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723 reviews
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External reviews are not included in the AWS star rating for the product.


    Online Media

Sprinklr offers powerful and intuitive features for efficient user engagement.

  • July 08, 2025
  • Review provided by G2

What do you like best about the product?
Sprinklr Service truly shines with its intuitive features, especially the powerful Sprinklr AI and its efficient tagging system, which streamlines content organization and analysis. The platform also boasts other cool features like comprehensive analytics dashboards and seamless cross-channel integration, making it a robust solution for managing customer interactions.
What do you dislike about the product?
While generally intuitive, some advanced customization options can have a steeper learning curve, requiring more in-depth exploration to fully utilize their potential.
What problems is the product solving and how is that benefiting you?
Sprinklr is instrumental in solving the challenge of managing a high volume of customer inquiries across diverse social channels. It centralizes these interactions, allowing our team to efficiently track, respond to, and resolve customer issues in real time. This has significantly reduced our average response times, improved customer satisfaction scores, and provided invaluable insights into common customer pain points, enabling us to proactively address them and enhance our overall service quality.


    Marketing and Advertising

Good streamlining between client and agency, but alot of technical glitches that slow processes.

  • July 08, 2025
  • Review provided by G2

What do you like best about the product?
Integration between client and agency for campaign approval and management.
What do you dislike about the product?
Alot of bugs and glitches that delay launch dates of camapigns.
What problems is the product solving and how is that benefiting you?
Link between creative uploads and automated camapigns. These creatives often don't pull through successfully and take a long time to troubleshoot.


    Information Technology and Services

Robust Social Suite Backed by an Excellent Team

  • July 08, 2025
  • Review provided by G2

What do you like best about the product?
Sprinklr is a powerhouse when it comes to managing our entire social media ecosystem. From planning and publishing to engagement and listening, it covers every touchpoint seamlessly. The platform is intuitive once you're familiar with its structure and capabilities. I especially appreciate the integrated workflows and the ability to customize dashboards and reporting to suit our team’s needs. The real-time engagement tools and listening capabilities allow us to stay on top of trends and brand mentions effectively.
What do you dislike about the product?
There is a learning curve, particularly for new users without prior training or support. Without advanced onboarding or the help of their support team, it can feel overwhelming due to the breadth of functionality. However, once mastered, it becomes indispensable.
What problems is the product solving and how is that benefiting you?
Sprinklr helps us centralize and streamline all our social media efforts across platforms. It reduces the need for multiple tools, which improves collaboration across our teams. The listening functionality has been particularly valuable for brand sentiment analysis and crisis monitoring. We're also able to ensure a consistent content calendar, review performance easily, and quickly engage with our community.


    David R.

on the way problems and freezes

  • July 08, 2025
  • Review provided by G2

What do you like best about the product?
How I can assign cases to myself and tag other coworkers on a case
What do you dislike about the product?
When I'm in another status other than AVAILABLE, the bottom icon stays big and floats. It's in the way when I'm typing why can't it just stay small like when I'm on available status. Also, when I'm filling the categories and I'm trying to type in one of the category boxes, it freezes, or another category opens.
What problems is the product solving and how is that benefiting you?
unsure how to answer this


    Amanda W.

Sprinklr service

  • July 08, 2025
  • Review provided by G2

What do you like best about the product?
When sprinklr support is responsive and helpful for troubleshooting the backend of the tool and priorities our users experience. The AI advancements and regular updates.
What do you dislike about the product?
Some of the visual elements could be modernized or more effective and easy to use for end user and admin end
What problems is the product solving and how is that benefiting you?
Social media automated posting and all in one place for multi posts on social platforms


    Sariah R.

Sprinklr has made content scheduling efficient, and hassle free

  • July 08, 2025
  • Review provided by G2

What do you like best about the product?
I love that sprinklr suggest scheduling hours that may bring the most engagement. This insight is helpful in strategically planning out when to make post that our prospects will see! Sprinklr is easy to use, navigate and learn even when they have new updates. Very beginner and user friendly software. There are many useful features to help with engagement analysis, visual processing, scheduling .And dashboards that allow you to make folders for content batching, easy to share amongst teams.
What do you dislike about the product?
Instagram Story uploads can be challenging to post with the correct sizing. Getting acclimated with sizing and how sprinklr post on different platforms makes it easier to edit or create post before uploading to sprinklr.
What problems is the product solving and how is that benefiting you?
Sprinklr aids in keeping track of client conversations and social media marketing. Sprinkler helps to make scheduling content easier without the weight of utilizing multiple platforms at once, but combines it into one application platform to manage many social media platform at once.


    Leslie B.

Great service. Really easy to schedule posts.

  • July 08, 2025
  • Review provided by G2

What do you like best about the product?
The ease of scheduling and responding to comments.
What do you dislike about the product?
The knowledge base articles are hard to find and there's so much that isn't explained. Hard to learn new how to do new things and hard to understand dashboards and reporting.
What problems is the product solving and how is that benefiting you?
Easy way to respond to comments and to schedule posts.


    Brendan M.

Great for Professional Brands

  • July 08, 2025
  • Review provided by G2

What do you like best about the product?
Sprinklr is great for compiling and organizing content from a variety of different social media platforms. Sprinklr also has reporting features to easily find actionable insights about social media performance.
What do you dislike about the product?
To my knowledge, Sprinklr isn't able to pull certain demographic data about your brands' social media audience. Some of this information is available natively on Facebook, Instagram, etc but unfortunately Sprinklr is not a complete one-stop shop for all social media reporting. However, it is a fantastic tool for posting, replying, and managing content.
What problems is the product solving and how is that benefiting you?
Sprinklr pulls in social media replies and content into an easy-to-read format. It helps my ability to do my job efficiently.


    Financial Services

Efficient Management of social branding content

  • July 08, 2025
  • Review provided by G2

What do you like best about the product?
Interface is clean and easy to use. Like the updates and information it gives on main page. Easy to use smart scheduling is a very unique and beneficial tool.
What do you dislike about the product?
Don't like not being able to respond to messages easily. When sent an alert about something that has to change from compliance or update, I cannot easily engage and message that person back directly.
What problems is the product solving and how is that benefiting you?
Provides a direct content library provided by my company to access posts and articles to be able to market aspects of my business that would waste time to hunt for on my own or have to create


    Computer & Network Security

Sprinklr for Managing Global Social Teams

  • July 08, 2025
  • Review provided by G2

What do you like best about the product?
I find the managed services the most convenient and best part of Sprinklr. The platform is very robust so having someone from Sprinklr that has all the backend knowledge is very helpful when questions and concerns arise across the teams utilizing the tool.
What do you dislike about the product?
The turnover in staff. There has been a lot of changes in our team on the Sprinklr side which can make it hard to retain historical knowledge of our setup and workflows.
What problems is the product solving and how is that benefiting you?
The main problem is our listening setup - we utilizing Sprinklr Service listening to help us keep up to date with our brand on social and key events we participate in.