Storylane
StorylaneReviews from AWS customer
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Great easy way to put your product in the spotlight!
What do you like best about the product?
Storylane gives you the tools to quickly build an interactive demo, that you can use in many different ways. For example to let a prospect 'test' the product, without any logins or accounts. The software gives you many design options, has proper how-to's on integrating / implementing the demos on your website, and has a clear analytics section where you can follow the interactions with the demo.
The interface works quick and and is easy to understand.
Extra bonuspoints for the option to immediately create custom brand designs for your demos. This saves so much time!
In short; would highly recommend.
The interface works quick and and is easy to understand.
Extra bonuspoints for the option to immediately create custom brand designs for your demos. This saves so much time!
In short; would highly recommend.
What do you dislike about the product?
Although you get some lead info (like the company name, size and # of employees), I'm not fully confident that information is completely reliable.
What problems is the product solving and how is that benefiting you?
We can show our software interface (in general and specific features) to our visitors, without asking for personal information. This way it's a customer friendly way to make visitors more familiar with our software.
Very easy creation of click-through demos
What do you like best about the product?
The browser extension and recording functionality with customisation options. Implementation was super easy.
What do you dislike about the product?
Actually not much, if I have to note something it would be that it could be great to be able to make more different kinds of edits to screens.
What problems is the product solving and how is that benefiting you?
Showing the value that our platform provides to prospective customers in a way that is immersive and convincing.
Easy to understand the tool
What do you like best about the product?
I can upload screenshots or videos for my product demo
What do you dislike about the product?
Not sure of the dislikes for now as it served my requirements.
What problems is the product solving and how is that benefiting you?
With a simple URL embedded in our product, it is easier for users to follow the product demo.
Great tool for bootstraped product
What do you like best about the product?
I used Storylane to build an onboarding scenario for my product. The platform’s really intuitive! I didn’t have to spend much time learning how things work. I especially appreciate the AI features: they helped me describe my product much faster and more effectively. Overall, a smooth and helpful experience!
What do you dislike about the product?
There are a couple of limitations. At the moment, we could’t capture anything outside the browser, which is a bit of a blocker as our product has browser extension funcitonaly that is available on other websites and in popups. Also, recording across multiple browser tabs isn’t supported yet - having that would really level up the experience for more complex flows. Hoping these features are on the roadmap.
What problems is the product solving and how is that benefiting you?
1. Reduced Engineering Costs for Onboarding (by ~60%)
Before Storylane, building onboarding flows required front-end development time — typically 1–2 weeks of engineering effort per flow (including multiple bugfixing activities and working out edge cases). With Storylane, our product team can create and update interactive flows themselves in under a day. This has reduced our onboarding-related engineering workload by over 60%, freeing up devs to focus on core features.
2. Faster Launch of New Flows and Features (cut lead time from 2 weeks to 2-3 days)
Whenever we release a new feature, we now build a live, interactive walkthrough in Storylane within 1 day (+ some time fore review) — previously this took a full sprint. That speed helps our users discover and adopt new functionality as soon as it’s released.
3. Marketing-Ready Demos That Fit Campaign Timelines
Our marketing team uses Storylane to create product tours tailored to each campaign — without needing help from designers or devs. We’ve embedded custom flows into 3 platform landing pages and 2 email sequences so far, and they’ve shown a 25–40% increase in engagement compared to static screenshots or video alone.
Before Storylane, building onboarding flows required front-end development time — typically 1–2 weeks of engineering effort per flow (including multiple bugfixing activities and working out edge cases). With Storylane, our product team can create and update interactive flows themselves in under a day. This has reduced our onboarding-related engineering workload by over 60%, freeing up devs to focus on core features.
2. Faster Launch of New Flows and Features (cut lead time from 2 weeks to 2-3 days)
Whenever we release a new feature, we now build a live, interactive walkthrough in Storylane within 1 day (+ some time fore review) — previously this took a full sprint. That speed helps our users discover and adopt new functionality as soon as it’s released.
