Mixpanel
MixpanelReviews from AWS customer
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Reliable data stream with friendly and continuous improve user interface!
What do you like best about the product?
The instant insight feature saves lots of query effort.
What do you dislike about the product?
The price could always be more competitive.
What problems is the product solving and how is that benefiting you?
It could answer over 80% of product analytics issues with properter integration and training, saving lots of effort and time.
Very helpful product analysis tool which is pretty user friendly
What do you like best about the product?
Real-time data available so we can monitor/analyze without any lag
What do you dislike about the product?
I know the Messaging feature is going to sunset but really hope the feature can be kept
What problems is the product solving and how is that benefiting you?
We use Mixpanel to monitor our product/growth performance
Best Analytics Software Available
What do you like best about the product?
There are a lot of things that I find amazing with Mixpanel. Here are some of the things that I love.
1. The UI is incredible. I honestly haven't seen a better-looking analytics tool on the market.
2. Running real-time intelligent analysis is so easy. I have created plenty of SQL queries before. With MP, you can create the same queries in a fraction of the time.
3. Custom Properties and Events - This allows you to overcome pretty much any data collection obstacle
4. Cohorting is super easy to do. It is easy to run these cohort users into various types of analysis.
1. The UI is incredible. I honestly haven't seen a better-looking analytics tool on the market.
2. Running real-time intelligent analysis is so easy. I have created plenty of SQL queries before. With MP, you can create the same queries in a fraction of the time.
3. Custom Properties and Events - This allows you to overcome pretty much any data collection obstacle
4. Cohorting is super easy to do. It is easy to run these cohort users into various types of analysis.
What do you dislike about the product?
I would love it if this product had a FB conversions API integration. This would make data transfer to Facebook much easier. There could also be some improvements that I would suggest making to the table view. It can be difficult to set up in a way that allows you to produce extremely insightful insights.
What problems is the product solving and how is that benefiting you?
Funnel conversion analysis is the tool that we use most frequently. Recently, we discovered that we had a problem with converting Android OS 11 users. This allowed us to identify the updates that we needed to make to the product that would lead to more customers.
Recommendations to others considering the product:
Make sure to understand what KPIs you would like to measure before implementing Mixpanel. A lot of people get their implementation wrong because they do not know what they want to track so instead, they track everything. This will often cause a lot of noise in your system and drag out implementation time. Having a plan will make your life 1000x easier in the end.
Helping me understand user behavior for years.
What do you like best about the product?
It is very easy to install in the application and the data is super rich for analyzing the software's usage behavior. I love it.
What do you dislike about the product?
I would like to be able to access the full history of interactions instead of just the last 100.
What problems is the product solving and how is that benefiting you?
Understand user behavior by browsing my software.
The benefits are numerous. It's important to understand what features the users are using or not I would say is the main thing for me.
The benefits are numerous. It's important to understand what features the users are using or not I would say is the main thing for me.
Recommendations to others considering the product:
I've tried other similar tools but Mixpanel was the best.
Great for questions, awesome for visuals
What do you like best about the product?
The built in questions functionality is great. It makes running queries much easier because you can think of them as a logical question insureds of a logical query. It makes finding answers to your questions much easier.
What do you dislike about the product?
The only downside is that it doesn't use SQL so writing custom queries (when needed) is a bit of a pain.
What problems is the product solving and how is that benefiting you?
Mixpanel helps me understand how our customers are using our product so I can be proactive with their account health
Very simple and intuitive
What do you like best about the product?
Implementation has been very smooth and we could get started within two days.
What do you dislike about the product?
Experience has been very good so far, some queries are slower but much faster than the alternative we use currently.
What problems is the product solving and how is that benefiting you?
Product analytics for internal service and to figure out how our users are retained.
Deep customer insights for every product manager easily accessible with Mixpanel
What do you like best about the product?
Easy to use interface with tons of features
Plenty of supporting material and content on the web to guide you
A proactive team that supports their customers and reverts quickly on queries
Frequent webinars for users at all levels to guide them through examples
Startup credits to help you get started for the first year
Easy integration with React Native (and other platforms)
Dashboard creation with filters to consolidate metrics and KPIs
Plenty of supporting material and content on the web to guide you
A proactive team that supports their customers and reverts quickly on queries
Frequent webinars for users at all levels to guide them through examples
Startup credits to help you get started for the first year
Easy integration with React Native (and other platforms)
Dashboard creation with filters to consolidate metrics and KPIs
What do you dislike about the product?
Understanding retention metrics can be complicated. Helping users understand the calculations through tooltips would be very helpful.
Could have more competitive pricing for India.
Could have more competitive pricing for India.
