Meltwater Suite (UK)
MeltwaterReviews from AWS customer
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Great tool for media monitoring and sending releases.
What do you like best about the product?
The ease of sending out press releases and receiving analytics after sending, building lists, easily collecting press clips.
What do you dislike about the product?
Would like to see more analytics/data sorting.
What problems is the product solving and how is that benefiting you?
Public relations and media monitoring
Have used the Meltwater product for 5 months at Lone Star Park at Grand Prairie
What do you like best about the product?
Sending out press releases, social monitoring, building and expanding our local and regional contacts.
What do you dislike about the product?
If you and your team are not using to its fullest potential then you can feel that its not worth the expense to have on your books.
What problems is the product solving and how is that benefiting you?
Building contact list, filing broadcast and press clippings, social engagement and monitoring.
Fast platform with a few bugs and a lack of customer service
What do you like best about the product?
Meltwater is extremely fast. You can find an influencer's contact information in under a minute. The dashboards are also easy to use for the most part.
What do you dislike about the product?
The service was often offline or would log me out suddenly. Also, needed some help with the boolean, but customer service was MIA.
What problems is the product solving and how is that benefiting you?
Meltwater helps find a solution to quantifying the return on investment for the public relations industry through its media monitoring and reporting capabilities.
Meltwater: the simple and efficient media tracker
What do you like best about the product?
That MW can track all media hits and mentions in a simple to read format
What do you dislike about the product?
The interface could be cleaner and the program "smarter"
What problems is the product solving and how is that benefiting you?
Keeping a pulse on the media reaction to my organization
Excellent products & project managers
What do you like best about the product?
Morning Report emails are extremely helpful, very easy-to-access and knowledgeable project management team.
What do you dislike about the product?
The newsletter option is not as robust as we would like, which is why we've not pursued that direction.
What problems is the product solving and how is that benefiting you?
Building our PR efforts, sharing more relevant articles for our industry, exploring other Meltwater options like social media integration to help our business.
Does the trick
What do you like best about the product?
Analytics culling has gotten much faster over the past year.
What do you dislike about the product?
Customer service is lackluster. I feel we're not using the tool to its full capacity because of this.
What problems is the product solving and how is that benefiting you?
We need the analytics--we could be using for media database searching as well, but we like Cision better.
Recommendations to others considering the product:
Really do your due diligence in comparing Cision, Metlwater and Critical Mention when deciding on what will work best for your needs. Prices are all very different, but sometimes the better support is worth it. Critical Mention seems to have the best support, Cision has the best overall capabilities and is tied with PR Newswire. We are just sort of in limbo with Meltwater as we've had them for a while.
Great Company to work with
What do you like best about the product?
The ability to easily track where we are being mentioned across all media (Social, News...)
What do you dislike about the product?
It is pretty difficult to narrow down key influencers
What problems is the product solving and how is that benefiting you?
Controlling the negative publicity and how we respond to these messages
Super useful if in your budget.
What do you like best about the product?
The ability to quantify our earned media to donors and supporters.
What do you dislike about the product?
That a "TV eyes" like feature isn't includedz
What problems is the product solving and how is that benefiting you?
We used to have a staffer collect clips and now we can eliminate that role. Because Texas is such a big state, we couldn't possibly find all of our coverage and this allows us to not miss any of our earned media.
Listening and Engaging with Meltwater
What do you like best about the product?
Meltwater offers our organization the opportunity to gather information that's being reported about us and our industry. It's an excellent tool for researching and connecting with journalists while listening to audience engagement via social media.
What do you dislike about the product?
Sometimes difficult to streamline and build specific media contact lists.
What problems is the product solving and how is that benefiting you?
Strategic way to push out information, but also a great opportunity to listen and evaluate industry news and comments. Meltwater enables us stay on top of breaking information and relevant industry trends.
Meltwater helps us make sure we interact with all of our customers
What do you like best about the product?
I like how easy the platform is to monitor customers and prospective customers we may have otherwise missed. UGC and engagement are top priorities for our team and now we are able to interact with anyone who is trying to reach us.
What do you dislike about the product?
The sentiment monitoring isn't as smart as I would hope for. Most of the time everything is marked as neutral or even negative when it's not true.
What problems is the product solving and how is that benefiting you?
We've realized how far our reach really is and have been able to form relationships with many more customers than we could have before.
Recommendations to others considering the product:
If you want to make sure you are reaching all of your customers and have a handle on any press or social mentions that are going on about your company, Meltwater is the best solution for you.
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