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    Emily P.

Perfect for Small Businesses Starting Out

  • December 04, 2025
  • Review provided by G2

What do you like best about the product?
I appreciate that as a small business, you have the option to start using the platform for free and then continue to grow alongside it as your needs expand.
What do you dislike about the product?
The cost does increase quite a bit as you scale up, which makes it rather expensive.
What problems is the product solving and how is that benefiting you?
It’s helping me bring together all of my different marketing tasks into one place, making everything more streamlined.


    Education Management

Effortless Navigation and Beautiful Design

  • December 04, 2025
  • Review provided by G2

What do you like best about the product?
The ease of use the navigation and the look of the entire platform. Customer service is amazing and have been very knowledgeable. The reports and views are so nice to look at and very easy to interpret. I have implemented 2 HubSpot instances from the ground up and it has been very straightforward.
What do you dislike about the product?
Sometimes filters and workflows can be complicated.
What problems is the product solving and how is that benefiting you?
Segmentation, insights on marketing emails and workflows make email campaigns SO easy and fun!


    Estefania B.

Intuitive, Seamless Automation, Needs Better Reporting

  • December 04, 2025
  • Review provided by G2

What do you like best about the product?
I truly appreciate how intuitive HubSpot Marketing Hub is, making it incredibly easy to navigate and use. It sometimes feels like the software can anticipate my needs, especially when it comes to filtering reports by specific date fields, which enhances the overall efficiency of my work. The ease of applying date filters right at the top of reports and having them affect all the reports within a dashboard is impressive. I also enjoy the automation features, which streamline many processes, such as creating deals for contacts who fill out forms, ensuring that only qualified leads are targeted. Additionally, the seamless integration with other tools like Salesforce and Power BI via Windsor Data Integration is a huge advantage, allowing me to create comprehensive reports that include data from multiple sources.
What do you dislike about the product?
There could be more reporting options for email marketing analytics. I am finding it very hard to make custom reports on open rates, clicks and other metrics for certain email types only or that I can filter by custom fields I made specially to classify AB test types.
What problems is the product solving and how is that benefiting you?
I use HubSpot Marketing Hub to generate reports, helping the team make informed decisions. It automates lead attribution, streamlines deal creation, and enhances lead capture, email nurturing, and social media management, which boosts our efficiency.


    Rob C.

Effortless to Use and Instantly Productive

  • December 04, 2025
  • Review provided by G2

What do you like best about the product?
The range of feature's i can use and the expansion of this
What do you dislike about the product?
I feel we could need more support in how to best use certain features
What problems is the product solving and how is that benefiting you?
How to best collate customers data


    Marketing and Advertising

Powerful Features, But Complicated Setup and High Cost

  • December 03, 2025
  • Review provided by G2

What do you like best about the product?
It's a powerful product that allows you to achieve a variety of goals.
What do you dislike about the product?
It can be complicated to use and has a high start up cost.
What problems is the product solving and how is that benefiting you?
IT is acting as a CRM for our company to put all of our activists in one place.


    Alex U.

Mastered Marketing with HubSpot - Easy and Effective

  • December 03, 2025
  • Review provided by G2

What do you like best about the product?
I like that HubSpot Marketing Hub is easy to use. I think it's pretty easy, and I've been using it for about six months, which has allowed me to master it. It's very nice and very easy to use, which helps in organizing my workflow efficiently. The pipeline feature is particularly valuable because it keeps me informed towards the end of the month when I want to know how much I've sold. I just look at my pipeline and everything that's marked as booked, and it does the math for me, telling me my totals; it's very convenient. Additionally, the AI feature that recaps conversations is extremely useful. Whenever I get back to a patient I haven't talked to in a long time, I know exactly what happened in that conversation due to the AI transcript. Lastly, my team loves HubSpot, and I find it perfect for the business we are in, which is dental.
What do you dislike about the product?
I think what can be improved is the accuracy of the pipeline.
What problems is the product solving and how is that benefiting you?
I use HubSpot Marketing Hub to organize patient follow-ups and manage new leads efficiently, solving issues with organization. The platform makes tracking and maintaining good follow-ups easier, especially when handling numerous leads, streamlining my workflow.


