Sprout Social
Sprout SocialExternal reviews
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Leveled Up Our Agencies Social Efforts
What do you like best about the product?
Sprout social has given our agency better visibility to performance of our client's social media efforts in both organic and paid. Our social media manager also handles a lot of creative (between longer form videos and reels) and is able to hand a high volume of creative across multiple platforms.
What do you dislike about the product?
Though worth the investment, the "barrier to entry" from a pricing perspective is tough for smaller agencies. As our social media department has grown, the platform has grown with us, though.
What problems is the product solving and how is that benefiting you?
Ability to develop content and handle organic social media management for multiple clients across multiple verticals.
Sprout is one of the best social media management tools on the market
What do you like best about the product?
Despite the availability of in-app analytics and scheduling for most social platforms, Sprout is our go-to for managing the several platforms my team operates. Keeping track of DMs, comments, social listening, post performance, and more can be easily accessed and monitored.
I'd also like to add that customer support is very responsive, and every issue I've had I've been able to speak with a real person and have the issue resolved swiftly.
I'd also like to add that customer support is very responsive, and every issue I've had I've been able to speak with a real person and have the issue resolved swiftly.
What do you dislike about the product?
Sprout is a rather expensive tool, but even with a premium price tag, I do not have full access to every feature Sprout has to offer, like advanced analytics.
I also find Sprout to be a bit slow with rolling out updates. Collaborations were a major feature introduced to Instagram and Facebook, but it took Sprout several months to get collaborations working through the platform, and a few more months after that to work out some of the kinks.
I also find Sprout to be a bit slow with rolling out updates. Collaborations were a major feature introduced to Instagram and Facebook, but it took Sprout several months to get collaborations working through the platform, and a few more months after that to work out some of the kinks.
What problems is the product solving and how is that benefiting you?
We operate numerous social media platforms, and keeping track of them all without Sprout would be a nightmare. Sprout solves this by putting all the relevant information and functions of each platform into 1 tool.
The best tool for reporting and scheduling content.
What do you like best about the product?
I am a social media manager working for a digital marketing agency based in South Africa, and Sprout has made my life so much easier, especially with its reporting tools and content scheduling features. My reports look clean and simple, and scheduling content has never been this easy. Shoutout to the team for introducing the feature where I can schedule for different platforms at the same time. Before, I had to schedule for Facebook first and then schedule for Instagram after because the post copy or creative would be different. Now I can do everything at once.
What do you dislike about the product?
The downside for me is that sometimes I use different browsers to access Sprout, and it always requires a code. This can be annoying when I want to do something quick and don't have access to my work email, where the code is sent.
What problems is the product solving and how is that benefiting you?
- The first thing is reporting. Sprout reports look so sleek, and they are easy to understand. Although it would be great if there were an AI that would explain what the data/numbers mean.
- Although I'm not directly involved with this, I find it very useful when it comes to Community Management. Especially the message tag feature, because at the end of the month, we are able to see which issues come up more frequently and we are able to solve them.
- Also, the content scheduling is super useful. I used to wish that Sprout would adopt the Meta Business Suite feature, which allows me to have different copy and creatives when scheduling one post without doing them separately. I'm glad Sprout introduced this.
- Although I'm not directly involved with this, I find it very useful when it comes to Community Management. Especially the message tag feature, because at the end of the month, we are able to see which issues come up more frequently and we are able to solve them.
- Also, the content scheduling is super useful. I used to wish that Sprout would adopt the Meta Business Suite feature, which allows me to have different copy and creatives when scheduling one post without doing them separately. I'm glad Sprout introduced this.
Sprout is my social media managing dream machine
What do you like best about the product?
I love Sprout Social for its wide range of features and intuitive, user-friendly interface. It’s clearly designed with communicators in mind, not just engineers, which makes it easy to get real value out of the platform. The way it turns data into actionable insights is spot on – using data to shape strategy is fundamental to my work, and Sprout nails it.
What do you dislike about the product?
If Sprout offered a more affordable tier, it could become accessible to small and medium-sized enterprises that have not yet realised the true potential of social media marketing.
What problems is the product solving and how is that benefiting you?
Sprout Social solves the problem of fragmented social management by unifying publishing, engagement, and analytics in one place. (And it looks good while it does it.)
This benefits me by saving time, simplifying collaboration, and giving me clear data-driven insights to shape strategy.
This benefits me by saving time, simplifying collaboration, and giving me clear data-driven insights to shape strategy.
