Smartling LanguageAI Platform
Smartling, Inc.Reviews from AWS customer
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Great pricing and easy for content teams, but lacks mobile/web SDKs
What do you like best about the product?
Good pricing, and easy to use for our content team
What do you dislike about the product?
No SDKs for mobile or web apps, only APIs
What problems is the product solving and how is that benefiting you?
We are using it as our Translation Management System to update all translations by the content team
Intuitive and Efficient Terminology Management
What do you like best about the product?
I use Smartling for managing and translating marketing and product content, and I find its layout and intuitiveness really beneficial. It facilitates my daily routine, especially with the terminology management feature where linguists can propose new terms to be added to our glossary, and I can easily approve or reject them. I also appreciate how it helps me send new terms for translation into many languages. The platform is intuitive, which means when new linguists join the team, there's no need for extensive training sessions. Compared to other CAT tools, Smartling stands out for me. The initial setup when creating new projects and glossaries was pretty easy and intuitive.
What do you dislike about the product?
Smartling could improve the way you select terms to be translated. When you need to select multiple terms for translation, when you search for a term using the search bar and select it, you cannot search for another term without deselecting the previously selected term.
What problems is the product solving and how is that benefiting you?
I use Smartling to streamline terminology management, allowing linguists to propose terms easily, which I can approve or reject. It also simplifies translating new terms into multiple languages, and its intuitive layout reduces training time for new team members.
Good Display, Needs More Intuitive Editing
What do you like best about the product?
I like Smartling's display; it's nice to work with. It allows users to see the exact translations and easily search for specific keywords, which is quite helpful. Additionally, Smartling allows for non-developers to edit and update translations, making the process more accessible to different team members.
What do you dislike about the product?
I think sending this through GitHub can be improved. Additionally, seeing translations which are live versus previous versions would be helpful. Also, at times the process of editing can be non-intuitive.
What problems is the product solving and how is that benefiting you?
Smartling allows non-developers to edit and update translations, making it accessible for my team. The display is nice and helps see exact translations and search easily for specific keywords.
Feature-Packed, Easy-to-Use Platform with Seamless Sitecore Translation Integration
What do you like best about the product?
Smartling is a feature-packed platform that is very clean, versatile, and easy to use. We're able to push and pull translations easily between Sitecore (our CMS) and Smartling, making it very easy to translate our content-heavy site quickly.
What do you dislike about the product?
I honestly can't think of anything I dislike about Smartling. Their sales process is very transparent and forthcoming with information (especially compared to other competitors in their space), their support team is very responsive, and the platform itself integrates easily with our CMS and even allows us to translate content that doesn't exist on a webpage. They are so easy to work with that we've transitioned all of our translation work to them.
What problems is the product solving and how is that benefiting you?
We needed to translate a 2,200+ page website into Spanish and do it as quickly as possible in order to serve a previously untapped market. Smartling helped us connect to their translation engine and automate the entire process. As a result, we went from a Spanish website with only 38 pages to a site that has 1:1 English/Spanish content with over 2,200 pages, and we did it three months. Our web conversions among Spanish speakers continues to grow at a rapid, sustainable pace.
Phenomenal GDN for Website Languages, but AI Translation Costs Add Up
What do you like best about the product?
Their GDN product for website languages is phenomenal! From a technical perspective, it's a great asset.
What do you dislike about the product?
Costs/paywalls to the best translation quality. You can get regular machine translation for a good price, but anything with AI costs an arm and a leg.
What problems is the product solving and how is that benefiting you?
Providing our website in a one-to-one fashion to our Quebec markets - a provincial requirement at this point
Accurate Translations with Effortless API Integration
What do you like best about the product?
I like Smartling for its APIs. They can be easily used for multiple purposes like uploading and downloading translations. It also allows our team and company to translate strings to various languages with very high accuracy. The initial setup was pretty straightforward.
What do you dislike about the product?
I find the insights in the UI regarding jobs and their actions could be better. Extra logging would also be appreciated.
What problems is the product solving and how is that benefiting you?
Smartling allows my team to translate strings accurately into various languages, and its APIs are easy to use for tasks like uploading and downloading translations.
Outstanding Team That’s Responsive and Helpful
What do you like best about the product?
Support from onboarding team, AMs, PMs, and engineering has been great. Responsive to feedback, and available as a resource when needed.
What do you dislike about the product?
For the GDN solution, string parsing is a common issue. However, this is solved going with a different route, such as an app connector straight to your CMS, etc.
What problems is the product solving and how is that benefiting you?
Scalable solution for large websites across multiple geos. Smartling allows us to track changes in a manageable way outside of our CMS.
Fast, Accurate Translations with a Touch of Complexity
What do you like best about the product?
I like Smartling for its powerful and flexible translations. It provides fast, accurate translations across many languages, which is crucial for our work with multiple global brands. The integration with SFCC is also valuable.
What do you dislike about the product?
I find it technical to use, especially the UI settings for the various translation settings. It could be better with better SFCC Page Designer integrations.
What problems is the product solving and how is that benefiting you?
I use Smartling to speed up time to market for EU markets with fast, accurate translations across many languages.
Good GitHub integrations, but overall experience needs improvement
What do you like best about the product?
It has a good integrations with github and the smart-match feature, easy to implement and good documentation
What do you dislike about the product?
Interface isn't good also the lack of mobile SDKs.
What problems is the product solving and how is that benefiting you?
Translating english to all the languages needed within a short time.
Powerful APIs and automation, but dated UI and added costs for advanced use cases
What do you like best about the product?
Smartling offers an unusually rich set of capabilities for a web‑based TMS. Its APIs, connectors, and job automations are straightforward to work with and make it easy to integrate localization into existing workflows. When you opt into their customer success offering, the support and responsiveness from their team are also very strong.
What do you dislike about the product?
To unlock more advanced or non‑standard use cases, you typically need to engage (and pay for) a solutions architect, which adds to the overall cost of ownership. Same goes for most connectors. The platform’s performance can feel sluggish at times, and several parts of the TMS UI and overall experience feel dated compared with newer alternatives on the market.
What problems is the product solving and how is that benefiting you?
Smartling helps us streamline and centralize our localization workflow. By connecting our content sources via APIs and connectors, it reduces manual handoffs, speeds up translation delivery, and makes it easier to manage multilingual content at scale. This gives our teams more consistency across locales and frees people up from repetitive operational work so they can focus on higher‑value tasks.
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