Sprout Social
Sprout SocialReviews from AWS customer
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Centralized Social Management, Intuitive but Pricey
What do you like best about the product?
I use Sprout Social to centralize the management of our brand's presence across different social media platforms, and the unified reporting and smart inbox features are what stand out the most to me. The smart inbox eliminates the need to jump between apps, allowing us to resolve all customer queries in half the time. Meanwhile, unified reporting automates our data collection, providing instant, presentation-ready insights that help me adjust my strategy weekly. The initial setup was very intuitive; connecting six platforms was seamless, and the interface is user-friendly.
What do you dislike about the product?
I find the pricing structure can be steep, especially since some advanced features are locked behind higher tiers. Also, the social listening tools have a bit of a learning curve and could be more intuitive. I'd suggest better noise filtering where AI should more effectively filter out irrelevant mentions without complex manual setup. Improved detection of sarcasm and industry specific slang would ensure data reliability.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to centralize our brands' social media management, saving time by avoiding multiple logins. The Smart Inbox speeds up query resolution, while unified reporting automates data collection, providing quick insights for strategy adjustments.
Intuitive Platform with Time-Saving Features
What do you like best about the product?
I use Sprout Social to manage our organic social channels, and I appreciate the scheduling, inbox, and reporting features. It saves quite a lot of time for me with many small features that make things run smoother and quicker. I really like the user interface; the learning curve was quite short compared to other platforms I've used, and I enjoy the layout and the way you move around the platform. The AI integrations are really helpful, and they stood out compared to competitors. The trial period really helped to get a head start.
What do you dislike about the product?
Doesn't integrate with some programs we are using, like Canto.
What problems is the product solving and how is that benefiting you?
Sprout Social saves me a lot of time with features that make things smoother and quicker. The AI integrations stood out compared to Brandwatch, enhancing usability.
Convenient and Easy to Navigate
What do you like best about the product?
Easy-going and convenient scheduling on all social platforms
What do you dislike about the product?
Nothing, it has exceeded all my expectations and is my favorite scheduling platform.
What problems is the product solving and how is that benefiting you?
It's solving my clients posts that need to go live after work hours by being able to schedule far in advance. It also benefits me by having to access my clients analytics quickly for selected dates.
Outstanding Social Media Reporting and Seamless Integration
What do you like best about the product?
Sprout Social offers some of the best social media reporting I have encountered. In addition, it is user-friendly and integrates smoothly into our workflows and systems.
What do you dislike about the product?
Sprout Social's pricing has become excessive. Since we began using the platform, the cost per seat and per social account has increased significantly.
What problems is the product solving and how is that benefiting you?
The first challenge it helped us overcome was managing social media. After that, reporting became much easier as well. It created attractive, easy-to-read reports for both us and our clients.
Sprout Social - OK for Basic Use
What do you like best about the product?
Sprout Social is a decent scheduling tool for cross-platform messaging.
What do you dislike about the product?
Sprout Social does not make it easy to use multiple image sizes for different platforms.
What problems is the product solving and how is that benefiting you?
Sprout Social is designed to support multi-channel social media communications, but I have ended up self-scheduling through the platforms because of Sprout's shortcomings with image dimensions.
Effortless Social Management Across Platforms
What do you like best about the product?
I appreciate how the platform allows me to track social activity from various platforms for each brand. The saved responses feature is also helpful, and overall, I find it easy to use.
What do you dislike about the product?
The platform occasionally provides inaccurate assessments of comments and messages, particularly when it comes to sentiment, priority, and the intent behind messages.
What problems is the product solving and how is that benefiting you?
Successfully overseeing communities and monitoring social conversations on multiple platforms is vital. This approach supports ongoing engagement and guarantees that user feedback receives the attention it deserves.
Effortless Social Publishing and Insightful Analytics
What do you like best about the product?
I love using Sprout Social for social publishing across different channels simultaneously. It makes it easy to publish once and post everywhere, which solves the hassle of making social media posts across each platform. The analytics module in Sprout Social has been a blessing, as it helps me understand how well the published post is performing, providing a feedback loop to understand what my audience wants. Additionally, I found the initial setup quite easy, thanks to the helpful tutorial at the start.
What do you dislike about the product?
I dislike that social listening works great but sometimes there are delays. Also, it would be wonderful to have a feature to bring my own channels or 3rd party chatbots and to integrate Gmail.
What problems is the product solving and how is that benefiting you?
Sprout Social helps me publish posts across all social platforms effortlessly. The analytics module is a blessing, providing insights into post performance and audience reaction, creating a feedback loop to understand audience preferences.
Smooth Setup, Efficient Queues, Needs Faster Support
What do you like best about the product?
I like the queue management feature in Sprout Social. The initial setup was smooth, which made it easy for me to get started.
What do you dislike about the product?
Customer support speed
What problems is the product solving and how is that benefiting you?
I use Sprout Social to store and organize brand-approved images in a multimedia asset library.
Intuitive Interface and Powerful Insights Make Sprout Social Stand Out
What do you like best about the product?
What I like most about Sprout Social is its intuitive, easy-to-use interface paired with powerful customization options and robust data tracking that makes performance insights clear and actionable.
What do you dislike about the product?
My main dislike is that Sprout Social’s social listening capabilities could be more robust and flexible compared to other tools.
What problems is the product solving and how is that benefiting you?
Sprout Social solves the challenge of managing and measuring social media across multiple channels in one place—making it much easier to publish, schedule, and analyze content efficiently. For me, that means seamless cross-channel publishing, the ability to quickly pull clean, export-ready data (whether by tag, channel, or post), and a huge lift from Instagram link-in-bio setup and tracking, which has been a total game-changer for understanding performance and driving impact.
Fast, Effective with Excellent Advocacy Features
What do you like best about the product?
I use Sprout Social to create a clickable landing page for Instagram, which helps drive traffic from posts to specific products. I like the employee advocacy aspect, particularly using the Bambu features to provide pre-written content. The setup process was fast, making it easy to get started.
What do you dislike about the product?
I don't like the per seat pricing model.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to create clickable landing pages for Instagram, schedule professional performance reports, and utilize the Bambu features for pre-written content. It supports employee advocacy effectively.
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