Salesforce Data Cloud
Salesforce, Inc.Reviews from AWS customer
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Excellent
What do you like best about the product?
Now I can have my customer data in just one place
What do you dislike about the product?
Sometimes is little bit slow during peak times
What problems is the product solving and how is that benefiting you?
The problem to have data in different platform
Excellent data platform
What do you like best about the product?
All the data of the customer are stored in one place
What do you dislike about the product?
Sometime is a little bit slow during peak period
What problems is the product solving and how is that benefiting you?
Now we have all the data in one place!
Achieving Customer 360 View with CDP
What do you like best about the product?
Interconnectivity across multiple customer data sources and channels to provide a unified view of customer profile and segments
What do you dislike about the product?
Limited capabilities to automate business workflows
What problems is the product solving and how is that benefiting you?
Salesforce Customer Data Platform helped us achived an integrated customer definition and hierarcy to better understand our customer base
Excellent product
What do you like best about the product?
That is possible to connect different customer database
What do you dislike about the product?
The interface I think has to be renovate!
What problems is the product solving and how is that benefiting you?
It solves the problem to have data in different database
Seems like a good way to manage customer data
What do you like best about the product?
Seems like a good way to manage customer data
What do you dislike about the product?
I didn't learn as much as I'd like during my short talk
What problems is the product solving and how is that benefiting you?
Not currently using
Dream force
What do you like best about the product?
We will all customer data in one platform
What do you dislike about the product?
Few data elements missing to get all cust
What problems is the product solving and how is that benefiting you?
It helps with customer data
Salesforce Customer Data Platform
What do you like best about the product?
Salesforce CDP is easy to use with its intuitive interface and customizable dashboards. Setup is simple, especially if you're already using Salesforce products, and their support team is excellent, offering 24/7 help and plenty of resources. It's designed for frequent use by marketing and customer service teams, providing powerful features like data unification, segmentation, and analytics. Integration with Salesforce tools and third-party apps is smooth, ensuring a seamless data experience. Overall, Salesforce CDP is a robust and user-friendly platform for managing customer data effectively.
What do you dislike about the product?
I don't have any suggestions at the moment, but I will share if I have any.
What problems is the product solving and how is that benefiting you?
Salesforce CDP addresses key challenges in data management and customer engagement, leading to a more cohesive, efficient, and effective approach to understanding and serving customers.
One place for your data
What do you like best about the product?
It brings all our data from different data warehouses into one place with OOTB connections.
What do you dislike about the product?
Updating a lot of the build items requires deletion and recreating.
What problems is the product solving and how is that benefiting you?
It combines and unifies our data from different data islands.
Unify your data
What do you like best about the product?
Great way to get single view of your customer
What do you dislike about the product?
Difficult to map data to 360 objects in cdp
What problems is the product solving and how is that benefiting you?
Unification
Solution to Comprehensive But Complicated Marketing
What do you like best about the product?
The Salesforce Marketing Cloud Suite is an extremely potent arsenal of tools that empowers us to seamlessly build hyper personalized, cross-channel marketing campaigns. Being able to segment audiences, build automated workflows and track our messaging in real-time has transformed the way we approach marketing. Syncs with other Salesforce products and provides easy to work data share options which further enrich our understanding of customer behavior. The amount of customization you can do with those services is insane and that is what helps tailor your campaigns to very specific customer needs.
What do you dislike about the product?
Onboarding new users to Salesforce Marketing Cloud Suite is challenging due to the intense learning curve. In addition, the user interface is powerful at getting specific data back into your hands but it feels clunky and to use features correctly its assumed you've gone through a boot camp of some sort. Finally, the complexity of the suite sometimes adds problems: degraded system performances and everyday bugs interrupting workflows. In addition, the platform can be quite expensive for smaller businesses or those with restrained marketing budgets. Continuous monitoring and management through a dedicated team also adds to the total expense
What problems is the product solving and how is that benefiting you?
Salesforce Marketing Cloud Suite has solves multiple problems in our marketing operations. One, it allows us to consolidate all our customer data; across different platforms for a complete 360 view of each buyer. This has greatly increased our capacity to segment the audience and run targeted marketing campaigns which have resulted in a high level of engagement with higher conversion rates.
The suite's automation arms have also let us automate our marketing operations to save time and avoid doing things manually. It helps us do more interesting things and spend less time on the mundane. The elaborate analytics and reporting tools yield rich information about campaign performances, enabling us to arrive at data-driven decisions making process thus increasing the scope of bettering our marketing endeavors cumulatively.
In our organisation, we found Salesforce Marketing Cloud Suite to be really beneficial in terms of improving the efficiency of marketing operations and leading towards better customer engagement which ultimately results into a business success.
The suite's automation arms have also let us automate our marketing operations to save time and avoid doing things manually. It helps us do more interesting things and spend less time on the mundane. The elaborate analytics and reporting tools yield rich information about campaign performances, enabling us to arrive at data-driven decisions making process thus increasing the scope of bettering our marketing endeavors cumulatively.
In our organisation, we found Salesforce Marketing Cloud Suite to be really beneficial in terms of improving the efficiency of marketing operations and leading towards better customer engagement which ultimately results into a business success.
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