How I manage our social presence using Sprout Social.
What do you like best about the product?
Every day, I use Sprout Social to batch schedule my monthly content calendar so that I can steer clear of ad-hoc scheduling. I especially like the Smart Inbox feature. Sprout Social pools together all the mentions, DMs and reviews, so I can effortlessly troubleshoot and resolve concerns and I rely on the pre-defined responses to keep us on our tone and quickly answer messages. The customizable reporting dashboard gives me the ability to pull metrics and performance snapshots to show my coworkers.
What do you dislike about the product?
Onboarding had its still more refining of set up for various locations and user access privileges for each location. A few of the review sources that I require are still not integrated and new reviews coming in are a little delayed in the system. I steadily change between accounts and experience some latency in the system, which might be disruptive for my process.
What problems is the product solving and how is that benefiting you?
Sprout Social has been a game changer for me. I can now consolidate my analytics and engagement scheduling within the app while monitoring my various account dashboards, which has been a time saver of a few hours each week. This has allowed me to build a more consistent response pattern within a 24 hour window and a noticeable improvement in response outcomes. It has become considerably easier to track both reputation signals and team activity which streamlines accountability and makes it easier to show ROI to my stakeholders.
Almost a 10/10
What do you like best about the product?
Sprout's interface is very intuitive and user-friendly--it has everything you need to effectively manage all aspects of your different social media channels in one place. Customer support is also very responsive.
What do you dislike about the product?
Some reporting aspects can be improved. I understand there are limitations based on the social channel and how information can be pulled, but it would be so helpful to be able to easily separate paid and organic metrics for Meta platforms without a workaround like using an 'Organic' tag.
What problems is the product solving and how is that benefiting you?
My team oversees 16 different social media channels across multiple lines of business, with multiple team members, so having all of our posts streamlined in one place helps with organization, and it's especially helpful for pulling metrics.
Sprout: My Go-to Tool!
What do you like best about the product?
The capacity to publish multiple posts at the same time. Also, the social media reports are very comprehensive and insightful. I use Sprout everyday for my social media tasks
What do you dislike about the product?
Sometimes is a little to complicated to collaborate between multiple co-workers. The notifications aren't correctly documented.
What problems is the product solving and how is that benefiting you?
The Scheduling of multiple posts for multiple social media channels. Also, gives me the opportunity to compare my organization with other competitors.
Great for multi-brand management
What do you like best about the product?
We moved to Sprout to more efficiently manage our portfolio of brands in once centralized place. It's easy to use and the calendar function is great for content planning across a multi-person team.
What do you dislike about the product?
While the standard package has basic analytics, it's less user-friendly and I don't love that we have to upgrade to advanced analytics to get what we need.
What problems is the product solving and how is that benefiting you?
Managing social channels for multiple brands.
Intuitive & Insightful Platform for Managing Social Engagement
What do you like best about the product?
Sprout Social makes managing multiple social channels incredibly efficient. The interface is clean and intuitive, allowing teams to schedule, monitor, and report seamlessly. The analytics and reporting features are especially strong, providing clear insights that help guide content strategy and measure performance. Customer support is responsive and genuinely helpful whenever questions arise.
What do you dislike about the product?
While powerful, Sprout Social can be a bit pricey compared to similar tools, especially for smaller teams. The analytics dashboards, though excellent, could offer a bit more customization flexibility. At times, platform integrations take a few steps to set up, but once connected, they work well.
What problems is the product solving and how is that benefiting you?
Sprout Social helps centralize all of our social media activity in one place, saving time and improving consistency across platforms. It eliminates the need to jump between multiple native apps for publishing, monitoring, and reporting. The unified inbox makes it easy to stay on top of messages and mentions, while the scheduling and analytics tools help us plan smarter and demonstrate results with clear, actionable data. Overall, it streamlines workflows and strengthens collaboration across our team.
A must for Social Media Managers
What do you like best about the product?
I love how seamless Sprout makes it to cross-post across multiple platforms! The reporting tools are a weekly go-to for me—they make sharing metrics with my team effortless.
What do you dislike about the product?
I wish there were more updated features such as being able to add music onto a carousel post on Instagram. I also would love to be able to post to YouTube shorts.
What problems is the product solving and how is that benefiting you?
Sprout makes it easy to manage multiple accounts, track performance, and stay organized. The cross-posting, reporting tools, and Smart Inbox save me time and keep our social strategy running smoothly.
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