Sprout Social
Sprout SocialExternal reviews
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Sprout Social’s Powerful Capabilities, Support, and In-Depth Analytics
What do you like best about the product?
I love that Sprout Social has multiple capabilities, easily-accessible support, and in-depth analytics. Onboarding new employees is a breeze due to the platform’s intuitive layout and user-friendly tools — even team members who are new to social media management can learn it quickly.
I use Sprout Social every day to schedule content, manage conversations, and pull detailed reports, and it consistently saves our team time through automations and streamlined workflows. The reporting features are especially strong, giving us clear insights we can use to improve performance and make data-driven decisions.
I use Sprout Social every day to schedule content, manage conversations, and pull detailed reports, and it consistently saves our team time through automations and streamlined workflows. The reporting features are especially strong, giving us clear insights we can use to improve performance and make data-driven decisions.
What do you dislike about the product?
There are a few restrictions when it comes to Sprout; however, these are mostly due to the social media platform's policies/capabilities. One thing to note is that the location services could use some improvement. When I search for the location I want on Sprout, many odd results come up that are not general regions but specific places like restaurants. I do feel that this can be a hindrance to post-performance.
What problems is the product solving and how is that benefiting you?
Sprout Social solves the problem of having to post, analyze data, and represent multiple brands across several platforms, and brings everything into one centralized place.
Sprout in 2026
What do you like best about the product?
The reporting is excellent for performance and profile reviews.
What do you dislike about the product?
There isn't one master report anymore that combines profile and performance metrics.
What problems is the product solving and how is that benefiting you?
I'm unsure about that one. I have to use Loomly for some posting like TikTok posts as Sprout doesn't let me select a cover photo but Loomly does.
Easy to Navigate and a Real Time-Saver for Everyday Tasks
What do you like best about the product?
It's easy to navigate, useful for every-day tasks. Time saving tool
What do you dislike about the product?
Nothing i have disliked so far, i have liked everything so far
What problems is the product solving and how is that benefiting you?
Reviewing all comments, hiding when needed, keep an eye on customer's sentiment
Simplifies Social Listening, Needs Better API Access
What do you like best about the product?
I use Sprout Social for social listening, tracking our brand and competitors through various reports, and reviewing the performance of our owned social accounts. It solves me having to manually pull all the data from web and social platforms, reducing my labor time and automating processes. I like how much information it pulls and how it makes my job easier for reporting. I enjoy the platform itself; it's very simple to use and to understand. The team at Sprout Social was very helpful during the lengthy initial setup process.
What do you dislike about the product?
At the moment, Sprout Social doesn't have full access to Meta, Instagram, and TikTok's API. It would be useful to see more posts from those platforms in which we are featured in.
What problems is the product solving and how is that benefiting you?
I use Sprout Social for social listening and competitive insights. It automates data collection, reducing my labor time and simplifying reporting. The platform is simple to use and understand, making my job easier.
Efficient Scheduling, Needs Some Platform Updates
What do you like best about the product?
I like that Sprout Social allows me to manage all platforms within one platform, so it makes me more efficient and allows me to get ahead of my content schedule. The scheduling feature helps with this, as well as giving me optimal times to post. I also appreciate the duplicate feature, which lets me post the same content to different platforms and make necessary tweaks without having to recreate the whole thing. Additionally, it allows me to schedule in advance, saving me a lot of time, and it provides metrics for my different platforms, so I know how my accounts are doing.
What do you dislike about the product?
There are some little glitches with each platform scheduler and updates are slow. For example, on LinkedIn, Sprout finally updated so that I can add a first comment when I post, but it doesn't allow me to tag other accounts in the comment like I can in Instagram so I have to do that retroactively. It also puts a photo limit on the posts that isn't there if I were to post through LinkedIn itself. On the metrics side, there are some inconsistent features. I wish that the tag performance viewer allowed me to filter by post type (e.g. story vs. post vs. reel).
What problems is the product solving and how is that benefiting you?
I use Sprout Social to schedule posts in advance, saving me time, and it gives metrics for platforms so I know account performance. Managing all platforms in one place makes me efficient, with features like optimal post times and content duplication across platforms without recreating.
Robust Reporting and Tag Performance Make Sprout a Standout
What do you like best about the product?
I really like the robust reporting features available in Sprout. It’s user-friendly, and I’m able to share calendar preview links with multiple members across my team and the wider organization for final review. One of my favourite features is their Tag Performance reporting, which is especially helpful when we’re launching a campaign and want to track metrics that are specific to that campaign.
What do you dislike about the product?
The cost is relatively higher to other social media management platforms.
What problems is the product solving and how is that benefiting you?
Sprout Social supports our social media strategy by letting us manage all our platforms, including social channels and Google Business, in one place. I especially like the shared inbox feature because it gives me a single view of all messages and tags, making it much easier to stay on top of everything.
Great Multi-Platform Posting, But Image Quality and Scheduled Deletion Need Work
What do you like best about the product?
I really like being able to post content to multiple platforms at the same time with Sprout Social.
What do you dislike about the product?
I wish that you could upload higher quality images to Sprout Social and deleting a scheduled post was easier to do!
What problems is the product solving and how is that benefiting you?
It helps our team manage our social media content calendar.
Effortless Social Media Scheduling with Sprout
What do you like best about the product?
I use Sprout Social for scheduling social posts, which helps eliminate the need to schedule each post individually per platform. It's very easy and intuitive to use, making it simple to navigate. I like that reconnecting platforms is easy when required, and I don't have to constantly remember individual passwords for each platform. It's also very quick when it's necessary to reconnect; it takes just seconds. The initial setup of Sprout Social was very simple. Compared to other tools like Meltwater, I find Sprout Social's ease of use a significant advantage.
What do you dislike about the product?
There isn't anything I dislike
What problems is the product solving and how is that benefiting you?
Sprout Social lets me schedule social posts without doing it manually for each platform. It's easy and intuitive, and reconnecting accounts just takes seconds. I don't have to remember each platform's password.
Easy Scheduling and Publishing with a Handy Asset Library
What do you like best about the product?
The easy scheduling / publishing capabilities; the asset library; and connection to Sprout Advocacy
What do you dislike about the product?
The limitation on certain file sizes for things like GIFs. I also wish the "Create Post Template" option in the Asset Library allowed you to also include message ideas for Advocacy as part of the template.
What problems is the product solving and how is that benefiting you?
Easier for us to maintain a posting schedule. Helps us increase our brand awareness via social.
Easy Scheduling, But Tagging Often Doesn’t Pull the Right People
What do you like best about the product?
Ease of use and able to pre-schedule posts
What do you dislike about the product?
Sometimes not pulling the people that we are tagging for social media posts.
What problems is the product solving and how is that benefiting you?
Being able to schedule posts ahead of time and that saves time.
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