Marketing Hub Professional
HubSpotReviews from AWS customer
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Hubspot marketing hub makes it very easy to organize your customers, products, and sales.
What do you like best about the product?
The most helpful part is Hubspot's customer service team. They're very responsive and always give the correct solutions to the best of their ability. I also enjoy how easy it is to navigate through the different tools that are provided.
What do you dislike about the product?
The only downside about HubSpot was how we intended to use it was not provided but we easily learned a way to navigate around the obstacles.
What problems is the product solving and how is that benefiting you?
The automated emails are very helpful when sending confirmation emails to our customers. It has helped with our return customers and also provided a way to keep track of the conversations with our customers.
Recommendations to others considering the product:
It's a great way to keep track of sales, customers, and marketing tools. The automated emails are very helpful when sending confirmation emails to our customers. It has helped with our return customers and also provided a way to keep track of the conversations with our customers.
Almost every you need - Very Intuitive
What do you like best about the product?
What I like the best is the user experience and the constant updates that keep providing new features to solve problems. Also great support.
What do you dislike about the product?
Sometimes the platform is overwhelmed and created error. Which has me constantly monitoring automation. Also creating a endless content flow is not possible yet, where there is a way to consume a piece of content and have the system offer you more.
What problems is the product solving and how is that benefiting you?
Marketing and Sales automation.
Intuitive Design paired with Exceptional Training
What do you like best about the product?
I love the intuitive design that makes it easy to use. Pair that with the HubSpot Academy and you can start to get to that professional level in no time at all. I mostly work with emails, but we also take advantage of workflows which helps to make quick tedious tasks much easier. I love that I can schedule emails a week in advance to keep me ahead of schedule.
What do you dislike about the product?
There are a few limitations when it comes to new technology, but the Support team is quick to help you find an outside solution. We recently found out about click-to-text options. When I contacted HubSpot to see if this was something the software could do, they said it was not, but immediately sent me to another provider that they partner with that could offer that functionality.
What problems is the product solving and how is that benefiting you?
We send out a lot of emails and social media posts daily. It helps to create drafts for approval and then schedule them in advance. It is also very easy to go back into a scheduled post or email and make changes before it goes live. This allows you to be reactive when world circumstances force you to change your message. One other problem is having a large database of customers that we need to segment so we are sending the right message to the right person at the right time. HubSpot allows us to curate these lists with ease.
Recommendations to others considering the product:
Whether you are a large organization or just starting out this is a marketing tool that grows with you.
Powerful tools, perfect for marketing teams of any size
What do you like best about the product?
They've got all parts of the marketing process down to a tee. Control ads, emails, social media in one place and keep a holistic view of your customer's journey, with the CRM. The powerful workflows and automation available makes your life easier, plus there are thousands of apps available to connect to in the marketplce.
What do you dislike about the product?
Not a lot, there are constant updates and new features to make the tool even better.
I think the most difficult part of the system to use is the landing page builder, but there are thousands of templates available to use. I think it only seems hard because the email builder is so good.
I think the most difficult part of the system to use is the landing page builder, but there are thousands of templates available to use. I think it only seems hard because the email builder is so good.
What problems is the product solving and how is that benefiting you?
We needed a place we could control our marketing and keep detailed records of existing and potential customers. Hubspot also gave us full visibility of all of our marketing channels in one place and allows us to keep our sales and marketing teams aligned. We've been able to create a sales funnel that covers the full customer life cycle, from the initial lead creation to after-sales and support. The email marketing and landing page functionality has also saved us time and money, that we may have previously spent having to outsource landing page builds with HTML. We can now take full advantage of the drag and drop email builder and landing page templates.
Recommendations to others considering the product:
It's great and highly recommended for any marketing team.
Easy to use, even for a newbie. Great reporting.
What do you like best about the product?
When I started at my most recent company 7 months ago I had never used Hubspot before. I had heard quite a few things about the complexity of the system and "if you're not a developer, good luck." Well I am not a developer and the truth is that using the Marketing Hub has been a breeze. So easy in fact that I rarely, if ever, need to look up how to do something or get outside help. I don't feel intimidated by the system at all, and I particularly love the reporting dashboards so I can review how our marketing channels are performing WoW.
What do you dislike about the product?
I wish the social media functions were more robust. For example, many times I have wanted to use Hubspot to post to Instagram stories, or create a thread on Twitter - but in those circumstances, I have to post that content outside of the system.
What problems is the product solving and how is that benefiting you?
It saves me a lot of time to be able to post everything from a single source. It's easy to use and helps me to be more efficient.
Social and Hubspot; the perfect match!
What do you like best about the product?
Where do I begin! We're all about crunching the numbers and sharing results. Hubspot makes reporting easy and gives you exactly what you're after at a glance - you're able to group individual posts together so it's easy to see how a campaign is doing across the board.
What do you dislike about the product?
As much as I love the reporting it would be great if there was a way to export the pie charts and graphs - I normally export the data in an excel doc and recreate the graphs to pop into my final social overview for the year.
