Workflow approvals have ensured consistent messaging and now scheduling saves my team hours daily
What is our primary use case?
Sprout Social is a major time-saver for my social media marketing team, as we use it to schedule and organize content in advance and to reply to direct messages.
A specific example of how I use Sprout Social for scheduling and replying to messages is through the workflow feature, which is especially important because I am able to supervise some team members who reply and view their responses for professionalism and accuracy since they reply through Sprout Social using the workflow. We also use the calendar feature extensively to write notes on what we want to post.
The approval workflow ensures that responses from other team members are in our approved language and writing style, which makes the process effortless. I cannot express how much I love this feature, as I think it is perfect.
What is most valuable?
In my opinion, the best features Sprout Social offers are the approval workflow on direct messages, user-friendly interface, and user-based system that works well for teams with multiple people. Additionally, planning on social media posts, reporting on social media engagement, recommending best times to post, and the calendar feature, which helps tremendously to write notes on what we want to post, are valuable.
The feature which has made the biggest difference for my team is the ability to schedule and organize content in advance, which has been really time-saving and helpful to make us more organized and focused.
Sprout Social has positively impacted my organization by helping support steady follower growth through consistent posting, improving efficiency with easy content planning and scheduling, and enabling us to track everything, which is something we could not do before. We can now prove to upper management that we are having an impact and increasing impressions, showing what is trending upward.
A specific metric that shows how Sprout Social has helped is that it has improved engagement from 20 to 55 percent.
What needs improvement?
I sometimes find it difficult to drill down into deeper analytics when using Sprout Social.
There are not enough analytics outside of the traditional followers, retweets, and reach that could make Sprout Social better.
For how long have I used the solution?
I have been using Sprout Social for approximately six years and a few months.
What do I think about the stability of the solution?
Sprout Social is stable, and I have noticed no downtime.
What do I think about the scalability of the solution?
Sprout Social's scalability is very good, as it handles my organization's growth well.
How are customer service and support?
The customer support for Sprout Social is very responsive and proactive.
I would rate the customer support of Sprout Social a nine out of ten.
How would you rate customer service and support?
Which solution did I use previously and why did I switch?
I previously used a different solution, specifically Adobe Express, and the reason I switched is that our needs evolved and Sprout Social better suited them.
What was our ROI?
I have seen a return on investment because I am able to monitor and provide substantiated reports to our clients to manage multiple clients and teams, which has been very helpful for our operations.
What's my experience with pricing, setup cost, and licensing?
My experience with pricing, setup cost, and licensing has been that Sprout Social is very cost-effective.
Which other solutions did I evaluate?
Before choosing Sprout Social, I evaluated Hootsuite as another option during the decision-making process.
What other advice do I have?
Sprout Social is a great tool to manage social media posts for your company, and this platform helps to schedule them all. It gives the best times for posting, and the reporting is very easy as I can download it the way I want it, which helps make data-driven decisions more straightforward.
I love Sprout Social because it seamlessly connects to our social platforms and is also very easy to use with clear language and a friendly appearance. I would rate this product a nine out of ten overall.
Which deployment model are you using for this solution?
Hybrid Cloud
If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?
Streamlined social campaigns have saved time and double our following through unified scheduling
What is our primary use case?
My main use case for Sprout Social is as a social media publishing and analyzing tool. It helps me streamline social media management, including responding to comments. I have team members who also use it, making it easy for us to understand what we are doing and planning.
In addition to my main use case, we also use Sprout Social to manage social media campaigns, focusing mainly on leveraging employee advocacy to drive revenue without relying on the company's ad spend. The platform addresses a key challenge by offering multiple tools to boost engagement and outreach, all within a single, streamlined interface.
What is most valuable?
Sprout Social is a very easy to use and intuitive tool that my team uses in our day-to-day work. It makes social media management effortless and the analytics are outstanding. I appreciate that this tool is constantly adding features to help make things much easier. For instance, it seems like just as we were expressing how we wished Sprout Social would allow us to do an Instagram Collab post, a week later, it was available. That's wonderful.
Some of the best features that Sprout Social offers made it very easy for us to create an Instagram Collab post. Social media management is effortless, social media publishing is great, and social media analytics are exceptional.
Regarding the analytics and media management features of Sprout Social, which help my team significantly, for each account, I can customize posts for each platform and schedule them to go live simultaneously. When it comes to employee advocacy, Sprout Social has integrated AI assistance for captions. I typically generate one suggested caption for employees to use when re-sharing to their social media accounts. Now, EA messages and ideas display in random order to better promote the full range of content.
Moreover, Sprout Social has made the option to gamify the sharing concept quite easily with employee advocacy.
Sprout Social has positively impacted my organization. Since we started using Sprout Social, we've seen time savings and streamlined operations. It has helped us measure and improve our productivity. It helped double our overall social following. It saved considerable time by bulk scheduling campaigns without going to every different platform.
What needs improvement?
Sprout Social could be improved in several areas. The user interface could be more user-friendly and intuitive for new users.
Additionally, it is difficult to customize reports the way I want them to be.
