Braze, Inc.
BrazeReviews from AWS customer
0 AWS reviews
-
5 star0
-
4 star0
-
3 star0
-
2 star0
-
1 star0
External reviews
1,484 reviews
from
External reviews are not included in the AWS star rating for the product.
Braze helps us on a daily basis to organise and improve our CRM
What do you like best about the product?
Braze is easy to use and offers a wide range of possibilities. Additionally through automations it makes it easy to run experiments and tests. In addition Braze support as well as our key account manager and technical support manager are super fast in responding to all our questions.
What do you dislike about the product?
There are some technical issues here and there, which aren't fixed as fast as we would like to have it. Some areas of improvement are not tackled at the moment like having the possiblitily to set up a Control group for multichannel campaigns, especially when the two channels in a campaign are iOS and android, which would prevent you from setting up two campaigns for each platform separately.
What problems is the product solving and how is that benefiting you?
Braze offers a all-in-one solution to do CRM smoothly and in an automated way, which benefits our users immensely in getting all the info they require to make an informed decision.
Great canvas flows to support complex, personalised user journeys
What do you like best about the product?
The flexibility of canvas flow to build personalised user journeys.
What do you dislike about the product?
The limitations of canvas flow compared to classic canvas editor should be highlighted more in the feature e.g. users automatically exit the canvas when they reach the last step in a canvas, unless lots of delays are added in. This means if you want to add to your journey you need to duplicate the canvas or create additional ones that are linked to.
Braze is missing some really basic features like auto save. It also logs out often. This can delete hours of work on cavases and campaigns.
Braze does not enable you to turn an email that has been created in a canvas/campaign into a template, or transfer emails from a canvas to a campaign and vice versa without downloading and reuploading as a HTML version.
Braze is missing some really basic features like auto save. It also logs out often. This can delete hours of work on cavases and campaigns.
Braze does not enable you to turn an email that has been created in a canvas/campaign into a template, or transfer emails from a canvas to a campaign and vice versa without downloading and reuploading as a HTML version.
What problems is the product solving and how is that benefiting you?
Sending personalised communications to users based on unique attributes or custom events.
Amazing - best CS team ever
What do you like best about the product?
The willingness of the CS team to help at any time
What do you dislike about the product?
Nothing - they develop and grow by our requestd and needs
What problems is the product solving and how is that benefiting you?
Automated journies with high targeting
For an Intuitive and Mostly Seamless Experience
What do you like best about the product?
The best thing about Braze is how easy it is to create campaigns and canvases! Building a workflow has never been so easy! Even using HTML code or building emails without HTML code is pretty seamless.
What do you dislike about the product?
Occasionally I will run across situations with emails that are hard to resolve with limited HTML code knowledge. It is not often a bad experience, in fact more often than not, it is a seamless experience. User imports can sometimes be tricky if you only have an email for the member.
What problems is the product solving and how is that benefiting you?
I love that Braze recently came up with the ability to view emails in dark mode. I additionally love the exit canvas option, so no matter where a member is in the canvas if a specific event occurs, it will kick them out of the canvas. There is less of a concern of members writing in asking why they received an automated message.
Additionally, in our company we desperately needed the ability to send automated messages through the customer's journey and Braze really helps resolve that without needing a lot of engineers and extra developers.
Additionally, in our company we desperately needed the ability to send automated messages through the customer's journey and Braze really helps resolve that without needing a lot of engineers and extra developers.
Easy to use interface to make engaging multichannel user flows or one-time campaigns
What do you like best about the product?
Love the Canvas Flow functionality. The simplicity to create a full user flow and tap into different user attributes/ custom events as triggers.
What do you dislike about the product?
It is hard to manually access User Data in csv format. For larger data pulls we need to use an API call.
What problems is the product solving and how is that benefiting you?
Multichannel user engagement
The best multichannel marketing tool
What do you like best about the product?
Braze has a user-friendly dashboard that's easy to navigate. The capabilities to target and segment your audience are impressive, and the amount of tools (email, in-app push, content cards, etc.) you can utilize is vast. Estimating the audience is great, and the canvas tool is the best! It really makes setting up campaigns easy. There are lots of documentation and how-to videos online.
What do you dislike about the product?
I don't like that you can't delete specific items. Instead, you have to archive them. Autosave would also be a nice feature to add. Nothing worse than working on a campaign that doesn't autosave and having to start over.
What problems is the product solving and how is that benefiting you?
Braze is helping us market to our clients at the right time. We are able to reach a plethora of clients productively and with accurate communications. Our marketing ROI has also increased after using Braze.
Very helpful
What do you like best about the product?
The different ways of targeting, how we can add our own specific lists of users but also use filtering for the countries. Setting a cap is also very helpful.
What do you dislike about the product?
The targeting for country seems to be off sometimes. Eg. When filtering for United States only we still get in countries like United Arab Emirates and Mexico.
What problems is the product solving and how is that benefiting you?
Great for our notification use for short questinaires and longer surveys that we connect to more complex surveys we set up in Alchemer.
User friendly, easy to use platform.
What do you like best about the product?
Very user-friendly - easy to navigate and experiment with different features. I especially enjoy using the new version which makes it easy to create flows within a canvas.
What do you dislike about the product?
The challenge my team found with Braze was in terms of reporting - without any add-ins, we found it difficult to report on analytics without any built-in dashboards or the ability to export these results into a csv file.
What problems is the product solving and how is that benefiting you?
Most of the time, I find that a lot of customer engagement platforms are difficult to learn and use. However with Braze, it was easy to pick up and try new features with this tool.
Braze Rocks
What do you like best about the product?
How it's the one stop shop for everything as it relates to web and app. I also really like how powerful canvases are.
What do you dislike about the product?
Honestly, I can't think of anything. Most of the issues we have are on our end (events tracking + triggers)
What problems is the product solving and how is that benefiting you?
Automated crediting, custom event triggers, cross-platform tracking and communication.
Easy to use ESP
What do you like best about the product?
I like how easy it is to set up campaigns and launch campaigns. I came from using Salesforce Marketing Cloud, which was not intuitive at all, but switching to Braze was much easier. The UI/UX overall is quite enjoyable.
What do you dislike about the product?
There are some minor functions that aren't available on Braze, such as campaigns automatically stopping/archiving once a one-time send has been completed. I think the UI/UX of the Canvas Flows can also be improved a bit.
What problems is the product solving and how is that benefiting you?
Braze is easy to use and a great email service provider. It is benefitting my company because it is our main email service provider and we are able to reach all of our users efficiently. We are also able to report on analytics easily.
showing 971 - 980