Outreach Sales Execution Platform
OutreachExternal reviews
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Outreach perspective from the front lines
What do you like best about the product?
The pre-scheduling of emails to go out later on down the road. This is super helpful when you get pushback from prospects asking for you to follow up in 2-3 months time and since the emails automatically go out I don't need to add additional check-in tasks in Salesforce.
What do you dislike about the product?
The mass sends and the fact that sometimes emails still go out to people even if their emails have already bounced. Sometimes things get messy when you link accounts back to salesforce - especially when people switch comapanies + roles. It's difficult to clean up all the accounts/contacts in both systems. Would be nice if this synced between systems.
What problems is the product solving and how is that benefiting you?
Sales enablement. Outreach allows us to reach a ton of people in a much more automated way. Imagine having to send out 50-100 emails a day without some sort of automation.
Growth Marketing Lead
What do you like best about the product?
I love how easy the tool is to use, not to mention they keep adding really great features! I'm also very impressed with how quick their CX team is when it comes to answering any questions or resolving my issues.
What do you dislike about the product?
There isn't much that I dislike. I'd have to say that they can improve their plugin. It's stopped working for me a couple of times and it can be frustrating when you're in the middle of reaching out to a prospect
What problems is the product solving and how is that benefiting you?
We use Outreach for sales purposes. Some of the benefits of using outreach are the ability to track email sends, opens, clicks, and cold calls.
Recommendations to others considering the product:
If you're looking to scale your outreach from a sales perspective, this tool will definitely help the company scale by being able to contact more prospects with ease. It definitely makes outreach easy and efficient
Simple and Intuitive
What do you like best about the product?
There is a lot I like about it outreach but something I've been using a lot lately is the Urgent option on call backs
What do you dislike about the product?
Honestly, I really like it and haven't had anything to complain about at this point
What problems is the product solving and how is that benefiting you?
Organization and work flow. I always know where I am and who I need to contact next.
Recommendations to others considering the product:
Must have.
I've loved using outreach because of the easy user platform and it's extremely intuitive.
What do you like best about the product?
I love the additional information given about each of the prospects. I love being able to see location, weather and synced Linkedin information on the prospect. It gives me a lot of relevant information to break the ice with possible clients.
What do you dislike about the product?
I don't know how much of this is an Outreach issue but every now and then there are issues syncing with some of the other programs I use. For example, I'll sometimes have issues with syncing to the weather.
What problems is the product solving and how is that benefiting you?
I'm in a position where I'm taking care of all of the account development benefits of the company. It's easy to put prospects into a sequence as well as set follow up tasks. It's been so helpful to have it organized!
Recommendations to others considering the product:
I've used a number of different platforms for sales engagement and I've never been more satisfied using Outreach.
Improved my whole sales process
What do you like best about the product?
I like that when you click on a lead all the information you need is on the dashboard in front of you. You can see the time, number of touches, LinkedIn info and personal notes. When viewed in a smartview I can easily move on to the next person as I log an activity.
What do you dislike about the product?
Sometimes when I try to click "overview" in the upper left-hand corner of a prospect it clicks on the home icon instead which can be frustrating. I make that mistake at least once or twice a day.
What problems is the product solving and how is that benefiting you?
We are keeping better track of our leads, I'm making more dials and touches and prioritizing so much better.
Recommendations to others considering the product:
I would recommend making the most out of Outreach. There are a lot of functions that I wouldn't initially know is there but with the help of my colleagues we've found that we can streamline a lot of the processes that we were having to do daily. It's worth familiarizing yourself with everything Outreach has to offer. In the past I have always had hundreds of overdue tasks that stressed me out and made me overwhelmed. Since using Outreach I've found that i can stay on top of my tasks so much easier than I did before. Take the stress out of the process, no more copy and pasting. There's no more need to have a window open for each lead, slowing your computer down and leading to computer crashes. Outreach has fixed almost all my problems.
I love Outreach! Its very easy to use and makes my job easier.
What do you like best about the product?
Ease of use, reporting and tracking of calls, emails and tasks. Outreach also makes it very easy to sequence email campaigns and track opens and bounces.
What do you dislike about the product?
I have no complaints. This product is very easy to use and work in. Support is always quick to assist with any site issues and promptly responds and keeps us update.
What problems is the product solving and how is that benefiting you?
