Meltwater Suite (UK)
MeltwaterReviews from AWS customer
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Meltwater Media Monitoring and Digital Reporting
What do you like best about the product?
Dashboards, word clouds and graphics for reporting
What do you dislike about the product?
The setup at first can be intimidating and time consuming
What problems is the product solving and how is that benefiting you?
Monitoring and Data recollection in one tool
Meltwater Products
What do you like best about the product?
Meltwater offers a great selection of business analytics and social listening tools and they will easily create a custom menu to meet your needs. One client of mine wanted to get a better understanding of how much value they were receiving from their social and news outlets. Meltwater's AVE (Advertising Value Equivalent) metric allowed them to access the monetary value from their received coverage in a monthly report.
What do you dislike about the product?
I have used the Meltwater product for several years and there is nothing I dislike about the product or service. If you don't stay engaged with the product and don't have constant communication with Meltwater's support and help teams then you won't be getting the most out of the services you're paying for.
What problems is the product solving and how is that benefiting you?
Making sure that the client I am representing is fully engaged with the Meltwater support team and utilizing the Meltwater product at its fullest.
Meltwater has been helpful with regard to knowing the reach
What do you like best about the product?
The final report that we get from meltwater and daily updates
What do you dislike about the product?
need more granularity with regard to filters, how do you filter out the unwanted news of a specific company which might be our competitors but that news is not relevant to our company product.
What problems is the product solving and how is that benefiting you?
media coverage in comparison to our competitors. Easy and infographic rich report.
Recommendations to others considering the product:
if you want to know the reach and comparison with other companies this is a easy tool
Due to the pay wall for some of the articles.
What do you like best about the product?
The analytics reports are easy to access within minutes.
What do you dislike about the product?
Meltwater doesn't break down by 1) TV 2) radio 3) online + print.
What problems is the product solving and how is that benefiting you?
The benefits of Meltwater are the analytics reports that are reported to the College Commissions
The Things You Need + The Things You Wish You Had
What do you like best about the product?
The thing about Meltwater is that it can scale with your organization's needs. It has the powerful tools you expect, like newswire integration and social scheduling, but also has things like customizable boolean based news listening. The UX is easy, the UI is simple to move around in. Simply put, it is the tool that will get all your needs met plus provide some integrations you didn't know you wanted.
What do you dislike about the product?
The price. Even though this is a classic 'you get what you pay for' situation, it is still pricey. You will feel it regardless of the level you choose. The sting isn't removed or amended either when they talk about the features they are working on...
What problems is the product solving and how is that benefiting you?
We are using it for social listening, news listening, competitor tracking, and wire distribution. We realized that being able to see things like competitor share of voice is a great use of the platform.
Media Influence Stat
What do you like best about the product?
I appreciate the simplicity of the platform, the ability to customize notifications and the reporting tools and overall ease of scanning media for Seattle U.
What do you dislike about the product?
Meltwater has been a great tool. I don't currently have any recommended changes.
What problems is the product solving and how is that benefiting you?
As Seattle U works to promote our value and provide visibility to our educational promise and academic excellence, Meltwater allows us to see the reach of our content. And the reporting has been a tangible way for us to show the importance of marketing and communications, reputation and relationship building in influencing a very cluttered and competitive sector that is higher education.
Meltwater Brought Our Social Listening to Another Level
What do you like best about the product?
I like that Meltwater is easy to use, provides a great deal of relevant information, and that the customer support is prompt and helpful.
What do you dislike about the product?
Meltwater does not have everything I need in terms of social media publishing and reporting at this time, but I understand that much of this is on the roadmap.
What problems is the product solving and how is that benefiting you?
I am able to score my social media reports using Meltwater data in concert with another social media platform. We are also more aware of mentions where we are not tagged.
Recommendations to others considering the product:
Devote time early on to fully onboard yourself and your team. Take Meltwater trainings and use the tool daily.
Valuable Tool in Improving Organization's Communications Strategy
What do you like best about the product?
The Influencer search feature is incredibly helpful, and I love the ability to create a custom reporting dashboard that can then be shared with superiors.
What do you dislike about the product?
I don't know why the platform isn't able to filter out stories that are obviously sent over the wire and thus pasted verbatim when looking through my inbox. Seeing one iteration of the story is enough - I don't need to see all of the syndicated copies!
What problems is the product solving and how is that benefiting you?
The most critical part of Meltwater to me is the ability to really refine and target my media lists. Our previous communications consultant shared a list with us, which I was able to upload to Meltwater and combine with their Influencer search tool to create very specific media lists. Another critical problem I am solving is knowing what my organization's reach is, in a variety of contexts. Before Meltwater, we did not collect analytics on our communications and now that we do, I am able to continually improve our practices.
Good tool
What do you like best about the product?
It's pretty intuitive and easy to use. Having the live chat is helpful.
What do you dislike about the product?
Sometimes searches miss articles that Google Alerts finds. There are some publications on Meltwater that don't have reach numbers.
What problems is the product solving and how is that benefiting you?
Finding articles on specific topics or finding reporters; creating and distributing news releases; having access to "reach."
Recommendations to others considering the product:
It's a good, solid tool with great support.
I use meltwater to send news releases to reporters and it has been a game changer.
What do you like best about the product?
The ease of use, ability to search for influencers, and the database.
What do you dislike about the product?
That it does not have a spell check function for sending emails. You have to place a document in word to check the spelling and then transfer it to the email. It would be easier to create the document in the email.
What problems is the product solving and how is that benefiting you?
I now have a database of reporters with the correct information that is constantly being updated by someone else. I can also see if my news releases are being read, which allows me to change my approach if something isn't working.
Recommendations to others considering the product:
I would recommend Meltwater for its database, ease of use, and customer service.
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