What problems is the product solving and how is that benefiting you?
We are trying to better understand customer behaviour once they are inside our application. Mixpanel is helping understand how to measure these metrics, so that we can build a strategy around how to better manage our customers. Mixpanel is also forcing us to pen down our north-star and focus metrics which is essential in having a clear target and then working towards it.
Recommendations to others considering the product:
Mixpanel focuses only on customer metrics. You need to do your customer engagement in another tool. But for a product person, a very strong and powerful product analytics tool provides more insight than a tool where product analytics is just one more feature amongst the 1000s of other features. I have not compared Mixpanel to Amplitude, and don't have the bandwidth to do so. But I picked one based on the positive feedback I got from others in the startup space and am sticking to it. There is much to learn about customer analytics for product managers, so pick a tool and focus on that aspect first.
Great product, not always the most intuitive
What do you like best about the product?
I really like visualisation of data and how easy it can be to breakdown over a time period to quickly pick up the desired data points.
What do you dislike about the product?
When setting up charts it is not always the most intuitive and can require a bit of playing around with it to get the desired axis. I'd suggest making this is simple as possible to remove the barriers to entry.
What problems is the product solving and how is that benefiting you?
I'm using it to visualise data. I'm about to quickly see the insights we need to make strategic business decisions.
A helpful QA tool
What do you like best about the product?
User-friendly nature and overall fast response times in searches
What do you dislike about the product?
UI Ambiguity, sometimes categories have similar nomenclature
What problems is the product solving and how is that benefiting you?
Keeping track of user ID's and their overall contributions to the api
Recommendations to others considering the product:
It's a must-have for User ID tracking and data analysis
The #1 analytics platform I rely on
What do you like best about the product?
(1) Dashboards: ability to build a summarized view of the key reports and metrics I need to glance at every single day
(2) Users Segmentation: ability to dissect users at the most granular level using custom events, user properties, and/or pre-built cohorts including unique filters such as "Duplicates", "First Time Filter", "frequency of occurrence" and timeframes.
(3) Funnels: the most important bit here is the ability to set the steps of the funnels as "occurred in specific order" or "occurred in any order" along with a "breakdown" option by a certain event, a certain property, or a cohort
(4) Retention analysis (my fav):
>> Can build a Retention by setting event A and event B as the same (recurring retention) or as different events (normal retention)
>> Can build a frequency type analysis
>> Can switch between an Unbounded Retention (returns on or after x day) vs N. Day Retention (returns on x day)
(5) Support: It can sometimes get complicated when building sophisticated reports. Their team are always available to help and often reply in detailed threads and share examples to make your life easier.
(2) Users Segmentation: ability to dissect users at the most granular level using custom events, user properties, and/or pre-built cohorts including unique filters such as "Duplicates", "First Time Filter", "frequency of occurrence" and timeframes.
(3) Funnels: the most important bit here is the ability to set the steps of the funnels as "occurred in specific order" or "occurred in any order" along with a "breakdown" option by a certain event, a certain property, or a cohort
(4) Retention analysis (my fav):
>> Can build a Retention by setting event A and event B as the same (recurring retention) or as different events (normal retention)
>> Can build a frequency type analysis
>> Can switch between an Unbounded Retention (returns on or after x day) vs N. Day Retention (returns on x day)
(5) Support: It can sometimes get complicated when building sophisticated reports. Their team are always available to help and often reply in detailed threads and share examples to make your life easier.
What do you dislike about the product?
They're sunsetting their Messages service by end of 2021.
Huge disappointment. It was so easy to manage the messaging of users (via email or push notifs) based on all the segmentation and analysis I run inside Mixpanel.
But I guess, they chose to retire Messages to better focus on their core offering (analytics) and avoid the tough competition on the messaging side.
Huge disappointment. It was so easy to manage the messaging of users (via email or push notifs) based on all the segmentation and analysis I run inside Mixpanel.
But I guess, they chose to retire Messages to better focus on their core offering (analytics) and avoid the tough competition on the messaging side.
What problems is the product solving and how is that benefiting you?
To put it simply, 2 primary benefits:
PRODUCT IMPROVEMENT: understanding WHAT is working and what is not working from a product perspective (user flows, funnels, session time, core events analysis)
USER PERSONA DEFINITION: understanding WHO is using the product addictively in order to define the most accurate user persona (defines how we go about our distribution strategy).
PRODUCT IMPROVEMENT: understanding WHAT is working and what is not working from a product perspective (user flows, funnels, session time, core events analysis)
USER PERSONA DEFINITION: understanding WHO is using the product addictively in order to define the most accurate user persona (defines how we go about our distribution strategy).
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