Mixpanel
MixpanelReviews from AWS customer
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Mixpanel for CS
What do you like best about the product?
I like the level of detail we can collect on our customers - it allows us to gather insights and monitor how successful customers are using our app, so we can enable new customers with best practices. The graphs are customizable & allow you to view your data over time for analysis.
What do you dislike about the product?
Not entirely user friendly in the setup if you do not have a developer background. I'd like more tools to work with predictive behavior - we need to be able to forecast churn and expansion.
What problems is the product solving and how is that benefiting you?
We use Mixpanel to collect metrics on our customers feature usage and analyze in-app behavior. We have been able to gain more tangible insights into adoption and areas for improvement.
Recommendations to others considering the product:
Make sure you have a developer available to setup your account!
Be careful of their pricing model
What do you like best about the product?
Simple easy interface that is quick to learn and good for a small team just launching a product.
What do you dislike about the product?
Predatory pricing model if you start to grow they treat you like a prisoner. We were charged a $25,000 overage for a single month but offer a way to avoid it by signing up to a nearly $100k annual contract.
What problems is the product solving and how is that benefiting you?
When you are small it is a quick and easy to use integration for mobile audience BI. It helped with daily analysis of our growing app audience, churn, troubleshooting, trend analysis.
Recommendations to others considering the product:
Don't let your devs sign any annual contracts and review the fine print so you understand if and when you can get hit with "overage" charges which are completely unreasonable and designed to give them leverage to effectively force you into bigger upgrades.
Super useful with the best customer service ever
What do you like best about the product?
Mixpanel is very useful because it allows to have real time insights about our customers, it is very easy to send push notification with it and for our IT team to install our events on the tool. Moreover the customer service is very efficient, they always answered rapidly to any of my doubts and the helped me to overcome every issue with their platform.
What do you dislike about the product?
It is not a very user-friendly platform to use, it needs some times before I learnt to use it well. There are still some things which are very difficult for me, as using JQL to write queries (I'm a marketer, not an engineer).
There are some properties we cannot use as we would like to, for example the birthday property, we cannot select a day on the calendar, moreover the insights we receive are not as precise as they are on our own platform.
There are some properties we cannot use as we would like to, for example the birthday property, we cannot select a day on the calendar, moreover the insights we receive are not as precise as they are on our own platform.
What problems is the product solving and how is that benefiting you?
We managed to schedule push notification, while before we couldn't do that, moreover we managed to have some real time insights about our customer and to better segment them.
Highly recommend!
What do you like best about the product?
I love the ability to truly create your own reports in mixpanel. The cohort analysis is fantastic.
What do you dislike about the product?
Nothing. I think mixpanel is great and easy to use.
What problems is the product solving and how is that benefiting you?
I use mixpanel for product development, marketing etc.
Great analytics
What do you like best about the product?
Being able to define funnels, seeing cohort analysis, and much more.
What do you dislike about the product?
The limited customisation options of the email notifications.
What problems is the product solving and how is that benefiting you?
Better understand how our users use the product.
Mixpanel for Social and Search Conversion Rates
What do you dislike about the product?
Does have some minor issues with ASP sites that use form modals.
What problems is the product solving and how is that benefiting you?
We are able to identify unique user pathways, what campaigns and keywords brought them in, and any drop off during the conversion funnel.
Recommendations to others considering the product:
Make sure dev team implements Mixpanel correctly on the site, otherwise it causes issues with data capturing.
A product Manager's best friend
What do you like best about the product?
The data is grouped by user, so you can easily track user behavior.
What do you dislike about the product?
Very often, the data makes no sens when tracking a Funnel like the onboarding, etc... It gets messy and it's hard to understand.
Their marketing automation solution does not work well : emails get sent sometimes randomly, the triggers fail to be detected also...
Their marketing automation solution does not work well : emails get sent sometimes randomly, the triggers fail to be detected also...
What problems is the product solving and how is that benefiting you?
For the privous mobile apps I managed.
Analytics redefined!
What do you like best about the product?
Ability to sort data bearing deep insights from the product/website without any conventional coding knowledge is the best part of it.
What do you dislike about the product?
There hasn't been anything such so far but there could be some improvements in the graphical form of how it is displayed.
What problems is the product solving and how is that benefiting you?
Helped in tracking information related to the product such as sign up rate, conversion ratio, other basic info and Apps related information of the product. Querying all these without any coding effort and easy access makes it much easier to use.
Recommendations to others considering the product:
Mixpanel is a great tool to help you manage analytics of your product/service without any coding knowledge.
Great tool
What do you like best about the product?
Simple to set up.. lots of data points. The people part of the platform is great as you build complete knowledge of your users.
What do you dislike about the product?
Queries are quite complicated to setup for non technical users.
What problems is the product solving and how is that benefiting you?
Onboarding trackability
Conversion rate
Conversion rate
Mediocrity at scale
What do you like best about the product?
Average at best, sort of our dated. I like the funnel analysis
What do you dislike about the product?
The UI is straight out of y2k but hopefully the data is good
What problems is the product solving and how is that benefiting you?
None so far but hopes are high
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