Alida Research Platform
AlidaExternal reviews
130 reviews
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Alida is forward thinking
What do you like best about the product?
They have been great partners in helping us think through a solution. While we're not there yet, their commitment is paramount.
What do you dislike about the product?
We are still thinking thru the solution - was hoping to get there sooner, but I know we will get there.
What problems is the product solving and how is that benefiting you?
Setting up a CX platform for my organization
Great Insights, Fast!
What do you like best about the product?
The ability to get creative and custom with the line of questioning has helped our business tremendously when it comes to insights we can gather through surveys.
What do you dislike about the product?
I haven't yet, found a good way to utilize the portal. That said, I would love it if there were a more "foolproof" way to design a good portal. Possibly with more templates or reminders to update?
What problems is the product solving and how is that benefiting you?
In general, a better understanding of our customer overall. Most importantly, the ability to do research in house; you can't put a price on that. As a business, we can move quickly and in the right direction.
Great partner, great tool, great insights
What do you like best about the product?
Our customer success manager has been a true partner to us. She always offers strategies to help us with recruitment and engagement and is truly invested in seeing us succeed. The tool itself is agile and user-friendly and has a wide range of capabilities around question types. It's effortless to view summary statistics of the data and share that with internal partners.
What do you dislike about the product?
I do wish that the reporting piece had more sophisticated filtering abilities, specifically by date, but they have been making substantial changes in the tool and I'm sure that is something they will continue to improve.
What problems is the product solving and how is that benefiting you?
We've been leveraging Alida for customer intelligence and Voice of the Employee. On the client side, the ability to create a customer community and use profile variables to target specific users has allowed us to bring more client feedback into our product development and innovation processes. It has made our clients see us as more of a strategic partner. On the employee side, we've used surveys to understand employee sentiment and their experience and collect employee feedback to help prioritize client-facing efforts. We've used this insight to inform our internal comms and drive employee engagement, which has been particularly impactful throughout the pandemic. Lastly, we recently expanded our contract with Alida to include their Video Discussion feature which enables us to conduct client interviews & focus groups in a much more streamlined approach. The Video Discussions piece includes recording, transcriptions, and the creation of highlight reels - all of which have been a game-changer when it comes to qualitative reserach.
Alida is a trusted partner
What do you like best about the product?
How user-friendly it is. We do not require any technical resources to get serious value. Great UX and thoughtful design.
What do you dislike about the product?
I do not have anything to share at this time.
What problems is the product solving and how is that benefiting you?
Customer intelligence and employee intelligence. We use the tools for both. These tools have helped to drive a measurable increase in customer centricity, and are helping our organization to be far more proactive and data driven as it relates to innovation and pursuing operational process improvements.
Excellent Partnership
What do you like best about the product?
In every interaction, I feel Alida's team sees themselves as our partner, not just a vendor. Even when a solution isn't readily available, they are open to new ideas, welcome customer input, and continue innovating. Further, everyone I've worked with at Alida, from customer support to sales to our day-to-day rep is professional, positive, and focused on finding the best solutions.
What do you dislike about the product?
Sometimes my very specific requests aren't top-of-mind for Alida's product team. That doesn't mean they won't eventually come to fruition, just that I have to wait what feels like a long time. Some of those are no big deal, some are frustrating, but overall the team and their platforms serve us well.
What problems is the product solving and how is that benefiting you?
In 2021 and 2022, we grew our internal market research function significantly and much of what we were able to accomplish used Alida's platforms. We put new programs in place, bolstered the amount and quality of insights we're able to provide our colleagues, and raised the profile of research within the company. Having Alida's partnership helped us think through options and approaches, which led to the best solutions within our existing staffing and budget structures.
Amazing Client Support
What do you like best about the product?
Despite some recent management changes and the departure of some key executives, Alida continues to deliver outstanding customer service and improve it's platform with new integrations and functionality.
What do you dislike about the product?
A little more executive stability would be more reassuring that the company is stable and growing.
What problems is the product solving and how is that benefiting you?
We are better understanding the needs of our customers and what is working and what is not. We are also better understanding subscriber behaviors and needs and how to maintain their loyalty going forward.
Recommendations to others considering the product:
Work closely with your client rep whenever you have issues as they are very customer-service focused
Great tool for recruitment, research, and panel support
What do you like best about the product?
I have used the Alida to create, host, and engage an internal client panel. The survey functionality and userzoom integration has been pivotal to scaling our resaerch. Alida's survey features are comparable to some of the dedicated research tools that my team uses. Beyond the product, the support team for our panel members is very responsive and helpful when it comes to troubleshooting and answering member and researcher issues or questions. Alida has also been phenomenal when it comes to thought partnership to socialization and training with our team. With Alida we've been able to reduce recruitment from months to minutes, access to niche segment groups, and scale UX Research without dependency on a thrid party vendor.
What do you dislike about the product?
While Alida has a Calendly integration, that tool is not approved by our company so we are not able to use the feature like we would hope to for study recruitment. However, if Alida had scheduling built into the survey platform then it would be a less manual process.
What problems is the product solving and how is that benefiting you?
The biggest problem we solved with Alida were related to client recruitment. Much of the work that we do requires some domain knowledge by participants so it was difficult and extremely lengthy process to source the right people, especially in a heavily regulated industry.
Recommendations to others considering the product:
We use Alida differently than most clients. The partnership and commitment to help our team scale our research has been instrumental our successes. They have a dedicated and intelligent group of folks committed to helping clients meet current and future goals.
Well-balanced qual and quant panel provider
What do you like best about the product?
Unlike other platforms, Alida's platform is almost all proprietary, so the integration between different parts like survey programming and reporting is seamless.
What do you dislike about the product?
I wish there were better qualitative options and analysis tools for open ends and a more engaging member hub experience.
What problems is the product solving and how is that benefiting you?
We're able to field longitudinal studies to track trends over time and gain instant feedback on new products & possible expansions. It's much more cost-effective and demographic data-rich to use Alida's panels than a traditional outsourced panel.
Attentive service & great tool for dialoguing with our consumers
What do you like best about the product?
Appreciate our partnership with Jason, our Sr. Customer Success Manager. Since he joined Alida, he's worked with our team to structure new strategies for us to improve recruitment strategies and engagement activities.
What do you dislike about the product?
Wish the tool was a little more sophisticated when it comes to in-survey skip logic and data filtering. I imagine the team will continue to improve the text analysis side of the tool.
What problems is the product solving and how is that benefiting you?
We utilize Alida to manage our customer panel end-to-end. Since onboarding this tool, we've grown our customer panel from zero to 3,400+ engaged individuals. We go to our panel to get candid feedback on the features and benefits of our service lines compared to competitors.
Recommendations to others considering the product:
Great tool to help you create, manage, and speak to a group of constituents for any number of reasons. We use Alida to talk to engage our patients. With Alida, we learn what matters to patients and uncover ways to further meet their needs across our service lines.
Easy platform, great customer service
What do you like best about the product?
Alida is easy to navigate and use. The customer service is excellent, and provide examples based on your organization's goals.
What do you dislike about the product?
I would love to see Alida advance their data analysis section in the tool, specifically with chart options to compare segments based on profiles.
What problems is the product solving and how is that benefiting you?
We're building our community panel through recruitment to improve alignment between our Alida community and patient populations.
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