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Sprout Social

Sprout Social

Reviews from AWS customer

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External reviews

5,584 reviews
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External reviews are not included in the AWS star rating for the product.


    Rachel D.

User-Friendly and Boosts Social Media Management

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
I appreciate how Sprout Social simplifies responding to our customers by putting all our social media profiles in one place. This feature significantly enhances the efficiency of our customer interactions. Additionally, I find Sprout Social to be incredibly accessible and user-friendly, which makes training new employees a quick and straight-forward process. The platform's intuitive layout ensures that even those who are new to it can understand and use it effectively with minimal instruction. These features collectively make Sprout Social a valuable tool for managing our social media content at work, enhancing both productivity and ease of use.
What do you dislike about the product?
I have nothing to add!
What problems is the product solving and how is that benefiting you?
I find Sprout Social simplifies managing our social media by consolidating profiles and easing customer interactions. It's user-friendly and facilitates quick training for new employees.


    Megan W.

Simplifies Social Media Management

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
I like how Sprout Social has significantly streamlined my social media management by centralizing all activities, publishing, and reporting, which makes it a valuable tool for my brand. The platform makes it easy to distribute content to employees for third-party sharing, enhancing our advocacy efforts. Setting up the company's dashboard was very straightforward, allowing me to quickly learn and start using it effectively. I appreciate how it reduces the time to derive value by enabling us to unearth insights quickly. The insights provide critical information on our content's performance, allowing us to double down on high-performing content and observe conversational trends from afar. This capability has been instrumental in our content strategizing process.
What do you dislike about the product?
I find the account administration portal of Sprout Social clunky and difficult to navigate. It is challenging to understand which tools and functions my account has access to and can utilize.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to centralize social media management, simplifying publishing and reporting. It quickly reveals content performance insights, enhancing our strategy and advocacy efforts.


    Jennifer G.

Seamless Social Management with Room for Pricing Improvement

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
I love that Sprout Social is our go-to platform for social scheduling and organization, making it incredibly easy to manage multiple clients and schedules. The competitive analysis provided by Sprout's reporting is something I particularly appreciate; the competitor reports are really helpful to analyze the marketplace. Compared to other products like Meltwater, Sprout Social stands out as more seamless, simplifying our workflow significantly.
What do you dislike about the product?
I would like social listening to not be so cost prohibitive. The setup process, while easy, was time-consuming, especially since I have more than a dozen clients to connect.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to streamline scheduling and client management, making it easier to handle multiple functions. The competitive analysis in reports is beneficial for market analysis.


    Kate B.

Intuitive Social Media Management with Sprout Social

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
I really appreciate how intuitive Sprout Social is. The ease of use in navigating the platform enhances my efficiency significantly. The community management tools are vital for me, as they enable me to respond to comments and direct messages quickly and efficiently. This responsiveness is crucial in managing my social media channels effectively. Additionally, the capability to schedule posts in advance across all my channels streamlines my workflow, allowing for better content planning and management. The visual calendar view is particularly helpful as it provides a clear overview of my scheduled posts. This intuitive design and these practical features make using Sprout Social a seamless and productive experience.
What do you dislike about the product?
I feel like tagging partners or other accounts in our copy could use some work.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to schedule posts in advance, view all my posts on a calendar, and access data easily. It supports efficient community management by allowing quick responses to comments and DMs.


    Marketing and Advertising

Excellent for Scheduling and Engagement

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
It's helpful for scheduling and interacting with comments and messages.
What do you dislike about the product?
Reporting is not always trustworthy. The reports don't always align with reality.
What problems is the product solving and how is that benefiting you?
It's a one-stop shop for managing multiple social media clients.


    Tatiana C.

Effortless Multi-Platform Posting with an Intuitive Interface

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
The interface is very easy to use in my day-to-day work. I use Sprout every day to post content to a variety of social media platforms. It's also been a simple tool to integrate and implement among my team of social media producers.
What do you dislike about the product?
There are so many features it sometimes becomes hard to sift through. However, that's just me speaking personally!
What problems is the product solving and how is that benefiting you?
Time management is the biggest problem-solver of Sprout. We have large amounts of content to post on social media each day, so Sprout makes that process much easier -- especially in a crunch!


    Computer Software

Effortless Scheduling and Powerful AI Are a Big Plus

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
Compared to other systems I have used, I find Sprout to be really easy to use with robust features that are easy to understand. I particularly like the AI assistance and the ability schedule in advance.
What do you dislike about the product?
Expense compared to other solutions. But features and ease of use are superior.
What problems is the product solving and how is that benefiting you?
Resource and time management with its robust scheduling. Assistance with generating ideas from links and previous top posts is also a big help.


    Rebecca R.

Reliable for Managing Multiple Social Accounts

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
I appreciate how Sprout Social never crashes or has errors when posting across multiple accounts simultaneously. This reliability is crucial for smooth community management and maintaining an overview of multiple social profiles for my clients. I love that Sprout Social simplifies managing multiple accounts and streamlines the overall reporting process, eliminating the need for cumbersome platforms like Meta Business Manager. Furthermore, I find the initial setup of Sprout Social to be very easy, which made the transition to using this tool seamless for me and my team.
What do you dislike about the product?
Sometimes the authentication process between the accounts is a bit slow and bugs out.
What problems is the product solving and how is that benefiting you?
I use Sprout Social for community management, simplifying reporting across multiple accounts without using Meta Business Manager, and it never crashes or errors with multi-account posts.


    Hospital & Health Care

Effortless Scheduling and Insightful Analytics with Sprout Social

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
I appreciate being able to schedule all my content ahead of time, which means I don't have to stress about missing a posting deadline. The suggested posting times are genuinely useful. I'm also pleased that I can view all my analytics in one place, as this really simplifies reporting.
What do you dislike about the product?
Overall, I really enjoy using Sprout Social, though I do feel that a few features are missing that would make it even more useful. For example, I wish it were possible to tag people on Instagram and LinkedIn directly through the platform. This might be asking a lot, but when uploading covers for reels, I would also appreciate the ability to adjust how the cover appears on the Instagram profile feed.
What problems is the product solving and how is that benefiting you?
Sprout Social has been a valuable tool for managing our content creation, and the analytics feature gives us insight into what is effective and what could be improved. The Social Listening tool is especially useful when conversations about us arise due to specific issues. However, I do wish it could retrieve more messages from a wider range of platforms. In my experience, it mainly pulls messages from X and Reddit. Additionally, the need for specific hashtags makes it difficult to gather messages from Instagram, since not everyone includes hashtags in their posts.


    kayla m.

Effortlessly Manages Our Social Media

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
I love how user-friendly and easy it is to navigate Sprout Social. It saves me a lot of time, particularly when it comes to posting to all of our social media for an apartment complex. The platform makes it easy to create multiple posts and post to multiple sites at once, which significantly reduces the effort and time required for social media management. I find these features incredibly beneficial for streamlining my workflow and ensuring efficient management of our social media presence.
What do you dislike about the product?
I think an AI bot would be pretty cool. Maybe one that can give us ideas on how to improve our posts.
What problems is the product solving and how is that benefiting you?
I love how Sprout Social makes it easy to post to multiple social media sites at once, saving me time with its user-friendly navigation.