Mixpanel
MixpanelReviews from AWS customer
0 AWS reviews
-
5 star0
-
4 star0
-
3 star0
-
2 star0
-
1 star0
External reviews
1,154 reviews
from
External reviews are not included in the AWS star rating for the product.
Game changer for our daily tracking
What do you like best about the product?
Besides being able to assemble dashboards super easily, I love how effortless it is to create and combine different and quick charts to answer questions we face on a daily basis. It has been super helpful.
What do you dislike about the product?
The AI assistant still needs improvements
What problems is the product solving and how is that benefiting you?
It helps us answer how the users behave within the app and how we can leverage it
user friendly, flexible and easily scalable
What do you like best about the product?
I've used Mixpanel in two very different projects - one a chrome extension and one a TV app. They couldn't be more different but we were able to integrate Mixpanel seamlessly in either product. I love the flexibility to adapt to different scopes and needs. It's very intuitive to use and build dashboards.
What do you dislike about the product?
I think there are some limitations to tracking guest users over time that could be improved, but overall, its a strong product.
What problems is the product solving and how is that benefiting you?
Usage of a TV streaming app that helps us identify engagement, bottlenecks, and the most/least valuable features to users.
Best for Product Analytics
What do you like best about the product?
At 10 Minute School, we rely on Mixpanel for our product analytics and event tracking, and it has proven to be an invaluable tool. The platform excels in providing deep insights into user behavior, which is critical for improving our educational offerings. Its robust event tracking features allow us to monitor user interactions with specific lessons, courses, and features, enabling us to optimize the user experience. Mixpanel’s segmentation capabilities allow us to break down data by various factors, such as user demographics and activity, providing highly actionable insights. The interface is clean and intuitive, and the reporting functionality is flexible, making it easy for both technical and non-technical teams to use. This has helped us make data-driven decisions that improve user engagement and learning outcomes.
What do you dislike about the product?
Despite its strengths, Mixpanel can be challenging for new users to get the hang of, especially when configuring more advanced features.
What problems is the product solving and how is that benefiting you?
Mixpanel helps solve several key challenges at 10 Minute School by providing a comprehensive solution for tracking and analyzing user behavior. One of the major issues we faced was understanding how students were interacting with our online learning platform. With Mixpanel, we can track specific events such as lesson completions, engagement rates, and drop-off points. This allows us to pinpoint exactly where users might be struggling or losing interest, enabling us to make targeted improvements.
Mixpanel’s event tracking and segmentation also help us measure the effectiveness of new features or changes in real-time. For example, when launching a new course or lesson type, we can quickly assess how well it’s performing by tracking interactions, student retention, and completion rates. This data helps our product team prioritize feature development and refine the user experience.
Additionally, Mixpanel’s powerful reporting capabilities enable us to generate custom reports that provide insights on various user segments. This means we can tailor our content and marketing efforts to specific student groups, ensuring that our offerings are as engaging and effective as possible. Ultimately, Mixpanel’s solutions enable us to make data-driven decisions, optimize our platform, and continuously improve student outcomes.
Mixpanel’s event tracking and segmentation also help us measure the effectiveness of new features or changes in real-time. For example, when launching a new course or lesson type, we can quickly assess how well it’s performing by tracking interactions, student retention, and completion rates. This data helps our product team prioritize feature development and refine the user experience.
Additionally, Mixpanel’s powerful reporting capabilities enable us to generate custom reports that provide insights on various user segments. This means we can tailor our content and marketing efforts to specific student groups, ensuring that our offerings are as engaging and effective as possible. Ultimately, Mixpanel’s solutions enable us to make data-driven decisions, optimize our platform, and continuously improve student outcomes.
Essential Tool for Product-Led Growth
What do you like best about the product?
Real-time analytics, funnel and retention reports, and ease of setup with clear documentation.
What do you dislike about the product?
Occasionally the learning curve for advanced queries can be steep, but the documentation and support help bridge the gap.
What problems is the product solving and how is that benefiting you?
Mixpanel helps us deeply understand how users interact with our product across different touchpoints. By tracking key events and building funnels, we’re able to identify friction points in the user journey, improve onboarding, and increase conversion and retention. It replaces guesswork with actionable data, enabling us to make confident product decisions quickly. The ability to segment users by behavior or properties also helps us personalize features and marketing strategies, ultimately improving user experience and driving growth.
The best tool to guide your product decision with high accuracy and confidence
What do you like best about the product?
Mixpanel strikes the perfect balance between high-level visibility and granular insight — and that’s what makes it truly powerful. Whether you’re exploring macro trends across user cohorts or diving deep into a specific funnel drop-off for a single feature, Mixpanel makes it fast, intuitive, and flexible.
You don’t need to choose between speed and depth because you can achieve both: from strategic product decisions to micro-optimizations, it’s the go-to tool to turn data into action.
You don’t need to choose between speed and depth because you can achieve both: from strategic product decisions to micro-optimizations, it’s the go-to tool to turn data into action.
What do you dislike about the product?