What Sprout Social will need to earn a perfect score from me is an improvement in the user interface to be more user-friendly. The reason I rated it a nine out of ten is that it has helped us organize, measure, and improve the return on investment of our social efforts. It helped us analyze our user base and adjust our targeting techniques based on who was interacting with our posts on different platforms.
For how long have I used the solution?
I have been using Sprout Social for the same amount of years.
What do I think about the stability of the solution?
Sprout Social is a very stable tool according to my experience.
How are customer service and support?
The customer support for Sprout Social is very helpful and responsive.
Which solution did I use previously and why did I switch?
Before Sprout Social, I previously used Hootsuite and switched because we saw more positive reviews than Hootsuite. Additionally, Sprout Social was more cost-effective and easy to use. The features were robust, and the settings and setup were easy for new users.
What was our ROI?
Sprout Social helped us schedule our content on many different platforms from one central location, thereby saving a lot of time, which demonstrates a solid return on investment.
What's my experience with pricing, setup cost, and licensing?
The pricing, setup cost, and licensing for Sprout Social are very affordable and very competitive compared to other alternatives.
Which other solutions did I evaluate?
Before choosing Sprout Social, I evaluated other options such as HubSpot CRM and Looker Studio.
What other advice do I have?
Sprout Social is deployed in my organization using a hybrid cloud.
We use AWS as our cloud provider with our hybrid cloud setup.
My advice for others looking into using Sprout Social is that it is a good platform to use when measuring social impact and engaging with your users or customers.
When scheduling or managing multiple social campaigns on various social platforms, Sprout Social connects very well to those platforms.
We are able to save at least ten hours per week by measuring the increase in social following and saving time with bulk scheduling. I rated this product nine out of ten.
Which deployment model are you using for this solution?
Hybrid Cloud
If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?
Centralized planning has transformed how my team schedules campaigns and measures engagement
What is our primary use case?
Sprout Social is more than a scheduling tool for us; we build out campaign calendars, tag posts, and coordinate content across multiple platforms. We are able to review engagement from multiple audiences, which helps us plan for and adjust our messaging. We are able to monitor our mentions and quickly engage with our partners, which strengthens our partnership overall.
A specific example of how I use Sprout Social for campaign coordination or engagement monitoring is that we use it for monitoring social media specifically when doing very large events of several hundreds of people. We want to make sure we are engaged with attendees, speakers, and many more. During these events, it is hard to manage everything on multiple platforms if you are not following every single individual. Sprout Social allows us to monitor what is being said, stay engaged with people, communicate important information during the event, and do it on multiple platforms all at once.
We use Sprout Social for social media scheduling for our clients a lot, and we also use its most powerful feature, which is social media listening, as that is the major chunk of the feature that makes our business make or break in any opinion.
What is most valuable?
The best features Sprout Social offers include reporting, publishing, and an all-in-one solution, as well as post scheduling metrics for each social media.
The reporting and publishing features help my team significantly; reporting and scheduling are very easy. However, what I find the most useful is the tags. I manage the social media posts for our company, and this platform helps me to schedule them all. It gives the best times for posting, and also the reporting is very easy, allowing me to download it the way I need it.
Sprout Social has positively impacted my organization through time saving, quick reporting, and easy connection to our social media platforms. The time saved is great and huge; we are able to save approximately two to three hours per day. It has saved us a lot of time as we have been able to pre-post things. Sprout Social has helped with time management, especially with scheduling and reporting, so it has been a game changer.
What needs improvement?
Sprout Social could be improved with better data customization when pulling reports and by adding brand guide functionalities.
Additionally, it does not always support high-quality images or videos, and it is difficult to figure out how to get them into the platform. I would appreciate it to stay up to date with social media upgrades as an improvement.
For how long have I used the solution?
I have been using Sprout Social for about six years and several months.
What do I think about the stability of the solution?
According to my experience, Sprout Social is very stable.
What do I think about the scalability of the solution?
Sprout Social is very scalable because it can handle my organization's growth efficiently.
How are customer service and support?
The customer support is amazing and helpful.
How would you rate customer service and support?
Which solution did I use previously and why did I switch?
I previously used Hootsuite and Adobe Express.
Which other solutions did I evaluate?
Before choosing Sprout Social, I evaluated other options, including Asana.
What other advice do I have?
I would recommend Sprout Social for a colleague or company with multiple channels to manage and report, as the scheduling tool makes it easy to keep everything in check and in order. The price of Sprout Social was fair and highly affordable. I would rate this product a 9 out of 10.
Accurate Long-Range Performance Insights, but the Layout Can Feel Bloated
What do you like best about the product?
The ability to view past performance on large date ranges of posts is crucial. The data is accurate, the process is clean, and it's probably the most used tool for me within' Sprout.
What do you dislike about the product?
