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Sprout Social

Sprout Social

Reviews from AWS customer

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External reviews

6,024 reviews
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External reviews are not included in the AWS star rating for the product.


    Meara M.

User-friendly, clean and timely

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
In the years that I've used Sprout to manage institutional social accounts, I have been very pleased with their user interface and features. I primarily use Sprout for scheduling, planning, and reporting, and it works incredibly well in all of those areas. I was able to easily integrate each of my channels and adjust whenever needed, with only brief reminders to resync the information to keep it active. Updates come regularly to make content creation and scheduling both easy, quick and timely with updates to native platforms. For example, the recent "Customize post per platform" option makes customizing content for each channel based on audience and tone far easier than ever before, being able to retain photos and copy while adjusting as needed for wording and scheduling. I use the reporting feature to deliver monthly reports to higher ups and for quick references into top performing content and other relevant data. I always recommend Sprout over other alternatives, and will keep using it for many years to come. As a social team of one, it's a must!
What do you dislike about the product?
Certain features can be cost-prohibitive for a smaller organization without a large budget. However, basic features are still helpful and easy to use!
What problems is the product solving and how is that benefiting you?
Sprout helps me maximize my limited time as a team of one, making cross-posting to multiple platforms easy and streamlined. It provides many built-in features to best optimize my photos and copy, and provides options native to each individual platform that enhance the quality of my content based on current trends and platform-native features (like the ability to invite Collaborators on Instagram while scheduling my posts).


    Investment Management

Overall User Friendly

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
The webpage is fairly easy to navigate, creating social posts have straight forward steps and fields to fill out.
What do you dislike about the product?
Tags don't always work, which means you have to log into the social media platform when a post goes live to fix the people tagged. Editing and reshaping photos can be tricky, and once you crop a picture, there's no easy way to undo it. I wish there were preset the correct shapes for images to crop to what the post will actually look like. Sometimes I crop to 4:3 but then the post itself crops it even more.
What problems is the product solving and how is that benefiting you?
drafting and posting LinkedIn post is all we use it for. But looking at post performance is helpful as well.


    Dakota P.

Bringing Marketing to the garden

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
How easy it is to use and understand, it is a great tool for utilizing multiple platforms
What do you dislike about the product?
At this time there isnt anything that I dislike about Sprout Social
What problems is the product solving and how is that benefiting you?
It is allowing us to reach multiple social media platforms in one place simplifying the way that we market our programs


    Entertainment

Useful features, responsive support, and comprehensive reporting

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
I've really enjoyed being able to map out my content calendar across multiple social accounts all on a single view on the calendar tab. It's great to be able to see everything at a glance like that.
What do you dislike about the product?
The scheduling feature can be kind of glitchy. We schedule things in advance, but we still have to worry about them and check up on them as sometimes, for unknown reasons, the posts will give us a failed error.
What problems is the product solving and how is that benefiting you?
Sprout saves me a lot of time when monitoring and responding to comments and DMs. Instead of logging into a dozen separate accounts and reviewing the comments on platform, I can view them all in one inbox and knock out my responses in one work session.


    Banking

Great social media service for consolidation and teamwork

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
Sprout has been great for many reasons. We have a mix of 8 people who have access to sprout and will go in and out at random times. It allows multiple people to access it at once which is great. It also is clear when something has been completed. It allows our team to quickly look through each of the tasks and ensure people are not working through the same thing. We use the service often. We access it several times a day. It is great at consolidating several different platforms together. We use Sprout for Facebook, IG, Twitter, Google and Yelp reviews, and more.
What do you dislike about the product?
Sometimes sprout may not update until after you attempt to submit something. For example, you may submit a response to someone on facebook, and once you submit it, the platform says that the response is no longer available. I wish it would either delete it automatically and not even show it, or if it would at least highlight it right away that the message is no longer available or posted.
What problems is the product solving and how is that benefiting you?
Sprout is very useful in consolidating all of our social media accounts into one. It would be significantly more time consuming if we had to manage and open mutliple accounts and websites. Instead, we can use Sprout for everything. Extremely convenient!


    Insurance

Great social media scheduling tool

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
I love how simple it is to schedule social posts across multiple accounts and have full visibility of the calendar. The metrics are very user-friendly and tell me what I need to know about performance.
What do you dislike about the product?
There are not many AI integrations within the drafting tool.
What problems is the product solving and how is that benefiting you?
Sprout Social helps me track which topics are performing best with our audience through the tagging features. This allows me to make more informed decisions in the future.


    Patrick T.

The Most Valuable Tool for Our Social Strategy

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
Based on my experience, what I like best about Sprout Social is its comprehensive design and excellent customer support.

The platform is an all-in-one powerhouse that streamlines our workflow, making it incredibly easy to use, implement, and integrate with all major social networks. Because of this, we use it every day for our primary social media tasks, and it has become an essential part of our team's daily operations. The robust features and excellent customer support make it a truly valuable tool.
What do you dislike about the product?
What I dislike most about Sprout Social is the pricing structure. The pricing model charges per user, which means the cost can increase quickly as a team grows. This makes it difficult for small businesses to scale affordably.
What problems is the product solving and how is that benefiting you?
Sprout Social solves the core problem of managing social media across multiple platforms by acting as an all-in-one hub. The platform is a true "powerhouse" that consolidates a variety of essential functions, including publishing, engagement, and analytics, into a single tool. The platform allows our team to manage multiple social channels from one central location. This significantly reduces the time we spend on day-to-day tasks like content planning and scheduling, allowing us to focus on more strategic work. Sprout Social provides powerful analytics and reporting that go beyond simple metrics. It helps us understand audience engagement, track campaign performance, and gain actionable insights that inform our business goals and prove the ROI of our social efforts. The platform's intuitive interface and centralized inbox help our team collaborate more effectively and respond to customers faster.


    Education Management

Sprout Review

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
The ability to schedule multiple platforms, customize per platform and the reporting tools
What do you dislike about the product?
the cost is significant for a non-profit.
What problems is the product solving and how is that benefiting you?
scheduling and planning


    Kashmira A.

Reliable support for all social media needs

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
I do like the support that is provided from the team when an issue comes up
What do you dislike about the product?
Limited AI and best practices functionality which can be improved on the website
What problems is the product solving and how is that benefiting you?
It is helping us maintain our social media pages and also the pages of other franchisees with their local accounts. The dashboards are very helpful to see an overview of what our social media helping portray to guests and make sure it is cohesive to the brand.


    Mark F.

Excellent platform we have been using for years

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
Sprout Social has been an excellent platform for our team to schedule regular posts across multiple accounts. Easy to use, and has also developed well with AI technology to make the job easier. I would highly recommend the platform.
What do you dislike about the product?
Nothing to report, all good and works very well for our team
What problems is the product solving and how is that benefiting you?
Regular scheduling across multiple accounts is excellent. AI assistance is proving very useful