Marketing Hub Professional
HubSpotReviews from AWS customer
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HUbSpot is the ultimate tool
What do you like best about the product?
I love HubSpots workflow automation. To know that I can segment my audience and send them EXACTLY the pieces and actions I want specifically based on specific triggers is such a powerful tool.
What do you dislike about the product?
Some functions that I think would be basic native characteristics of the system are missing and can be time-consuming to work around.
What problems is the product solving and how is that benefiting you?
Our business is centered around building workflows for other companies in property management to make their operations more efficient and have less work for their employees.
Recommendations to others considering the product:
Understand that getting started in HubSpot is going to be a commitment. It will not be setup in a week. You will continually tweak the system to be custom to your business and pushing it to perfection.
HubSpot is the best.
What do you like best about the product?
I love that not only do you have your marketing, sales, and service in the same place, you get great support to help you learn to use it with their learning center and their live support team.
What do you dislike about the product?
sometimes licensing and renewal can be difficult.
What problems is the product solving and how is that benefiting you?
Solved my scattered marketing efforts by putting it into one hub which allows me to report on all my efforts in one place. Benefit is clear ROI.
Recommendations to others considering the product:
If pricing is your sticking point, negotiate. I've used it at multiple companies for nearly 5 years and it's truly the best product available right now.
Great Solution for Marketing Professionals
What do you like best about the product?
Ease of use, great functionality, ability to customize, add-in modules are beneficial.
What do you dislike about the product?
There are times when the system if very slow and some browsers do not work well with HubSpot, but overall a great tool.
What problems is the product solving and how is that benefiting you?
SEO, Email, Lead Gen, Reporting and Analytics - we use all aspects of the product so it provides a great value.
Recommendations to others considering the product:
Know the end result before testing a system. Determine all your needs, build a check list of those needs and ensure that the systems tested can demonstrate how those needs would be accomplished prior to making a decision. Ask for a trial version - make sure you use a full version - all you have to do is ask.
A powerful too with a simple UI
What do you like best about the product?
It is very easy to create emails, workflows and contact lists. Easy to suppress contacts based on engagement. Support is always very responsive and helpful.
What do you dislike about the product?
Workflows can go more in depth with options regarding contact activity to make marketing efforts even more personalized. Some support members are less experienced than others but if that's the situation any case will get escalated properly.
What problems is the product solving and how is that benefiting you?
As an email marketing specialist with experience in many other ESP and marketing automation tools, hubspot is a great way to segway into that field and keep the learning curve as short as possible. The goal of our instance of Hubspot was to direct people to our website and help grow our marketable database.
Recommendations to others considering the product:
Hubspot is great for people to learn marketing automation.
You Need to be Using HubSpot Workflows
What do you like best about the product?
The best part about workflows is that there are so many options when creating a workflow. Workflows are a crucial part of getting the most out of HubSpot and once you learn how they can maximize your efficiency you'll be making them for EVERYTHING.
What do you dislike about the product?
My only con if I had to choose one would be the lack of tips and tricks resources out there. I find myself not knowing what I want and sometimes inspiration comes from all over. Being able to see how others are using workflows to streamline their business would be a major help in expanding out workflow library. With that it would also be good to know what pitfalls occur within in workflows. For example, can we over workflow? Would there be an example where too many workflows or a specific type of workflow might not be worth using.
What problems is the product solving and how is that benefiting you?
We are reducing manual entry and giving employees time back to do other things. For the sales team it allows them to work on other tasks and do more prospecting now that we have enabled automatic deal creation based on inbound leads. We realized that by reducing stressful deal creation and having the automated deals pre-populate certain information for the sales team ahead of time they can worry less about adding each deal in one at a time and focus on the actual relationship with the client.
Hub spot workflows are really awesome
What do you like best about the product?
the ability to customize to a large extent
What do you dislike about the product?
the time delays can be a little bit confusing at times
What problems is the product solving and how is that benefiting you?
it saves time and allows our team to focus on other activities in the time saved by using hub spot work flow automation for stuff like lead assignment to sales reps, emailers and much more
Recommendations to others considering the product:
Hub spot is a good tool to take care of website and marketing automation. its a single destination for all the marketing needs. i have really liked using it till now. the support team is prompt and solutions are provided very quickly
Perfect fit for Small to Midsized Businesses
What do you like best about the product?
