give solid examples on their website.
What problems is the product solving and how is that benefiting you?
Google Ads, Bing, Yahoo Search data. Also GSC Data is super useful.


    John H.

Great Product, but Beware the Cost

  • March 09, 2023
  • Review provided by G2

What do you like best about the product?
Fivetran is almost unbelievably easy to configure and use. The free initial sync is an incredible feature, and MAR is pretty transparent and easy to work with. Fivetran support is also terrific.
What do you dislike about the product?
Cost can be prohibitive, and new users really need to pay attention to what they're planning to ingest. Expense can get out of hand quickly, which means you may end up supporting multiple pipeline tools anyway.
What problems is the product solving and how is that benefiting you?
Extremely easy to use--basically replaces half an FTE for us.


    Sid M.

Great tool for data loading across multiple platforms

  • March 06, 2023
  • Review provided by G2

What do you like best about the product?
Easy to use interface, great selection of connections for most common platforms, databases and tools.
What do you dislike about the product?
Some writeback capabilities (like resetting destination tables) could be improved, pricing after year 1/promotional period could be better
What problems is the product solving and how is that benefiting you?
Sending data from DWH/ODS to multiple 3rd party platforms