Meltwater Suite (UK)
MeltwaterReviews from AWS customer
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Great for influencer sourcing
What do you like best about the product?
Its ability to quickly add influencer profiles, as well as the ability to search for influencers who have mentioned specific words. This makes it super helpful for finding influencers for niche programs.
Also like their demographic breakdowns which are well presented
Also like their demographic breakdowns which are well presented
What do you dislike about the product?
I have some issues with the fact that not all data seems to be accurate and can be significantly different from native platforms
What problems is the product solving and how is that benefiting you?
Helping us source influencers and reviewing their demographics, audience health etc which ensures we find and use influencers that are well-suited to the campaigns of our clients.
powerful influencer marketing software
What do you like best about the product?
As a business owner, I really love that Klear gives a full picture of the analytics of a creators account. Their impressions etc.
What do you dislike about the product?
UI isn't great! I think it could be designed better. And more inclusive
What problems is the product solving and how is that benefiting you?
Helping my business find great creators ti work with on our next campaign. Makes my search easier
Easy to Use Platform- highly recommend!
What do you like best about the product?
Klear is very easy to use and has amazing features, and customer support 24/7 and beyond!
What do you dislike about the product?
I don't have any downsides to report about using klear
What problems is the product solving and how is that benefiting you?
Easy to connect with Influencers, very good with managing time.
Versatile and reliable social listening platform that lets you get results quickly
What do you like best about the product?
The business model is the most adapted to agencies I've come across: no limits on queries and on the number of mentions gives you all the flexibility agency work demands.
Sentiment analysis is mostly accurate or at least explainable, the platform is fast and reliable and customer support is excellent.
Sentiment analysis is mostly accurate or at least explainable, the platform is fast and reliable and customer support is excellent.
What do you dislike about the product?
Dashboarding capabilities are years behind peers like Netbase and Brandwatch. Data exports also need a lot of further manual cleaning to be useful.
While the features included are comprehensive and cover most ground, some omissions are surprising, like not listing the top journalists mentioning a brand/topic, because that's part of a separate package.
The platform also has quirks that should be easy fixes, like resetting date ranges to the default on every tab switch, not listing the top sources for a search and not allowing drill-downs on all widgets (some load all mentions and some don't)
While the features included are comprehensive and cover most ground, some omissions are surprising, like not listing the top journalists mentioning a brand/topic, because that's part of a separate package.
The platform also has quirks that should be easy fixes, like resetting date ranges to the default on every tab switch, not listing the top sources for a search and not allowing drill-downs on all widgets (some load all mentions and some don't)
What problems is the product solving and how is that benefiting you?
Meltwater allows us to analyse the editorial and social media landscape for nearly all brands and topics, which is invaluable for new business.
It also enables us to dig deep enough into issues to uncover valuable insights for retained clients.
The tools flexibility means we can answer nearly all analytical requests confidently.
It also enables us to dig deep enough into issues to uncover valuable insights for retained clients.
The tools flexibility means we can answer nearly all analytical requests confidently.
Thorough review of media
What do you like best about the product?
The daily report is so handy and I love that meltwater includes media alerts for radio. I appreciate the good, neutral and negative sentiment of reviews for a quick media scan.
What do you dislike about the product?
I would love to see print and TV media included. without this, it means we're still paying for other services which makes the overall media monitoring for our company quite costly.
What problems is the product solving and how is that benefiting you?
Providing an (almost) full picture of media monitoring for our organisation. That helps us see how our brand is being positioned in the media and on social media, plus alerts us to any potential issues straight away.
Very useful tool to evaluate creators pre-campaign
What do you like best about the product?
I love that it's very easy to use and gives a lot of information about creator performance on socials! I use it mostly to evaluate the reach and engagement of creators pre-campaign and calculate possible ROI.
What do you dislike about the product?
It's expensive! Sometimes it's also missing some information about tiktok performance, depending on the creator.
What problems is the product solving and how is that benefiting you?
Allows me to put numbers on certain creators and to be able to calculate ROI before starting a campaign.
A great service for media monitoring and for social media management
What do you like best about the product?
It's easy to use and the service is great, very responsive customer support.
What do you dislike about the product?
I guess the social media tool is still improving and not perfect but it's not bad at all
What problems is the product solving and how is that benefiting you?
Ensures we know what is being said about our school and in the industry. Helps us to manage our social media posting, which is getting quite time consuming.
Strategic Media Observation: Share of Voice Metrics and Aligning PR Strategy for Optimal Results
What do you like best about the product?
The Share of Voice analytics remain a standout feature, and over time I’ve especially valued the consistency of the data and how easily insights translate into clear, executive-ready reporting. In addition, the customer support has been consistently responsive and helpful.
What do you dislike about the product?
Further AI enrichment could add value, particularly predictive insights such as trend forecasting for Share of Voice over time. Being able to model likely future trajectories based on historical data would strengthen strategic planning and executive decision-making.
What problems is the product solving and how is that benefiting you?
Meltwater effectively addresses several challenges such as:
- Comprehensive solution for media monitoring in real time, ensuring that I stay well-informed about mentions and discussions related to HYCU.
- Share of Voice analysis is instrumental in understanding HYCUs visibility relative to competitors.
- Aligning PR results with the input PR strategy through in-depth analytics and reporting functionalities.
- Comprehensive solution for media monitoring in real time, ensuring that I stay well-informed about mentions and discussions related to HYCU.
- Share of Voice analysis is instrumental in understanding HYCUs visibility relative to competitors.
- Aligning PR results with the input PR strategy through in-depth analytics and reporting functionalities.
Best Platform for Media Monitoring, Analysis and Engagement
What do you like best about the product?
Comprehensive. Easy to access information and generate reports. Good customer support.
What do you dislike about the product?
Need to fine tune the 'sentiment' in the monitoring and analysis.
What problems is the product solving and how is that benefiting you?
Meltwater allows us to listen and understand to both the news and the noise as well as current and upcoming trends that require our attention and action.
Reliable tool that empowers all communicators, and only get's better with age!
What do you like best about the product?
It's continued improvements, new features and evolving applications stays up to date with the needs of communicators.
What do you dislike about the product?
Not much, I would say it is my favourite tool for use within my line of work. Where it could improve would be to increase global coverage from markets outside if North America + UK.
What problems is the product solving and how is that benefiting you?
It's cutting down time significantly by compiling and analyzing the latest coverage, media outlets and contacts.
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