Creating tasks call lists for follow-up with potential customers. Easy dialing system and call tracking.
Recommendations to others considering the product:
Highly recommend Outreach.
Great tool for reaching quality leads at a high quantity with your messaging.
What do you like best about the product?
The tracking capabilities and how easy it is to create templates and sequences to test.
What do you dislike about the product?
That a lot of the auto sequence emails find the spam folder of the person you are reaching out to.
What problems is the product solving and how is that benefiting you?
I am on a sales team using Outreach to reach prospects. The benefits have been higher open and response rates.
Strategic Business Development
What do you like best about the product?
A/B testing for templates! Templating in general is very helpful to ensure you don't lose track of prospects.
What do you dislike about the product?
Clunky UI at times, and things like email scheduling can get messed up. But the benefits outweigh the drawbacks.
What problems is the product solving and how is that benefiting you?
To implement an outbound strategy for a very large company, follow these steps:
1. **Define Objectives**: Clearly outline what you aim to achieve with your outbound strategy, such as increasing brand awareness, generating leads, or boosting sales.
2. **Identify Target Audience**: Determine who your ideal customers are. Use data to segment your audience based on demographics, industry, and behavior.
3. **Develop Messaging**: Craft personalized and compelling messages that resonate with your target audience. Ensure consistency across all channels.
4. **Choose Channels**: Decide which outbound channels to use, such as email, phone calls, social media, or direct mail. Consider where your audience is most active.
5. **Leverage Technology**: Use tools like Outreach to automate and streamline your outbound efforts. This can help manage campaigns, track interactions, and analyze performance.
6. **Train Your Team**: Ensure your sales and marketing teams are well-trained in using the tools and executing the strategy effectively.
7. **Monitor and Measure**: Use metrics to track the success of your outbound efforts. Key metrics might include response rates, conversion rates, and ROI.
8. **Iterate and Improve**: Regularly review your strategy and make adjustments based on performance data. Experiment with different approaches to optimize results.
By following these steps, you can build a robust outbound framework that enhances your company's reach and effectiveness in engaging with new prospects.
1. **Define Objectives**: Clearly outline what you aim to achieve with your outbound strategy, such as increasing brand awareness, generating leads, or boosting sales.
2. **Identify Target Audience**: Determine who your ideal customers are. Use data to segment your audience based on demographics, industry, and behavior.
3. **Develop Messaging**: Craft personalized and compelling messages that resonate with your target audience. Ensure consistency across all channels.
4. **Choose Channels**: Decide which outbound channels to use, such as email, phone calls, social media, or direct mail. Consider where your audience is most active.
5. **Leverage Technology**: Use tools like Outreach to automate and streamline your outbound efforts. This can help manage campaigns, track interactions, and analyze performance.
6. **Train Your Team**: Ensure your sales and marketing teams are well-trained in using the tools and executing the strategy effectively.
7. **Monitor and Measure**: Use metrics to track the success of your outbound efforts. Key metrics might include response rates, conversion rates, and ROI.
8. **Iterate and Improve**: Regularly review your strategy and make adjustments based on performance data. Experiment with different approaches to optimize results.
By following these steps, you can build a robust outbound framework that enhances your company's reach and effectiveness in engaging with new prospects.
Recommendations to others considering the product:
It's such a big help.
Empowering Tool
What do you like best about the product?
Easy to target hundreds and thousands of prospects and be able to customize messaging and create templates. Huge time-saver. Impossible to achieve the same results manually.
What do you dislike about the product?
Only some minor details that need to be worked, like adding links in more places instead of trying to find a specific function in only one specific place.
What problems is the product solving and how is that benefiting you?
40% open rates, and 20% reply across more than 3000 prospects.
Recommendations to others considering the product:
Outreach is absolutely needed to achieve high results.
Sales Automation and Templates
What do you like best about the product?
Effective to easily build templates for frequently used emails in a closing role.
Additionally, SDRs can utilize it for campaigns.
Additionally, SDRs can utilize it for campaigns.
What do you dislike about the product?
I think the UI could be improved to make it easier to navigate and create new templates. Would be useful to have a bar on top rather than the side so I can always see when emails are being opened, by who, and where they are located.
What problems is the product solving and how is that benefiting you?
Saving time sending emails, creating library of most effective emails. Collaborating among sales team to share best practices.
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