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Mixpanel

Mixpanel

Reviews from AWS customer

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External reviews

1,228 reviews
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External reviews are not included in the AWS star rating for the product.


    Matias B.

An easy to use powerful tool

  • March 12, 2022
  • Review provided by G2

What do you like best about the product?
I use mixpanel because of is easy to implement in Unity
What do you dislike about the product?
It's hard to understand how the data is displayed
What problems is the product solving and how is that benefiting you?
I have the neccesity to track users flow in my application


    Management Consulting

Mixpanel is an excellent Analytics tool. In most cases it would be my first choice

  • March 10, 2022
  • Review provided by G2

What do you like best about the product?
Very intuitive, easy to use. Yet includes a ton of advanced features ava capabilities for expect analysts.
What do you dislike about the product?
Not good at tracking time between events
What problems is the product solving and how is that benefiting you?
I use it to track an analysts user behavior for websites and apps


    Karan D.

Mixpanel provides comprehensive way to analyze data and high configurability of reports,

  • March 05, 2022
  • Review provided by G2

What do you like best about the product?
-Reports are highly configurable
- Flexible with properties
-Different types of reports available to analyze
What do you dislike about the product?
-Checks and measures implemented to cater to data governance to ensure higher data quality. For example governance on event properties/user properties to ensure mandatory data is captured
-Easy mechanism to export raw data of events with all properties. Currently, we have to export it using APIs which is too technical
What problems is the product solving and how is that benefiting you?
-Product and feature usage trends across
-User behavior analysis
-WAU tracking and analyzing trends across customers
Recommendations to others considering the product:
Good tool for product analytics purposes which has high configurability on reports and meaningful insights


    Andraz Z.

The best product analytics

  • March 02, 2022
  • Review provided by G2

What do you like best about the product?
Mixpanel offers very robust and easy to use analyrics tool. Setting up tracking is very simple to get started. And when you get the data flowing in Mixpanel offers a wide range of tools to analyse the data. It's easy to build metrics, retention charts, DAU charts and so on.
What do you dislike about the product?
Mixpanel also offers features outside of product analytics such as email marketing which are useful if you just need to send out an email here and there, but I would personally use an email focused product instead.
What problems is the product solving and how is that benefiting you?
I'm using mixpanel to track product performance. We have a dashboard we look at daily that we base our decisionmaking on. Based on this data we shape our roadmap and make tradeoffs.
Recommendations to others considering the product:
I recommend Mixpanel if you're looking for digital product analytics to answer quantitative behavioral questions like who is using my product, how often, do they return and when, and so on.


    Ruan S.

Just a delightful experience

  • March 01, 2022
  • Review provided by G2

What do you like best about the product?
Seamless and intuitive experience, easy to find and discover new features without overwhelming users at the start. It's genuinely fun to use and is a great way to analyse and discover user behaviour. The support is also fantastic
What do you dislike about the product?
The overlap of filters that you can add to individual reports and then dashboards in addition make it difficult to know exactly what data you are looking at sometimes. For example, if you remove filters from a dashboard, but some of the reports in that dashboard have the same filters, you won't know necessarily realise that your filters effectively persist after removing them from the dashboard. For data savvy users this is rarely a problem but it pops up very regularly as an issue with non-data experts
What problems is the product solving and how is that benefiting you?
We are a data tool and task completion is our primary behaviour to track and improve. We primarily use the funnels and TTC to understand what journeys are difficult or long to use. We recently built a brand new platform to replace our old one and mixpanel gives us the data to definitively prove which experience is easier to use or what still needs to be improved on. Longer term I see mixpanel helping to drive our product strategy by giving us more actionable insight for areas to target


    Mohamed H.

Move your product to the next level

  • March 01, 2022
  • Review provided by G2

What do you like best about the product?
data visualization, performance and impact
What do you dislike about the product?
some features removed like journeys and messages
What problems is the product solving and how is that benefiting you?
More understanding of customers behavior, new feature impact on products


    Slava A.

Great analytics tool set

  • February 26, 2022
  • Review provided by G2

What do you like best about the product?
Ability to view user's actions and be able to improve the product. Pipe-line vizualisations. AI-generated insights.
What do you dislike about the product?
Not so many downsides to mention at this point.
What problems is the product solving and how is that benefiting you?
Web and mobile apps analytics.


    Information Technology and Services

I use Mixpanel almost everyday to perform my job as a PM. It was really easy to learn how to use it.

  • February 25, 2022
  • Review provided by G2

What do you like best about the product?
Easy to learn how to use. I can create limitless boards and reports.
What do you dislike about the product?
It doesn't have an automatic cluster feature: detect similar usage patterns and cluster users with similar behaviors together.
What problems is the product solving and how is that benefiting you?
Track and analyze user behavior. We also use it to obtain our KPRs.


    Computer Software

I like the user interface, I like the way it looks and it's pretty easy to use...

  • February 24, 2022
  • Review provided by G2

What do you like best about the product?
Smooth UX, colors look good, all your data is centralised and you can filter by several properties.
What do you dislike about the product?
Some words are hard to understand especially when built by other team members but this is not MP's fault...
What problems is the product solving and how is that benefiting you?
Gathering data across our platform and making sure it's shared across teams.


    Mahesh R.

User behavioural data at your finger tips in near real time

  • February 24, 2022
  • Review provided by G2

What do you like best about the product?
1. Straightforward and Easy UI.
2. Wide variety of Metrics ready to go.
3. Good Documentation
4. Pretty Quick
What do you dislike about the product?
1. Cntrl+Z doesn’t work, Cannot copy filters across reports.
2. If you are trying to smtng complex, you have to be very careful, There are many ways to go wrong.
What problems is the product solving and how is that benefiting you?
I am using Mixpanel to track conversions on the product search page.