Mixpanel is powerful, but there are a few friction points:
1. Custom event naming can get messy over time without strict governance, and that makes analysis harder for new team members.
2. Dashboards lack some layout flexibility (e.g. resizing or grouping charts more freely).
3. Complex queries sometimes require workarounds that aren’t obvious unless you’re very experienced.
1. Custom event naming can get messy over time without strict governance, and that makes analysis harder for new team members.
2. Dashboards lack some layout flexibility (e.g. resizing or grouping charts more freely).
3. Complex queries sometimes require workarounds that aren’t obvious unless you’re very experienced.
What problems is the product solving and how is that benefiting you?
Mixpanel helps us truly understand how users interact with our product, from activation to conversion and beyond.
It solves the classic problem of having tons of data but no clear answers. With just a few clicks, we can see where users drop off, which features drive engagement, and how different segments behave.
That means faster, smarter product decisions, tighter prioritization, and a real feedback loop between user behavior and our roadmap.
It solves the classic problem of having tons of data but no clear answers. With just a few clicks, we can see where users drop off, which features drive engagement, and how different segments behave.
That means faster, smarter product decisions, tighter prioritization, and a real feedback loop between user behavior and our roadmap.
Intuitive, user friendly and constant improvements
What do you like best about the product?
- constant user experience improvements
- intuitive analytics
- intuitive analytics
What do you dislike about the product?
- occasional errors (data not available, graphs not available in boards)
- board/charts organization can be a bit messy
- board/charts organization can be a bit messy
What problems is the product solving and how is that benefiting you?
- understanding feature adoption
- monitoring platform activation
- monitoring user behavior through events
- monitoring platform activation
- monitoring user behavior through events
Must tool for any Product company
What do you like best about the product?
I love the UX, ease and smoothness of the tool. It makes the analytics fun.
What do you dislike about the product?
Sometimes they push UI improvements which are not even necessary, I feel.
What problems is the product solving and how is that benefiting you?
Product Analytics has become super easy. You don't need any tech knowledge to do you own analysis.
Its been great for a product team from day 0
What do you like best about the product?
ability for non-technical people to be useful
What do you dislike about the product?
more powerful querying capability would be nice
What problems is the product solving and how is that benefiting you?
Optimizing user funnels and understanding the user
I use Mixpanel across several projects and I’m extremely happy with the insights and flexibility
What do you like best about the product?
Mixpanel gives me a crystal-clear view of user behavior across all my products. The event-based tracking system is intuitive, and the flexibility with custom properties is unmatched. Funnels, retention, and cohort analysis are incredibly easy to set up. The ability to slice and dice data in real time is a massive productivity boost, and the UX is one of the best in analytics tools I’ve used. I also love how easy it is to integrate Mixpanel into new projects and share insights with non-technical stakeholders.
What do you dislike about the product?
The only real downside is that advanced queries can sometimes require workarounds or external tools like BigQuery for deeper analysis. Also, while the UI is fantastic, some features are a bit hidden at first and take time to discover. Pricing at scale can be an issue for smaller teams, especially if event volume grows quickly. But overall, these are minor issues compared to the value it provides.
What problems is the product solving and how is that benefiting you?
Mixpanel helps me deeply understand how users interact with our product — where they drop off, which features they love, and how behavior changes over time. It's solving the classic “black box” problem: without it, we’d be guessing. With Mixpanel, I can validate product hypotheses, measure the impact of releases, and make data-driven decisions without relying on engineers for every new insight. It’s also great for aligning stakeholders — I can build dashboards that speak to marketing, product, and leadership teams in one place. This clarity has helped us increase retention and optimize onboarding flows significantly.
Ideal for Data-Driven Teams, this robust product analytics tool has a clean user interface.
What do you like best about the product?
Mixpanel is remarkable for its configurable dashboarding and real-time event tracking. I particularly value how simple it is to create funnels, examine drop-offs, and divide users based on any attribute without constantly requiring engineering assistance. Our product and growth teams can work swiftly and confidently because to the user interface's speed and ease of use, as well as capabilities like cohorts, retention analysis, and configurable alarms. We can make the most of the platform because of the excellent documentation and assistance.
What do you dislike about the product?
Without prior knowledge, it may be challenging to fully comprehend or find some of Mixpanel's more sophisticated capabilities. Cohort filters, behavioral features, and custom formulas, for instance, are incredibly effective but not necessarily clear to non-technical users. Additionally, it would be beneficial if additional integrations were pre-installed, particularly for data warehouses. Finally, teams may not be able to track data as freely unless they have a solid plan in place because the price model might get costly as event volume increases.
What problems is the product solving and how is that benefiting you?
Through important journeys like onboarding, feature uptake, and retention, Mixpanel assists us in understanding how customers engage with our product. We can determine where people drop off, which features encourage engagement, and how certain parts perform over time by monitoring user activity in real time. Our product, growth, and data teams are able to prioritize improvements based on facts rather than conjecture thanks to this visibility. Additionally, it facilitates faster experimentation and alignment on common KPIs while testing new concepts.
showing 41 - 50