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Sprout Social

Sprout Social

Reviews from AWS customer

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    Newspapers

Sprout Social Review

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
Easy to use, great data collection, lots of useful features
What do you dislike about the product?
Sometimes previews take a while to load, and editing posts can be difficult
What problems is the product solving and how is that benefiting you?
We are able to get our content out to multiple platforms at the same time and see our impact through the analytics features in real time


    Music

Easy and self-explaining social media tool

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
Very easy-to-use, easy to onboard colleagues. Great for reporting and scheduling on all of our socials. Great and helpful support team! I use it daily for my work and smooth sailing here.
What do you dislike about the product?
No still images on TikTok and no sound choice via Sprout for TikTok possible – that's the only thing missing for me!
What problems is the product solving and how is that benefiting you?
It's helping with scheduling content via one tool instead of for each channel. You can schedule content at the same time for different channels with different functionalities.


    Alyssa D.

Sprout Social has been my preferred social management platform for years.

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
Sprout is incredibly easy to use, and I love the breadth of features offered within one single platform. I use it every day to schedule our social media posts, and I refer to the reports on a monthly basis to share KPIs with organization executives and shareholders.
What do you dislike about the product?
The only thing I'm wanting Sprout to implement at this time is more expansive social story scheduling features. I'd love to be able to add a link to stories from within Sprout's scheduler.
What problems is the product solving and how is that benefiting you?
Sprout makes it really easy to run our social pages from one place. I don't have to hop from platform to platform, wasting time duplicating posts on multiple apps/websites.


    Marketing and Advertising

Advanced Features for Social Scheduling

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
Sprout makes it easy to schedule social posts from one platform or stage them for review and approval by another team member.
What do you dislike about the product?
Reporting metrics are a bit limited for some platforms, including LinkedIn and Instagram. The metrics that are available do not always match the terminology from the social platform so there is some disconnect when trying to authenticate results.
What problems is the product solving and how is that benefiting you?
We manage a couple of accounts in Sprout Social. We use it primarily to schedule social posts across channels (LinkedIn, Instagram, Facebook, X). Sprout allows us to stage the posts for our director to view and approve. It gives us the opportunity to catch things that need to be fixed or updated before publishing, and gives the director the opportunity to preview the posts. We also use Sprout for reporting after the month ends, reviewing performance across channels to see what performed best and where.


    Haylee B.

Saving Time and Boosting Impact with Sprout Social

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
I use Sprout Social every day to manage the Center for Innovation’s social media, and it’s been a game-changer. The platform makes it easy to schedule posts and check reporting across multiple channels, giving me the insights I need to share results with my team. I especially love the AI assist for captions, which helps me quickly generate engaging post ideas, and the smart scheduling feature that recommends the best times to post based on audience activity. These tools save me time while ensuring our content reaches more people. Overall, Sprout Social is an essential tool for anyone looking to streamline their social media management and maximize impact.
What do you dislike about the product?
One challenge I’ve experienced is the integration with Google Analytics. While Sprout Social provides great built-in reporting, connecting and navigating Google Analytics data within the platform can feel a bit complicated. It takes extra time to set up and interpret the results, which can be frustrating if you’re looking for quick, straightforward insights.
What problems is the product solving and how is that benefiting you?
As the only marketing coordinator at the Center for Innovation, time management is one of my biggest challenges. Sprout Social helps me solve this problem by streamlining scheduling, reporting, and content creation all in one place. Instead of juggling multiple tools or spending hours manually tracking performance, I can plan posts in advance, rely on AI caption support, and quickly access detailed reports. This efficiency saves me valuable time and allows me to focus on strategy and creative work rather than repetitive tasks.


    Hannah S.

The Perfect Social Media Scheduling Tool

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
I love that Sprout has it all in one place. Social media scheduling, analytics, social listening - I can do it all from one tab! We all know that as marketers, we could use less tabs ;)
What do you dislike about the product?
It would be nice if I could customize and Instagram and Facebook post differently instead of having to duplicate the post and adjust for each platform. It would be nice if we could create one post, for example, and then switch into each platform and customize with like link in bio and such.
What problems is the product solving and how is that benefiting you?
It helps me understand my analytics, streamline my social listening, and schedule posts faster


    Anjiya T.

Sprout Social Review

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
I like that you can keep track of your post performance, post on multiple files, schedule it out in advance and have others comment and edit on drafts.
What do you dislike about the product?
The amount of people that can be on one account
What problems is the product solving and how is that benefiting you?
The post analytics


    Alyssa C.

Sprout review

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
I like how easy it is to post to multiple social media accounts at once. I also enjoy the ease of the approval / submission section.
What do you dislike about the product?
I dislike that you are only able to post 4 photos on instagram from sprout. On Instagram you can post 10 photos normally, you can also combine videos and photos into one post, but you can't on sprout.
What problems is the product solving and how is that benefiting you?
There is not a current problem that they are solving that benefits me.


    Abbey S.

Sprout Makes Uploading Youtube Videos a Breeze

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
Sprout Social lays out everything you need for an upload so nothing is missed. You can easily reschedule since things are always changing.
What do you dislike about the product?
Something it is hard to navigate to where you want to go. But once you're there it is so simple!
What problems is the product solving and how is that benefiting you?
Sprout Social lets me pre-schedule YouTube videos so I can get all of the team's upload requests ahead of time. It gives me more bandwidth to tackle other projects.


    Banking

So reliable and user-friendly!

  • September 30, 2025
  • Review provided by G2

What do you like best about the product?
I've used Sprout as Social Media Manager at my two previous employers and it is by far the easiest platform to navigate. The scheduling and calendar features are my go-to, as well as the Smart Inbox to keep an eye on the feedback we receive online. I highly recommend Sprout to any social manager!
What do you dislike about the product?
Sometimes I feel like the tag account feature could be a bit more accurate. The accounts don't populate on Instagram mentions.
What problems is the product solving and how is that benefiting you?
We used to have to archive each and every social media post - now it's all saved and downloadable in Sprout.