For small to medium-sized businesses, HubSpot is a fantastic tool. It isn't as robust as SaelsForce, however, it makes up for it in its user-interface, reporting tools, ease-of-use, and cost. I've implemented HubSpot from SalesForce for two separate companies and the ability to quickly make changes and create a company-wide impact is impressive.
What do you dislike about the product?
As mentioned above, HubSpot is not as robust as a tool like SalesForce. Some features are still being developed, which can make it difficult to have a fully dynamic tool that can meet all sales and marketing needs. The good news is that the HubSpot team has a new release almost every month, and there is an online forum. If you're smart and enjoy solving problems, you can typically find a workaround while features are being developed.
If you have a dedicated person who owns the HubSpot CRM, you'll be off to a great start as they can ensure you have the desired impact you seek. So while there are things that I'd love to see in the tool, it gets the job done at a price point that is much more affordable.
If you have a dedicated person who owns the HubSpot CRM, you'll be off to a great start as they can ensure you have the desired impact you seek. So while there are things that I'd love to see in the tool, it gets the job done at a price point that is much more affordable.
What problems is the product solving and how is that benefiting you?
- Sales and marketing reporting and analytics
- Creating sales effectiveness
- Bulk marketing initiatives
- Creating sales effectiveness
- Bulk marketing initiatives
Recommendations to others considering the product:
HubSpot is perfect for any small t mid-size business. Make sure to have someone or several people who can understand data and how to report on data.
Marketing & Client Services Associate
What do you like best about the product?
I love the Hubspot marketing and workflow tools. The marketing tools allow me to efficiently and quickly send out marketing emails every Monday, while allowing me to track the opens, clicks, not sents and bounces for each of our recipients. I can also see when people click on our marketing emails, social media posts, landing pages, etc because of Hubspot's tracking capablities. The workflow tools allow me to update each contact in mass, ensuring that all contact fields are updated correctly.
What do you dislike about the product?
I would like to have more export capabilities such as the ability to export deals with contact names and other contact properties such as emails.
What problems is the product solving and how is that benefiting you?
We are able to keep track of all our marketing efforts and campaigns by using Hubspot.
Recommendations to others considering the product:
Make sure to read the Hubspot blogs and participate in the Hubpspot forums if there are features you are looking to add to the system.
Review of Hubspot Workflows
What do you like best about the product?
Workflows in Hubspot are incredibly easy to create. The options make sense and you can practically get it to do anything you want.
What do you dislike about the product?
Some of the functions don't necessarily work as you would think. For example, you can create a task in the workflow, add a delay, and then check to see if the task has been completed. The problem is that it's not actually checking to see if the task is completed. It checks something else entirely. It is also very difficult to create loops so instead of just verifying that you are intentionally creating a loop, you have to get pretty creative and create multiple workflows to achieve a loop.
What problems is the product solving and how is that benefiting you?
Workflows in Hubspot are helping my company to automate a lot of our processes and report out on our successes and failure.I definitely recommend this over having a process document with step by step instructions for someone to follow and an excel sheet where someone manually keeps track of everything. Instead, use a workflow to trigger task creations and let the reporting be automated.
Recommendations to others considering the product:
Spend time to learn about all the features. The more you dig in to Hubspot, the better it can help you.
HubSpot is the foundation of our business
What do you like best about the product?
HubSpot makes sure everything runs smoothly and we are able to give our leads and customers the feeling of a personal dialogue despite engaging with 100s on a daily basis through the use of sequences, workflows and templates.
What do you dislike about the product?
There are very few things I dislike about HubSpot. There is a large forum/idea platform where users can submit ideas/feedback, which everyone can vote for to prioritise the ideas towards HubSpot. A lot of these suggestions are implemented to the platform ongoingly.
What problems is the product solving and how is that benefiting you?
Minimising manual tasks
Recommendations to others considering the product:
Give the trials a go - you will get a great idea of what the platform can do - make use of HubSpot sales staff and consultants to uncover how your needs may be fulfilled.
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