The layout feels a little bloated at times. I have to remember where things are (Ex. if it's under listening, reporting, etc.) and it feels like a lot of extra process/tools that may be unnecessary for me personally. The calendar could use some work. It's hard to go into detail as to why it bothers me, but it simply isn't as clean and streamlined as using google calendar. I switched over to Sprout and had too many issues so I reverted back to using G Cal for plotting my posts and then posting through Sprout when it was time to schedule. The differentiation between scheduling a post and using the notes feature is what bothered me. In google calendar, I can have one clean block of text that I can color code, which signifies whatever post I'm putting up that day. It's clean, visually easy to track. I did not find the same with Sprout.
What problems is the product solving and how is that benefiting you?
Using Sprout as a search tool for new influencers has been moderately helpful. I imagine as time goes on it can be more helpful. As previously mentioned, accessing data quickly and accurately is also helpful.
Unified Inbox and DM Automation Make Sprout Social a Real-Time Productivity Boost
What do you like best about the product?
For me, I really love the unified inbox. I am able to view all of the messages, comments, mentions from Facebook, Instagram, TikTok, LinkedIn, etc. All in real-time, in one spot, so I do not have to switch tabs back and forth. Even though I am currently on the couch, I was able to clear my entire inbox without having to open one single application. I also really love the automation of DMs, because it does handle a lot of the repetitive, FAQ-based messaging I send out, without needing me to babysit it. Honestly, I was very impressed with the social listening feature as well.
What do you dislike about the product?
Honestly, at this point, I have had zero issues with Sprout Social. However, I would also say that task management is getting close to being a viable replacement for a project management tool; however, it is lacking some key features such as deadline columns and status fields, which would be wonderful if they were to add them. At this point, I do not see anything that would cause me to leave Sprout Social, but I did feel obligated to mention these issues. Minor complaints.
What problems is the product solving and how is that benefiting you?
Prior to using Sprout Social, I was using around 5-6 separate applications for tasks including scheduling, listening, an email inbox management tool, etc. Sprout Social has essentially combined most of those applications into one. The DM automation alone saves me approximately an hour a day from copy/pasting the same reply to the same question repeatedly. For any user who manages multiple clients or accounts, Sprout Social effectively replaces an entire suite of applications you would normally be paying for individually, which adds up quickly.
Sprout Social: Intuitive and Collaborative Social Management
What do you like best about the product?
I like how easy Sprout Social is to use. We use it for scheduling posts and customer service, and it allows us to work collaboratively as there are two of us managing social. It lets us see what our grid will look like and has easy-to-read data and analytics. We love the ability to have prompted replies to customers. We actually love all the features and wanted a platform that was easier to manage all the DMs in one place. The initial setup was very easy since I had used Sprout Social previously.
What do you dislike about the product?
We love all the features. There are some issues when paid ads getting turned off and we aren't able to reply, but it seems more like a Meta issue.
What problems is the product solving and how is that benefiting you?
I use Sprout Social for scheduling posts and customer service, allowing collaborative work and easy access to analytics. It simplifies managing DMs in one place and offers user-friendliness with the ability to see grid previews.
Easy, Streamlined Social Media Management and Brand Integrity Control
What do you like best about the product?
It is such an easy way to streamline the whole workflow of social media management and digital brand integrity control. It is easy to understand and use without extensive training so you can get started right away and build out more advanced features as you have capacity. We use this platform every day and it is a great tool. I love that it gives you the optimal times of day to post based on your platform and audience as well.
What do you dislike about the product?
There are a few features that are a little lacking, like being able to react to posts on Instagram from within the platform rather than having to go directly to the instagram profile itself. There have also been a few incidents where posts didn't get sent out without warning. One in particular was an outage.
What problems is the product solving and how is that benefiting you?
Streamlining communications and providing easy control for editing, reviewing and post approval.
Data meets social - My take on sprout social through strategic lens
What do you like best about the product?
For my role, actionable insights are everything and sprout social takes cares of it very well. The user experience stands out for me. The application is very efficient and intuitive. The interface feels thoughtfully designed for real business workflows to review performance tags, digging sharp into analytics. social media moves quickly, so having access to clean organized data with the ability to drill down into whats actually driving the end results is very valuable. sprout social platform gives me that depth of such analytics i look forward for my work. My jop is to connect insights into strategy, so i can appreciate sprout social the most.
What do you dislike about the product?
The platform provides limited competitor insights without add-ons.
What problems is the product solving and how is that benefiting you?
Cross functional collaboration is one key aspect which is essential for social media management. Sprout social is acting like a super star in that very aspect. My content teams can plan and schedule, community managers can respond and monitor conversations and i can track performance all without stepping on each other's workflows. It feels like the platform is built to reduce even slight friction between roles and help everyone stay aligned.
Easy Publishing with a Great Content Calendar
What do you like best about the product?
It makes publishing easy and the calendar is great.
What do you dislike about the product?
Some of the integrations are difficult to set up.
What problems is the product solving and how is that benefiting you?
Publishing social content on a timely cadence.
Intuitive UI and Helpful Reporting Tools
What do you like best about the product?
I love how way the UI is and how helpful the reporting tools are.
What do you dislike about the product?
There isn’t much about sprout really that I dislike.
What problems is the product solving and how is that benefiting you?
How all my reporting is in ones place for my social clients.