    Marilena Kantara E.

Fantastic Reporting & Easy Setup

  • December 03, 2025
  • Review provided by G2

What do you like best about the product?
I really like using HubSpot Marketing Hub for its intuitive drag-and-drop tools, which make creating landing pages and emails extremely easy and user-friendly. The platform has fantastic reporting capabilities that are tremendously useful for understanding the problematic areas that need improvement. The email marketing reporting is particularly valuable as it helps me identify which customers are genuinely interested in our business and allows us to allocate our communication efforts more effectively. Additionally, I found the initial setup of HubSpot Marketing Hub to be very easy, which was a significant advantage. Overall, this tool significantly enhances my marketing efforts with its efficient design and comprehensive analytics.
What do you dislike about the product?
I am very satisfied so far.
What problems is the product solving and how is that benefiting you?
I find the reporting feature of HubSpot Marketing Hub crucial for identifying problematic areas and understanding customer interest, which guides our communication efforts. The drag-and-drop tools for landing pages and emails are also straightforward and effective.


    Education Management

Excellent for Organizing Tasks and Contacts

  • December 03, 2025
  • Review provided by G2

What do you like best about the product?
It is very helpful in organizing our tasks and contacts, so you don't lose track of a customer
What do you dislike about the product?
Sometimes it can feel in personal, as if I am only sending emails without contact with my contacts
What problems is the product solving and how is that benefiting you?
It helps me keep up with the many customers I inherited and organizes my actvities


    Tessa E.

User-Friendly Marketing Functionality

  • December 02, 2025
  • Review provided by G2

What do you like best about the product?
I find HubSpot Marketing Hub incredibly useful for providing insights into our buying process and allowing us to reach customers at scale. The platform gives us access to insightful customer data, which is invaluable for our marketing strategies. I particularly value the HubSpot lists and email features because they enable us to segment our audience based on regions or buyer personas effectively. The marketing emails are user-friendly, and I appreciate the ease with which they can be scheduled in advance and incorporated into comprehensive campaigns. Additionally, the platform's initial marketing feature setup is very straightforward, helping our team get started quickly. Its capability to integrate with our sales tools and Slack enhances our workflow significantly, making it an integral part of our marketing efforts.
What do you dislike about the product?
I wish that there was more design flexibility within their marketing hub elements. It is very restrictive and has limited design capabilities. The design functions are very basic, such as drag and drop and selecting specific colors. There's no advanced features such as shadowing, gradients, etcetera. I think if you want more advanced design and banding features, you may eventually feel limited.
What problems is the product solving and how is that benefiting you?
I use HubSpot Marketing Hub to streamline marketing emails and customer updates, inbound forms, gaining customer insights and reaching them at scale. It allows segmentation for campaigns and is user-friendly. We also use Hubspot for tracking our campaign success metrics.


    Mariah E.

Effortless Email Marketing, Needs Landing Page Improvements

  • December 02, 2025
  • Review provided by G2

What do you like best about the product?
I appreciate the ease of use that HubSpot Marketing Hub offers, which simplifies my tasks and enhances my overall productivity. I find it incredibly valuable that all analytics are consolidated in one place, allowing me to effortlessly monitor and analyze campaign performance without having to switch between platforms, which saves time and reduces complexity. Moreover, the initial setup was easy, making it accessible without a steep learning curve, which is significant for a smooth onboarding experience.
What do you dislike about the product?
I dislike that the landing page building is wonky. It would be better if it matched the functionality and ease of use of the email builder.
What problems is the product solving and how is that benefiting you?
I find the HubSpot Marketing Hub simplifies customer communication with email marketing and centralizes analytics for easy access.