Marketing Hub Professional
HubSpotReviews from AWS customer
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Marketing automation
What do you like best about the product?
The scope of the tools it offers is acceptable, the options it offers regarding content scheduling are good
What do you dislike about the product?
Lack of modules for website management or lack of codes in Hubspot Developer
What problems is the product solving and how is that benefiting you?
The management of social networks from a portal, the management of my website regarding code, content and SEO.
One of the benefits is the speed and ease of content management as well as the stability of the website.
HubSpot Marketing Hub helped me focus my efforts and be able to measure the results in relation to the leads generated, registered interactions and business created.
One of the benefits is the speed and ease of content management as well as the stability of the website.
HubSpot Marketing Hub helped me focus my efforts and be able to measure the results in relation to the leads generated, registered interactions and business created.
Great new CRM
What do you like best about the product?
Up to date and design features for integrating with Sales Navigator and Gmail
What do you dislike about the product?
Sometimes there are not integrations for certain technologies since everything tends to be around SFDC
What problems is the product solving and how is that benefiting you?
Sequencing and touching points for prospects. Tasks help us stay on track
HubSpot Workflows has made our Zoom webinars way easier!
What do you like best about the product?
We have used the integration between Zoom Webinars and HubSpot. The workflows are the most valuable part of the integration since they help you guarantee all your registrants coming from HubSpot get sent to Zoom. We have got a lot of value out of it. And we have also used the workflows to segment and classify our contacts.
What do you dislike about the product?
In the beginning, using the workflows can be confusing since there is a lot of information to take, but you can get used to it quickly with practice time.
What problems is the product solving and how is that benefiting you?
We have resolved problems related to marketing contacts not being placed on the correct lists; thanks to the workflows, we can identify specific properties from the contacts classified in the indexes. Also, we have solved the problem of the webinar registrations and the webinar registrants distribution in HubSpot.
Recommendations to others considering the product:
Get help on the setup process since this is the basis for getting the whole platform working properly
Very powerful automation platform - constantly improving.
What do you like best about the product?
How powerful the workflows and automation is. There are few things that you cannot accomplish, through direct or through workaround methods. You can send emails, clean up data, update contact records, and so much more.
What do you dislike about the product?
Some features are oddly missing, but the team is constantly improving the tool and they are great at listening to the community.
What problems is the product solving and how is that benefiting you?
Marketing automation, data cleanliness, hands off lead routing, etc. We save tens of hours per week due to the workflow automations we have implemented as well as driving revenue through workflow campaigns and action campaigns.
Good, Easy to Use System
What do you like best about the product?
Overall, HubSpot is an all-in-one, easy site to navigate
What do you dislike about the product?
Email/landing page customization is limited and tagging isn't available on all social platforms.
What problems is the product solving and how is that benefiting you?
Project management: Suitable for tracking how much we're posting on social and which platforms. Reports: Good analytics tools.
Recommendations to others considering the product:
If you're looking for an overall easy-to-navigate, simple to use marketing hub, HubSpot is a great option.
The best marketing software for your company
What do you like best about the product?
That it's super easy to use, also very intuitive. You don't have to be an expert in programming to be able to use it. It has metrics for everything, and you can track pretty much everything.
What do you dislike about the product?
In a few cases, some tracking metrics are not possible with Hubspot. Reporting dashboards only allow 20 reports in them, which is not a lot.
What problems is the product solving and how is that benefiting you?
You can have all of your marketing initiatives and results in the same place, which saves time and money because you don't have to go to different places to gather all of your information. I like that the data is always available in real-time.
Recommendations to others considering the product:
It's expensive software, but it's worth every penny. Information is readily available and in real-time. The platform is super easy to use and very intuitive. Customer support is always ready to help, and they usually respond fast. It's perfect for automation, so it's going to save you and your team a lot of time. I like that it has integrations with every single platform/software that you can think of, so you'll have all of your information in one place.
Overall positive experience
What do you like best about the product?
I like how it creates contacts automatically when leads submit a form on LinkedIn Ads. I like that we can add popup forms and stuff without the need for coding. I love the support team and how quick they are to respond.
What do you dislike about the product?
I find that there is a lack of customizability when it comes to forms, templates, etc.
What problems is the product solving and how is that benefiting you?
Gives us access to everything in one hub. Email tracking and e-blasts is a huge benefit we see when sending out our monthly newsletters.
Great tool for Marketing Initiatives to schedule seemlessly across different platforms
What do you like best about the product?
My favorite thing about the Marketing Hub within Hubspot is the ease of scheduling social media posts across different platforms. I can easily create a post that can be adapted to LinkedIn, Facebook, Twitter and Instagram without having to sign into each separate application. It's also easier to analyze data to see which posts are getting the most engagement, and which application is having the highest views per post. I can organize posts based on campaigns, dates, months, it makes scheduling social media so much more efficient and effective.
What do you dislike about the product?
One thing that needs improvement is the Design Tool formats within templates. If I copy and paste something from a different screen (such as a Word Doc, Excel file, or Email, etc) then it will keep the source formatting, and overwrite the format I already had in the email template / design tool. I have found a work around for this is that I just go directly into the source code and enter it within the brackets of the font specifics... but this is challenging for people who find the code intimidating, not to mention pretty inefficient. I hope that this simple improvement can be made soon, it would only require something like a "keep format on template" button similar to how Microsoft Word has it.
What problems is the product solving and how is that benefiting you?
Integration and collaboration on engaging email campagins, tracking data on open rates to better serve customers, and creating a cohesive social media campaign. We have seen benefits in all these areas by being able to use the Hubspot functions to schedule out emails and social media postings and being able to track their engagement.
Recommendations to others considering the product:
I have used several different marketing automation platforms, and by far I have found Hubspot to be the best one in terms of ease of use, personalization/customization, adapting dashboards to report different data, and simply just the ease of creating content.
Great tool and simple user interface
What do you like best about the product?
Everything is accessible within a single platform, whether it's the CRM, social media management tools, marketing automation, and various integrations. Easy to use for both marketers and sales team.
What do you dislike about the product?
Although I understand the importance of privacy and data consent, the constraints for email marketing can be troublesome.
What problems is the product solving and how is that benefiting you?
Having a centralized system for all marketing efforts in terms of social, email, campaign outreach etc.
Great Marketing Tool
What do you like best about the product?
I love being able to schedule social media posts ahead of time and be able to schedule them on multiple platforms. I appreciate that you can use a post from one platform to form a post for another. I also love being able to monitor and respond to activity through the Monitor tab. I've found Hubspot Academy to be extremely helpful as well. Hubspot makes it easy to deal with nearly all social media avenues in one place.
What do you dislike about the product?
I wish Hubspot were more conducive to scheduling with Instagram. Currently you are only able to schedule and Instagram post with one picture when the platform does allow for multiple photos. It would also be helpful to be able to schedule Instagram Stories, or Reels. When posting through the Instagram app you can see suggested hashtags as well as how many uses that hashtag has gotten, which can be extremely helpful when scheduling a post.
What problems is the product solving and how is that benefiting you?
I have recently taken over manging social media for my company and I find it very useful to be able to choose from campaigns and blog posts already embedded in Hubspot. It makes finding content to post a lot easier.
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