3. Marketing-Ready Demos That Fit Campaign Timelines
Our marketing team uses Storylane to create product tours tailored to each campaign — without needing help from designers or devs. We’ve embedded custom flows into 3 platform landing pages and 2 email sequences so far, and they’ve shown a 25–40% increase in engagement compared to static screenshots or video alone.
Excellent demo platform for click through demos
What do you like best about the product?
Very easy to use platform and really like how it generates the steps automatically for you with excellent abilities to edit to suggestions and fine tune your demo content
What do you dislike about the product?
The only downside is that it's tricky to capture audio as part of the demo content
What problems is the product solving and how is that benefiting you?
It allowed us to create simple demos for our partners to use which show how you can use our platform
User friendly and easy to use
What do you like best about the product?
Requires little effort from me to create something beautiful
What do you dislike about the product?
Wish there was more offered in the free version
What problems is the product solving and how is that benefiting you?
Telling the story of our product and how to use it to people, and being able to create something real quick and easily
Great tool for interactive demos
What do you like best about the product?
It is easy to create interactive demos through the extension. The interface makes it pretty easy to edit, add animations, or blur demo screens. The option of CRM integration and adding forms to the demo makes it seamless to collect high-quality, high-intent demos.
What do you dislike about the product?
HTML demos come in the higher tier plan and it tends to be expensive for early-stage startups.
What problems is the product solving and how is that benefiting you?
Allowing us to create interactive demos
Amazing demo platform!
What do you like best about the product?
The ability to create engaging, interactive demos easily, and their customer support, and the AI features.
What do you dislike about the product?
The HTML based demos have been glitchy in the past, so I stopped using them.
What problems is the product solving and how is that benefiting you?
Storylane provides an easy way to show and tell in a storytelling manner, and communicate complex ideas into a digestable format. It has benefited our lead generation greatly.
Great introduction to interactive demos for a beginner
What do you like best about the product?
I'm a user of Storylane's free version; I created my first screenshot interactive demo to test on our website. It was incredibly easy for me to set up the Chrome extension and get started. The interface is extremely intuitive, and didn't need to rely on support to troubleshoot. I can't speak to more complicated use cases like HTML interactive demos, but for screenshot demos, it was great!
What do you dislike about the product?
The automatic screen capture on the Chrome extension was a bit cumbersome for me. I needed to recapture some screens, but there was no way to rename the screenshots in the library. Things started looking very similar, so I wish there was a way to name the screenshots you upload or some sort of recency sorting (newer screens first, etc.).
What problems is the product solving and how is that benefiting you?
We wanted a way to center our product more on our home page. Interactive demos are helping us do that.
Flexible Onboarding Content Creation With AI-Powered Tools
What do you like best about the product?
Storylane gives us an impressive mix of flexibility and polish. I appreciate how easily we can create interactive onboarding flows that combine AI voices, talking head avatars, and guided walkthroughs without needing a full video production team. The platform makes it easy to test different content formats in one place, from screen recordings to embedded workflows and voiceovers, giving us full control over the buyer experience while keeping pace. The AI voices sound natural, the interface is intuitive, and the customization options make it simple to align with our brand. Even the free version is robust. After seeing the sales demo, it’s clear that the full platform unlocks even more powerful opportunities across marketing and product enablement. Looking forward to exploring the tool more.
What do you dislike about the product?
At this stage, there’s nothing that stands out as a drawback. I’m still early in my exploration of the platform, so I haven’t encountered any major limitations or issues. As I continue building and testing more advanced use cases, I’ll have a clearer sense of where it shines and where there may be opportunities for improvement. So far, the experience has been smooth and promising.
What problems is the product solving and how is that benefiting you?
Storylane is helping us rapidly create interactive onboarding experiences for new clients without relying on design, engineering, or video production resources. Instead of static PDFs or long recorded demos, we can deliver dynamic, self-guided walkthroughs that feel personalized and engaging. This speeds up our onboarding process, improves clarity for new users, and reduces the time our team spends on repetitive training tasks. It’s allowing us to scale a more polished and consistent customer experience with minimal lift.
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