Salesforce Data Cloud
Salesforce, Inc.Reviews from AWS customer
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Easy Integration with Connectors, but Steep Initial Learning Curve
What do you like best about the product?
I appreciate how simple it is to use connectors to link with services like Redshift and other storage solutions.
What do you dislike about the product?
The learning curve can be somewhat challenging at first. When dealing with large amounts of data, the mapping process and related tasks become a bit more complicated.
What problems is the product solving and how is that benefiting you?
Accessing our data that is stored outside of Salesforce has become much easier. Now, information kept in our data lake is more readily available.
Great for Data Integration, but Privacy Is a Concern
What do you like best about the product?
Bringing data from multiple sources to segment customers
What do you dislike about the product?
Privacy concerns in regulated industries
What problems is the product solving and how is that benefiting you?
Marketing segments
Powerful Data Integration
What do you like best about the product?
I love the possibilities it unlocks with connected data and agent force.
What do you dislike about the product?
Challenging to onboard when other platforms already decided and in use
What problems is the product solving and how is that benefiting you?
It’s not benefiting me but it is creating opportunities for thenindustry
Great Zero Copy Storage, But Data Cloud Placement Is Confusing
What do you like best about the product?
It’s zero copy data storage and easy to setup pipelines
What do you dislike about the product?
It is difficult to understand where does data cloud fit in the data stack
What problems is the product solving and how is that benefiting you?
Bring down data silos
Easy Customer Data Integration, but Motivation Drops After Initial Use
What do you like best about the product?
Is the easy way to integrated all customer data in one place
What do you dislike about the product?
Very motivated to have implemented our first use cases then to continue to the next one
What problems is the product solving and how is that benefiting you?
At the beginning we try to understand how to make calculated data and we did not know data cloud has calculated insights
.
What do you like best about the product?
What I like most about Salesforce Data Cloud is its ability to unify customer data from multiple sources in real time, creating a single and accurate customer profile.
What do you dislike about the product?
Although it is a powerful platform, the initial setup and data modeling can be complex, especially for companies without previous experience in data architecture.
What problems is the product solving and how is that benefiting you?
.
Potential in Data Cloud, but Integration with SQL Warehouse Needed
What do you like best about the product?
We currently do not yet use Data Cloud, bit we do see potential.
What do you dislike about the product?
Our data warehouse is in SQL, so it it’ll be a different type of integration needed.
What problems is the product solving and how is that benefiting you?
It would help with aggregating data from multiple instances of Salesforce for better reporting.
Seamless Integration with Salesforce, but Wish Data Cloud Was Included in Enterprise+
What do you like best about the product?
I like how data cloud lives native to salesforce without having external connectors for dashboards and reports
What do you dislike about the product?
I would like data cloud to be including in our enterprise+ license
What problems is the product solving and how is that benefiting you?
It helps out sales team navigate and keep their pipeline up to date
Powerful Customer Data Unification, but Complex Setup and Learning Curve
What do you like best about the product?
I really value Salesforce Data Cloud for its ability to unify customer data from multiple sources into a single, actionable view. It makes it easy to understand customer behavior, segment audiences, and deliver personalized experiences at scale. The platform’s real-time data updates, AI-powered insights, and integration capabilities help teams make smarter decisions quickly. Overall, it provides a complete, connected view of the customer that drives more effective marketing, sales, and service strategies.
What do you dislike about the product?
While Salesforce Data Cloud is very powerful, it can be complex to set up and configure, especially when integrating data from multiple sources. Some advanced features require technical expertise or specialized training, and costs can increase with large-scale data usage. Additionally, navigating the platform’s vast capabilities can be overwhelming for new users. Despite these challenges, the value of having a unified, real-time view of customer data generally outweighs the drawbacks.I
What problems is the product solving and how is that benefiting you?
Salesforce Data Cloud solves the challenge of fragmented customer data by unifying information from multiple sources into a single, real-time view. It addresses issues like incomplete customer profiles, inconsistent data across systems, and difficulty in delivering personalized experiences. The benefits include more accurate insights, better customer segmentation, improved targeting for marketing and sales, and faster, data-driven decision-making. Overall, it enables a deeper understanding of customers and drives more effective engagement across the business.
Great Analytics, but Requires Solid Data and Processes
What do you like best about the product?
It's a way to get better analytics and reporting to make better decisions
What do you dislike about the product?
Your data in the org and processes and validation needs to be in place to use it better
What problems is the product solving and how is that benefiting you?
We are looking at better ways and automation to improve quality which will help overall. This is a way to improve in future analytics and decisions for company
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