What problems is the product solving and how is that benefiting you?
It's great for collaboration. When working as part of a team, it's great to schedule/draft posts, and have team members dip in and review before the go live date - this has been a game changing as we are now working from home.
HubSpot Marketing Hub is very easy to use, intuitive and also powerful regarding automation.
What do you like best about the product?
The workflow section is very helpful for setting up email automation. It is a powerful feature with conditional settings that allows you to send specific emails depending on the criteria. List segmentation is also very useful where we can target our audience based on their properties, something that has helped us a lot. The interface in general is very simple and intuitive for a beginner user that is new to HubSpot. Email result reporting is also very useful because we track our email performances to understand what works and what does not.
What do you dislike about the product?
The drag and drop interface seems to be unresponsive when formatting the email. For example, font selection is not consistent; we have to select a different font and revert back to the font we want to use. This issue also applies to font color too. We have to double, triple check our emails before sending them out.
What problems is the product solving and how is that benefiting you?
Personalization and automation. We often use HubSpot contact properties to personalize our emails and we frequently use the workflow feature a lot to run our campaigns. This allows us to focus more on strategy rather than manually timing our email sends. We're also trying to understand our audience's reaction to our emails. With reporting, we have a better, clearer image of what is effective.
Recommendations to others considering the product:
Make sure your database has a strong structure foundation before importing them into HubSpot. A clean database will allow you to harness 100% of HubSpot's capabilities in terms of automation, personalization and segmentation. Use the workflow, it is very a intuitive and powerful tool to use if you want to automate and target your email sends.
Incredibly customisable CRM
What do you like best about the product?
The capacity to achieve almost any requirement through workflows. We have increased organisational efficiency by automating so many administrative processes which previously required tedious and manual input, taking up staff time.
What do you dislike about the product?
Not being able to set user view permissions for certain properties. As an educational institution it's frustrating that every user is able to see every bit of student data, which means we have to limit access to Hubspot as a whole to certain teams and staff members. It's also quire frustrating to not be able to schedule emails in relation to other emails to avoid clashes. Similarly, it'd be nice to see a feature like MailChimp's scheduling according to historic open/click rates, to analyse and automatically determine the best day/time to send an email to particular audiences.
More layers of form logic is also something we'd like to see. Currently you can only have one layer of form logic, but we segment our audience according to combinations of various dependant criteria
More layers of form logic is also something we'd like to see. Currently you can only have one layer of form logic, but we segment our audience according to combinations of various dependant criteria
What problems is the product solving and how is that benefiting you?
We are now able to develop far more efficient strategic communications depending on audience segmentation. What's most amusing is being told that something isn't possible, only to then find a workaround using intricate workflows.
Recommendations to others considering the product:
Fully investigate each feature and determine the best use. There are so many features that it's likely you'll wish you had implemented something earlier.
Easy to use: Self-taught
What do you like best about the product?
Everything is very self-explanatory on the site and if you do run into any issues there is an intercom to help with this which is great. It is widely used so the forums are super helpful also, and you can get some great tips and tricks to up your performance. The workflows are a great way to ensure your automation of emails, and great to filter out leads or older customers.
What do you dislike about the product?
There can be a few issues with the integration of other sites, but usually, this can be rectified pretty easily with a few added plug-ins.
It would be great if the flows timings could be filtered further so contact of leads is done at peak times.
It would be great if the flows timings could be filtered further so contact of leads is done at peak times.
What problems is the product solving and how is that benefiting you?
Contacting all of our leads immediately with an email or text automation rather than manually.
Tracking the calls and progress of each team member.
Tracking the calls and progress of each team member.
Recommendations to others considering the product:
Integration is key, so make sure you can integrate your older systems with hubspot.
Great set of tools for a marketeer
What do you like best about the product?
Hubspot combines many of the tools that markeers use in their everyday jobs and makes the automation quite an easy task. Creating landing pages, adding forms to these pages and making (email) workflows for them is easy and intuitive. You can also have full control over your Social Media postings and ads here. You can even set up detailed reports around your marketing funnel to follow all the important insights.
What do you dislike about the product?
You have to pay extra for many small additions that would make your work easier. With already quite a high price that the tool goes for, it makes it quite a turn off.
What problems is the product solving and how is that benefiting you?
I use Hubspot for capturing leads and automate their further journey with my company using workflows, automated emails and other great solutions like e.g. lead scoring. The platform also helps connecting my company's marketing and sales efforts into one - giving both departments an easy overview of each lead/customer's journey.
Recommendations to others considering the product:
I got a lot out of their 2 day course that was fully focusing on their marketing tool.
The tool is expensive and you have to account for the additional costs such as add-ons and e.g. paying for bigger contact base than the initial 3000. Make sure you can afford it before you start using it.
The tool is expensive and you have to account for the additional costs such as add-ons and e.g. paying for bigger contact base than the initial 3000. Make sure you can afford it before you start using it.
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