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    Shalini A.

Hubspot Marketing tool

  • January 07, 2022
  • Review provided by G2

What do you like best about the product?
The auto update of the leads segregated on region wise is the best feature
What do you dislike about the product?
Sometimes the region gets messed up and irrelevant regions leads get assigned
What problems is the product solving and how is that benefiting you?
The inbound funnel for prospecting


    Mary N.

A powerful tool for content marketing

  • January 07, 2022
  • Review provided by G2

What do you like best about the product?
HubSpot Marketing Hub seems to have a really good grasp on the kinds of tools that are helpful to marketing departments, and it has easily and conveniently situated those tools all in one place.
What do you dislike about the product?
Occasionally, the navigational interface of HubSpot Marketing Hub can be a little bit difficult to follow. The hierarchy does not always feel intuitive, and sometimes finding what you need might take a little while, especially in the beginning.
What problems is the product solving and how is that benefiting you?
HubSpot Marketing Hub allows me to view crucial analytics in one central place, whether it's for email campaigns, social campaigns, or SEO performance. It serves as a one stop shop versus having to check multiple platforms for analytics; this allows us to more easily integrate the strategy for different marketing channels.
Recommendations to others considering the product:
If you need a powerful tool for marketing campaign planning, posting, tracking, and analytics, HubSpot Marketing Hub is likely to have everything that you need. I consider it to be easily the flagship tool of its kind in the industry right now.


    Luis D.

Great tool but expensive for small business

  • January 06, 2022
  • Review provided by G2

What do you like best about the product?
Great usability, easy to learn how to use
What do you dislike about the product?
The price is expensive for small business
What problems is the product solving and how is that benefiting you?
We can send thousands of automated emails.
Recommendations to others considering the product:
It has lots of options, so it´s suitable for multiple pourposes.


    Carlos A. R.

Easy-to-use, powerful marketing software for both pros and beginners

  • January 06, 2022
  • Review provided by G2

What do you like best about the product?
It offers advanced tools that bring you closer to the true power of marketing without requiring prior code or knowledge. It is software that understands where its users get stuck and takes them by the hand with a solid, friendly, and understandable interface.
What do you dislike about the product?
Although they recently cut entry costs to Marketing CRM, the free basic version has tough limits that make it look more like a pay-to-use platform, although it is not the case for most tools. I'd rather be charged for basic features upfront than hit the usage limit as fast as HubSpot does.
What problems is the product solving and how is that benefiting you?
My sales team was disorganized and had no way of advancing potential customers down a marketing funnel. Now, with the behavioral tracking and analysis that HubSpot provides, those problems are a thing of the past.
Recommendations to others considering the product:
Start small and analyze which tools work for you, and which ones don't, so you can choose which paid package is right for you.


    Computer Software

HubSpot marketing is a dream for our team

  • January 06, 2022
  • Review provided by G2

What do you like best about the product?
Contact management has been by far the most helpful. We love the customability of marketing templates, but being able to customize tags. etc.
What do you dislike about the product?
It takes a long time to onboard. Hubspot academy is a good solution, but I think there might be some UX that could be tweaked for efficiency.
What problems is the product solving and how is that benefiting you?
Contact management has been a thorn in our side. Between newsletters and individual contacts, we can now finally create the dynamic lists with tags that we've needed all along.
We also love that we finally have a spot for easy to create landing pages. Before we would do everything in Wordpress and the analytics just weren't there.
Recommendations to others considering the product:
Use hubspot academy!!! This tool is incredibly powerful, and hubspot academy is the key to using it all efficiently.


    E-Learning

Great tool for Marketing teams

  • January 05, 2022
  • Review provided by G2

What do you like best about the product?
Everything you need in one place including email and social. I really like the Reports side of things and their support is one of the best I've ever seen - very quick to respond if you can't find the answer in a helpfile.
What do you dislike about the product?
Posting on social you get a Hubspot link and I prefer the links to look native. Overall, there is not much to dislike about Hubspot and they are always trying to add new features. I don't pay the bill but price could be a factor for some.
What problems is the product solving and how is that benefiting you?
Collaborate as a team, schedule social media posts easily, email customers and prospects, easily report on site traffic and campaign performance including details stats.


    Rakesh S.

Best Platform to Track Marketing Leads & Follow-ups

  • January 05, 2022
  • Review provided by G2

What do you like best about the product?
One new thing I really like about HubSpot Marketing Hub is the AI-powered content and campaign recommendations. It actually analyzes audience behaviour and suggests the best content, subject lines and sending time for each campaign. This makes it much easier to optimise performance without guessing.

Another feature I appreciate is the improved multi-touch attribution reporting. It clearly shows which channels, ads and touchpoints contributed the most in converting a lead, which helps us make smarter budget decisions.

Along with that, the WhatsApp integration for automated workflows is also very useful. We can now nurture and respond to leads instantly through WhatsApp without switching platforms.

Overall, HubSpot Marketing Hub keeps improving automation and insights, which is really helping in my current marketing project — especially in reducing manual effort and increasing conversions.
What do you dislike about the product?
One thing HubSpot Marketing Hub can definitely improve is the live chat and customer support experience. When we face technical or workflow issues, getting timely support becomes challenging. Response time is often slow, and sometimes we don’t get clear guidance to resolve the issue.

Since support plays a huge role when working on fast-paced marketing projects and campaigns, improving real-time support, live chat responsiveness, and availability of expert help would make the overall user experience much better.
What problems is the product solving and how is that benefiting you?
My problem is not proper MQL follow-ups with the sales and marketing team. Now everything is shorted. Thank you, Hubspot.


    Computer Software

Invaluable marketing tool

  • January 05, 2022
  • Review provided by G2

What do you like best about the product?
Centralises all aspects of marketing from landing pages to emails, all underpinned with useful reporting.
What do you dislike about the product?
Page creation tools can be clunky, content management system could be more intuitive
What problems is the product solving and how is that benefiting you?
HubSpot Marketing Hub functions as a one-stop shop for all marketing activity, allowing campaign performance to be measured and all activity to be tracked from a single area.


    Marketing and Advertising

One solution for everything

  • January 05, 2022
  • Review provided by G2

What do you like best about the product?
I love that I can do all of my marketing using one integrated solution. Previously, I logging into Mailchimp and importing customer lists everytime I needed to send an email.
What do you dislike about the product?
There are some basic limitations on the social and ads side of things, but generally I'm pretty happy with everything.
What problems is the product solving and how is that benefiting you?
I needed and have create efficiencies.


    Computer Software

Good for marketing teams with no Ops/Dev Support

  • January 04, 2022
  • Review provided by G2

What do you like best about the product?
Easy set-up. Intuitive to use. The account tracking based on domains is excellent natively integrated.
What do you dislike about the product?
There are just fewer options of available tasks than Marketo. I have not figured out campaigns yet.
What problems is the product solving and how is that benefiting you?
I was solving marketing automation software to greater scale marketing. Discovered a few cool things that HubSpot does.