Sprout Social
Sprout SocialExternal reviews
6,026 reviews
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Great Product, Could Use a Few Tweaks
What do you like best about the product?
I like that it helps me schedule and track my 43 different social accounts. It's very easy to use and it's nice seeing when my post are scheduled across multiple days. The customer support is also very knowledgable and quick!
What do you dislike about the product?
Downside, I wish I could have a separate caption for instagram post so I can change the hashtags instead have one facebook post, schedule it and then have to create a new instagram post of the same thing.
What problems is the product solving and how is that benefiting you?
Having 43 different accounts to post to and keeping up with all them without Sprout would be a BIG challenge. It's pretty easy to organize your accounts and simple enough to where it makes posting that much easy!
Pretty good experience but has a few limitations
What do you like best about the product?
Easy duplication and a very user friendly platform
What do you dislike about the product?
Some limiting features: can't select multiple accounts at once, link tracking is confusing
What problems is the product solving and how is that benefiting you?
It allows us to schedule most posts ahead of time
Worth the Investment
What do you like best about the product?
The best competitive reports in the industry.
What do you dislike about the product?
Limited influencer marketing capabilities
What problems is the product solving and how is that benefiting you?
I am able to see insights and share them easily with management.
Reporting made simple
What do you like best about the product?
I love the ease of pulling reports for the different accounts I work with. I also love the customization, allowing me to choose from a wide range of metrics, depending on the account's goals. It helps us strategize from all angles and make compelling arguments when needed.
What do you dislike about the product?
Social media accounts have disconnected from the platform often and have not been easy to reconnect.
What problems is the product solving and how is that benefiting you?
Sprout helps me partner with marketers to create strong social media strategies and show stakeholder the results of our efforts.
Simple & Effective!
What do you like best about the product?
I like the reporting that we are able to quickly share with our business leaders on channel performance
What do you dislike about the product?
I wish we could tag specific users in LI within the tool.
What problems is the product solving and how is that benefiting you?
It brings all of our scheduling and reporting in one consolidated platform. Soon, it will also serve as our Employee Advocacy tool as well!
Couldn't do it without Sprout!
What do you like best about the product?
Sprout makes social so easy - from scheduling with your team members, approving posts, viewing a calendar holistically, and reporting, it does everything you need it to with ease. I use Sprout daily for scheduling, reporting and analytics - I especially love the scheduling at peak times feature and the ability to duplicate posts. Tagging posts makes it easy to have a record!
From a company perspective, the campaign planner allows me to see ROI and send to internal teams.
The Sprout team is great to work with, from customer service, check-ins, and yearly renewals.
From a company perspective, the campaign planner allows me to see ROI and send to internal teams.
The Sprout team is great to work with, from customer service, check-ins, and yearly renewals.
What do you dislike about the product?
With LinkedIn being our biggest channel, I wish there was more listening we could do on that channel.
What problems is the product solving and how is that benefiting you?
A cohesive way to unify our channels + data for our social team of one. Without it, it would be very difficult and time consuming to prove the direct ROI from our brand social. It gives us a holistic view. Last year, we debated getting rid of Sprout and I fought hard to keep it.
Efficient Social Media Management Tool with Great Reporting Features
What do you like best about the product?
Sprout Social offers a clean, intuitive interface that makes managing multiple social media profiles incredibly easy. The Smart Inbox is especially useful for consolidating messages across platforms, and the scheduling features save a lot of time. I particularly appreciate the analytics and reporting tools — they provide clear, customizable insights that help optimize content and demonstrate ROI.
What do you dislike about the product?
The pricing can be a bit steep, especially for small teams or startups. Some advanced features, like more granular competitor analysis or listening tools, are only available on higher-tier plans. Also, there’s a bit of a learning curve with setting up automation workflows.
What problems is the product solving and how is that benefiting you?
Sprout Social helps streamline our social media management by centralizing publishing, engagement, and reporting in one platform. It solves the problem of juggling multiple tools and logins, making our workflow more efficient. The unified inbox ensures we never miss a message or comment, while the reporting tools help us track performance and justify our social strategy to stakeholders. This has saved our team time, improved response rates, and helped us make more data-driven decisions.
It has been streamline, and it has allowed my news station to take our digital coverage up a notch.
What do you like best about the product?
I love the ability to have one place to amass our digital statistics. Instead of having to use each invidiual's platforms social media analytics, sprout allows us to see what is working with our audience and what isn't working.
What do you dislike about the product?
Least helpful is the inability to curate analytics for individual talent that we have at our news station. I wishthere was an ability to look at other profiles to see how well their social content is doing. The current system of grouping talent is too cumbersome.
What problems is the product solving and how is that benefiting you?
The ability to post news stories on all social platforms at one time. Prior, we had to post on each individual platform and curate statsitifcs line-by-line. This has allowed us to easily analyze what is working for our audience vs. what is failing.
One of the best and most affordable options.
What do you like best about the product?
Sprout Social is a great one stop shop for planning, posting, and reporting. I've personally been using it for 10+ years and it keeps getting better and easier to use. Their team is super helpful with issues and I know they will get back to me with a real answer in a timely manner. Its interface is super easy to add new clients and integrate their social platforms. We use it daily at my company.
What do you dislike about the product?
Sometimes the organic numbers are not pulled correctly for some platforms, we we have to pull them natively.
What problems is the product solving and how is that benefiting you?
It's a one-stop shop for posting and reporting across multiple different social accounts. We have one client that has 5 social media accounts and Sprout makes it so easy for us to plan, post, and report all in one place!
High-performance tool with a myriad of powerful but easy-to-use features
What do you like best about the product?
I like how seamlessly integrated the social sources are and yet how very easy it is to drill deep into any given comment or post to see other posts by that user on that platform. You always see the context and get a sense of the person doing the posting, rather than flying blind on the basis of a single post in isolation. At the same time it's easy to see the bigger picture by channel, over time, etc.
What do you dislike about the product?
Not having as trivial and nuanced access to LinkedIn posts for competitive conversation tracking compared to the other platforms, which is critical to B2B. Also wish it more easily accommodated more competitors into the tracking and overall reporting and allowed for more nuance there.
What problems is the product solving and how is that benefiting you?
Without the tool or something like it, keeping an eye on converations with and about competitors is arduous if not impossible. The tool allows me to dashboard that info and to track things like sentiment and share of voice over time. As an SEO strategict it's particularly important to see what words/phrases people are using to talk about products and solutions, as well as the topics of more interest than others, and Spout aligns with that need very nicely.
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